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Pengembangan Aplikasi Mobile Learning Berbasis Augmented Reality Materi Bangun Ruang Khaerul Anam; Gunawan Wiradharma; Mario Aditya Prasetyo
Journal of Elementary School (JOES) Vol 5 No 2 (2022): Journal of Elementary School (JOES)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/joes.v5i2.4426

Abstract

Mobile learning as an alternative to today's adaptive learning services by the development of science and technology offers convenience, speed, flexibility, and attractiveness. In addition, the use of learning media is increasingly diverse and interactive, one of which is currently emerging is the use of augmented reality (AR) technology. It is necessary to develop a mobile learning application based on augmented reality for the material contained in the Mathematics Education II course at the PGSD FKIP Study Program at the Open University so that the material is easy to understand. The formulation of the research problem is how to develop the application. The purpose of this research is to develop to conduct a feasibility test of the application. The benefit of this research is knowing the steps taken in developing the application. The research method used is research and development (R&D) with a quantitative descriptive research approach with a questionnaire as a data collection technique. The stages of research and development are by the theory proposed by Borg & Gall. This research focuses on the application development section which consists of two stages. The first stage is the initial trial to create the content and appearance of the application. The second stage is the feasibility of the application according to language, material, and media experts. The results of this study are the quality and feasibility of a mobile learning application based on augmented reality building materials. Keywords: mobile learning, augmented reality, application, learning media, geometry
Welcoming Guests in Indonesian Traditions: Cultural Studies in Minang, Bugis, Palembang, and Surakarta Dance Gunawan Wiradharma; Sri Sediyaningsih; Zul Fahmi; Mario Aditya Prasetyo; Cicilia Clara Devi Anggraini
PERSPEKTIF Vol. 12 No. 2 (2023): PERSPEKTIF, April
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/perspektif.v12i2.8799

Abstract

The culture of several regions in Indonesia has a tradition of welcoming guests in the form of traditional dance performances. This study intends to find out the traditions and developments of the welcoming dance at this time. In addition, this study suggests reasons why guests need to be presented with a performance in Minang, Bugis, Palembang and Javanese culture. This research reveals values ​​and meanings so that the characteristics and developments that a culture can carry out in honoring guests can be identified. The method used is qualitative by conducting in-depth interviews with traditional Minang, Bugis, Palembang and Solo artists. The findings in this study indicate that the main motive for guests to be respected and exalted in an area is because guests are considered "kings" by the four cultures. The context of being “raja” refers to two things: First, because this dance is really danced to welcome the king, as explained in the Paduppa, Selik Tubu and Gambyong dances. Second, the term "king" is just a parable so that the guests are treated as best as possible like a king. When the guests are "kingled", it is hoped that they will establish good relations and return to visit the area. This good relationship is symbolized by giving banquets to guests, such as cake, betel, gambir, tambakau, areca nut. By experiencing this banquet, it is hoped that the guests will also feel the bitterness of life that is felt by the community, so that later it will foster a sense of sympathy and empathy for the guests to uphold mutual respect and respect for one another.
Celebrity Endorsement Terhadap Keputusan Konsumen: Survei Idolgroup JKT48 pada Iklan Ekspedisi Anteraja Eka Novita Sari; Mario Aditya Prasetyo; Stefani M. A. A. Koesanto; Gunawan Wiradharma; Agil Rakasiwi
IDEA : Jurnal Studi Jepang Vol 5, No 1 (2023): Idea : Jurnal Studi Jepang
Publisher : Universitas Pakuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/idea.v5i1.7894

Abstract

Salah satu cara untuk menciptakan daya tarik iklan adalah dengan cara menggunakan celebrity endorser. Hal itulah yang digunakan oleh Anteraja yang merupakan salah satu ekspedisi di Indonesia. Perusahaan tersebut menggunakan idol group JKT48 karena dinilai dapat meningkatkan brand awareness yang berujung penggunaan brand tersebut. Penelitian ini menganalisis pengaruh idolgroup JKT48 sebagai Celebrity Endorser terhadap keputusan konsumen dalam menggunakan layanan jasa ekspedisi. Penelitian ini menggunakan metode penelitian deskriptif kuantitatif secara longitudinal time series selama bulan Januari 2023. Pengumpulan data melalui survei dengan cara memberikan kuesioner melalui Google Form yang disebarkan melalui media sosial. Hasil penelitian ini menunjukkan bahwa keputusan pembelian dipengaruhi oleh celebrity endorser sebesar 58,9%. Pemilihan celebrity endorser yang tepat dan dikenal oleh konsumen dapat mempengaruhi keputusan pembelian dimana dapat mempengaruhi konsumen dalam mengambil keputusan dalam memilih suatu produk/merek