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All Journal Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Cafetaria Populer: Jurnal Penelitian Mahasiswa Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Global Leadership Organizational Research in Management
Riki Riki
Sekolah Tinggi Ilmu Ekonomi Galileo
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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EFEKTIVITAS PENGGUNAAN MEDIA SOSIAL DALAM PERANAN SEBAGAI SARANA KOMUNIKASI DAN PROMOSI PRODUK Riki Riki; Hendri Kremer; Suratman Suratman; Vincentius Ade Arianto Ciptoputra; Hazriyanto Hazriyanto
JURNAL CAFETARIA Vol 4 No 1 (2023): JURNAL CAFETARIA
Publisher : UNIVERSITAS KARIMUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51742/akuntansi.v4i1.811

Abstract

This study aims to find out how effective the use of social media as a means of communication and promoting products is among the general public, especially college students. The method used in this study is a qualitative one that is descriptive and tends to use data analysis. There were 10 students who were used as respondents. Based on the research that has been done, the use of social media is very effective as a means of communication and promotion of a product because, of the 10 student respondents, social media is the most frequently used means of communication and promotion to sell various products that everyone needs. In addition, students are very creative and productive, not only to learn to study on campus, but they are also looking for a side by selling online through social media. For some student respondents, with social media they can easily access and use it anywhere and anytime. Because only through gadgets that can be carried anywhere and can be updated at any time. There are also promotions on social media that are free without having to pay, and without having to open or rent a shop outside. So that with progress and the era of digitalization, ease of access on social media is very effective in means of communication and promotion of various products.
The Effect of Leadership, Work Discipline, and Job Satisfaction on Employees performance PT. ISS Indonesia Riki Riki; Indra Firdiyansyah; Edinur Ilham; Agriend. S. Putra
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 5 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i5.1650

Abstract

The purpose of this research is to know leadership, work discipline and job satisfaction as an indicator of the performance of PT employees. ISS Indonesia which is placed in pt area. Ciba Vision Batam. The study sampled 83 respondents. A data source is primary data with a method of collecting data using linkert scale questionnaires. By using simple rundom sampling to know the respondent's response about each variable. The data analysis techniques used are descriptive analysis and anilisis of analiysis pathways/parts. The results of the track analysis showed that leadership on employee performance, work discipline to performance karayawan, leadership to job satisfaction, work discipline to job satisfaction and leadership to work disciplines have a significant effect because the t-statistical value is above the t-table (t-table with significance 5% and DF = 78 is 1.990847). The results of the coefficient of leadership paramater to employee performance amounted to 0.153933, work discipline to the performance of karayawan amounted to 0.263547, leadership to job satisfaction of 0.506856, work discipline to job satisfaction of 0.361410 and leadership to work discipline of 0.488510.
Pengaruh Supply Chain Managament Terhadap Kinerja Operasional Studi Kasus PT. Batam City Mega Perkasa Meriya Rizka Putri; Riki Riki
Global Leadership Organizational Research in Management Vol. 3 No. 4 (2025): Global Leadership Organizational Research in Management
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/glory.v3i4.3422

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh komponen Supply Chain Management (SCM) yang terdiri dari Information Sharing, Long-Term Relationship, Cooperation, dan Process Integration terhadap kinerja operasional pada PT Batam City Mega Perkasa. Analisis data dilakukan dengan regresi linear berganda menggunakan bantuan program SPSS. Hasil penelitian menunjukkan bahwa Information Sharing, Cooperation, dan Process Integration berpengaruh signifikan terhadap kinerja operasional, sedangkan Long-Term Relationship tidak berpengaruh signifikan. Nilai koefisien determinasi (R²) sebesar 85,9% menunjukkan bahwa model memiliki kemampuan prediksi yang kuat. Temuan ini menegaskan pentingnya manajemen rantai pasokan yang efektif dalam meningkatkan kinerja operasional perusahaan.
Pengaruh Produk, Harga, Saluran Distribusi, dan Promosi terhadap Keputusan Pembelian Popok Bayi Sweety : Studi Kasus PT Hansel Duta Niaga Pratama Batam Sumarji Sumarji; Riki Riki
Populer: Jurnal Penelitian Mahasiswa Vol. 4 No. 4 (2025): Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v4i4.3913

Abstract

This study aims to determine the influence of product, price, distribution channels, and promotion on customers’ purchasing decisions of Sweety baby diapers at PT Hansel Duta Niaga Pratama Batam. This research uses a quantitative approach. The population in this study consists of all customers who purchased Sweety baby diapers at PT Hansel Duta Niaga Pratama Batam. The sampling technique employed was purposive sampling, with a total of 105 respondents. The results indicate that, partially, the product and promotion variables have a positive and significant effect on purchasing decisions, while price and distribution channels do not significantly influence purchasing decisions. Simultaneously, the variables of product, price, distribution channels, and promotion have a positive and significant effect on the purchasing decisions of Sweety baby diapers at PT Hansel Duta Niaga Pratama Batam. These findings are expected to serve as a useful reference for the company in developing more effective marketing strategies, particularly by focusing on improving product quality and promotional efforts to encourage consumer purchasing decisions.
Pengaruh Kualitas Pelayanan, Persepsi Harga dan Fasilitas terhadap Kepuasan Pelanggan Barbershop Alsasumo Batam Morius Bu’ulolo; Riki Riki
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 3 No. 4 (2025): Oktober : Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v3i4.2194

Abstract

This study aims to analyze the effect of Service Quality, Price Perception, and Facilities on Customer Satisfaction at Barbershop Alsasumo Batam. The method used in this study is quantitative, with primary and secondary data collected through questionnaires. A sample of 243 respondents was determined using Slovin's formula and simple random sampling technique. Data analysis was performed using SPSS 27 software. Based on regression analysis, the following regression equation was obtained: Y = 0.172 + 0.401X1 + 0.367X2 + 0.284X3 + e. The results of the study indicate that Service Quality (X1), Price Perception (X2), and Facilities (X3) have a positive and significant impact on Customer Satisfaction (Y). The t-values for each variable are 8.504 for Service Quality, 8.725 for Price Perception, and 6.939 for Facilities, with a t-table value of 1.969. Simultaneously, all three independent variables significantly influence Customer Satisfaction with an F-value of 136.457, which is higher than the F-table value of 2.65. The coefficient of determination (R²) of 0.631 indicates that 63.1% of the variation in Customer Satisfaction is explained by these three variables, while the remaining 36.9% is influenced by other factors not covered in this study. These findings emphasize that Service Quality, Price Perception, and Facilities significantly affect Customer Satisfaction at Barbershop Alsasumo Batam.
Co-Authors Agriend S. Putra Edinur Ilham Hazriyanto Hazriyanto Hendri Kremer Indra Firdiyansyah Meriya Rizka Putri Morius Bu’ulolo Sumarji Sumarji Suratman Suratman Vincentius Ade Arianto Ciptoputra