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Subagiyo
POLITEKNIK LP3I JAKARTA
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PENGARUH KUALITAS PELAYANAN AKADEMIK DAN CITRA INSTITUSI TERHADAP KEPUASAN MAHASISWA LP3I CILEGON Subagiyo Subagiyo
JURNAL LENTERA BISNIS Vol 4, No 1 (2015): JURNAL LENTERA BISNIS
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v4i1.107

Abstract

The title of this research is The Influence Of Academic Service Quality And Corporate Image Towards Students’ Satisfaction at LP3I Cilegon.  The objectives of this research was to know The Influence Of Academic Service Quality And Corporate Image Towards Students’ Satisfaction at LP3I Cilegon. The research was quantitative research and  the population of this research were students of LP3I Cilegon who were in the first year (level I) with  the total number of the population were 295 students.  This research used purposes sampling method.   The criteria of the sample were the students in the first year at academic year 2014 and the total respondents were 100 respondents.  The analysis technique was multiple linear regressions.  The result showed that the quality of the academic service and corporate image partially and simultaneously/ together influenced the students’ satisfaction Key words:  academic service quality,  corporate image and students’ satisfaction
BRAND AMBASSADOR, MINAT BELI PADA SHOPEE Subagiyo Subagiyo; Arief Rahman; Ani Aprilliani
JURNAL LENTERA BISNIS Vol 12, No 1 (2023): JURNAL LENTERA BISNIS, Januari 2023
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v12i1.669

Abstract

This study aimed to determine the brand ambassador at Shopee, to determine consumer buying interest, and to find out how much the influence of the Brand Ambassador on Buying Interest at Shopee in Ciodeng Village, Sindangresmi District, Pandeglang Regency. This study used descriptive quantitative research methods, used a sample of 100 respondents with probability sampling technique. Based on the results of research on brand ambassadors, out of a total of 100 respondents who were given 10 statements, it was concluded that the brand ambassadors used by Shopee are good. Furthermore, consumers’ buying interest at Shopee in Ciodeng Village, Sindangresmi District, Pandeglang Regency obtained a value of 2.94, the number was in the interval 2.52 – 3.27 with a high/good category. The results of the correlation analysis obtained an r value of 0.360, based on the correlation coefficient interval (0.200 – 0.399) which stated that there was a weak level of influence. While the coefficient of determination of 13% could be interpreted that the brand ambassador variable contributes 13%. Then the results of the correlation significance test using the hypothesis t test, it is known that tcount is greater than ttable, namely 3.825 > 1.671. This proved that H0 was rejected and Ha was accepted. So basically there was a positive and significant influence brand ambassadors on buying interest at Shopee in Ciodeng Village, Sindangresmi District, Pandeglang Regency.Keywords: Brand Ambassador, Buying Interest, Shopee.
PENGARUH PROSES PRODUKSI DAN PENGENDALIAN KUALITAS TERHADAP KUALITAS PRODUK YHA DI PT. FURUKAWA AUTOMOTIVE SYSTEM INDONESIA CIKARANG Subagiyo; Suci Desvika
JURNAL LENTERA BISNIS Vol. 13 No. 2 (2024): JURNAL LENTERA BISNIS, Mei 2024
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v13i2.1159

Abstract

The quality of a product is one of the most important factors in the industrial world as in PT. Furukawa Automotive System Indonesia. The company always tries to maintain the quality of its products, but inreality things don't go smoothly. Every month there are still a large number of damaged products (NG) both in the production process and in quality control that are not optimal. There fore the purpose of this research is to find out how much influence the production process and quality control have on the quality of the product produced either partially or simultaneously. This study uses a quantitative approach with primary data as a source of data obtained from the results of the questionnaire. Data analysis methods in this study are validity test, reliability test, classic assumption test which consists of normality test, heteroscedasticity test, multicollinearity test, linearity test, hypothesis test and determination test. The results of this study indicate that (1) the production process variable has a positive and significant effect on the product quality of PT. Fasi, (2) the quality control variable has a positive and significant effect on the product quality of PT. Fasi, (3) the production process variables and quality control variables together have an influence and are significant on the product quality of PT. Fasi.
PENGARUH GAYA KEPEMIMPINAN TERHADAP KINERJA SDM DAN KUALITAS LULUSAN MAHASISWA DI POLITEKNIK ABCD JAKARTA Darmawan; Jaenudin Akhmad; Endah Heryanti; Subagiyo; Rini Mardikawanty
JURNAL LENTERA BISNIS Vol. 14 No. 1 (2025): JURNAL LENTERA BISNIS, JANUARI 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v14i1.1378

Abstract

This study discusses the influence of leadership style on human resource (HR) performance and the quality of student graduates at ABCD Jakarta Polytechnic. This study aims to analyze the impact of leadership style applied by institutional leaders on HR performance and the quality of student graduates. The research method used is a qualitative method with a descriptive approach. Data were collected through questionnaires distributed to lecturers, administrative staff, and students, as well as in-depth interviews to gain further perspectives. The results of the study indicate that the dominant authoritarian leadership style in this institution contributes to employee performance which is only at a moderate level and the quality of graduates that is not optimal. In contrast, transformational and participatory leadership styles have been shown to have a significant positive influence in increasing motivation, HR performance, and graduate quality. The main recommendation of this study is the need for a shift in leadership style from authoritarian to a more inclusive and supportive style to improve overall institutional performance.
PENDIDIKAN LITERASI DIGITAL TENTANG HOAX DAN KONTEN NEGATIF DI MEDIA SOSIAL UNTUK REMAJA MASJID DI DESA KARYAMEKAR, GARUT Patoni Patoni; Rizwan Martiadi; Ahmad Damiri; Subagiyo Subagiyo; Koko Adya Winata
JURNAL ABDIMAS PLJ Vol. 5 No. 2 (2025): JURNAL ABDIMAS PLJ, DESEMBER 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/japlj.v5i2.1997

Abstract

Mosque youth in Karyamekar Village, Garut, are part of the younger generation who play a strategic role in building a healthy and moral social environment. The development of digital technology and social media has had a significant impact on the lives of adolescents, both positively and negatively. However, low digital literacy makes some adolescents susceptible to hoaxes and negative content on social media. This community service activity aims to improve the understanding and ability of mosque youth in recognizing, filtering, and responding wisely to hoaxes and negative content. The implementation method includes education, interactive discussions, and case study simulations. This training is effective in encouraging mosque youth in Karyamekar Village, Garut, to be more confident, have a clear direction for development, and be able to apply self-understanding in the learning process and social activities. It is hoped that this activity will shape mosque youth who are digitally savvy, critical, and responsible in using social media.
The Effect of E-wallet and Sales Promotion on Purchasing Decisions Subagiyo; Adriani Gustia; Donny Oktavian Syah
Best Journal of Administration and Management Vol 1 No 1 (2022): Best Journal of Administration and Management
Publisher : International Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/bejam.v1i1.30

Abstract

E-wallet is an electronic device, online service, or software program that allows one party to make electronic transactions with another party bartering digital currency units for goods and services. This can include purchasing items on-line with a computer or using a smartphone to purchase something at a store. Currently in Indonesia there are many kinds of E-Wallets including; DOKU, BBM money bank Permata, cash XL, Telkomsel T-Cash, CIMB Niaga Mobile Account, and so on. One example of an E-wallet is Gopay, inaugurated in April 2016 that can be used in all payment transactions in the Gojek application. This study aims to investigate the effects of E-wallet and Sales Promotion of Hop Hop Purchasing Decisions among high school students in the city of North Jakarta. This is explanatory research using probability sampling method and using a questionnaire on Google Form for collecting data. The sample used is 100 respondents from high school students who use the GOPAY electronic wallet to buy Hop Hop in the city of North Jakarta. This research uses quantitative analysis: validity, reliability, classic assumptions, correlation coefficient, determination coefficient, simple and multiple linear regression, hypothesis significance of t test and F test. The results of multiple linear regression analysis show that there was an effect of E-wallet and Sales Promotion on purchasing decisions. The variable correlation coefficient of the use of E-wallet and Sales Promotion on the GOPAY E-wallet has a strong relationship. The coefficient of determination of the variable using E-wallet on the Purchasing Decision variable is 59.4%, and the coefficient of determination of the Sales Promotion variable on the Purchasing Decision variable is 43.1%.
Co-Authors Adriani Gustia Ahmad Damiri Ani Aprilliani Arief Rahman Darmawan Donny Oktavian Syah Endah Heryanti Jaenudin Akhmad Patoni Patoni Rini Mardikawanty Rizwan Martiadi Suci Desvika Winata, Koko Adya