Article Per Year (5 Year)
p-Index From 2020 - 2025
1.849
P-Index
This Author published in this journals
All Journal Jurnal Pengabdian Masyarakat Sains dan Teknologi Safari : Jurnal Pengabdian Masyarakat Indonesia Jurnal Masyarakat Mengabdi Nusantara Literasi: Jurnal Pengabdian Masyarakat dan Inovasi Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Jurnal Manajemen dan Ekonomi Kreatif Journal of Management and Social Sciences Jurnal Pengabdian Masyarakat Indonesia Sejahtera Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat Jurnal Teknologi Pangan dan Ilmu Pertanian Maslahah: Jurnal Manajemen dan Ekonomi Syariah
Mu’tasim Billah
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

Published : 13 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 13 Documents
Search

 1   2 
Strategi Peningkatan Branding Usaha Mikro Kecil Dan Menengah Desa Pulosari Melalui Kegiatan Pengabdian Masyarakat Maylinda Aristrinada Shyafira; Taysa Adila; Mariska Angelina; Eka Satya Nugraha; Dammandtyo Tegar Samudra; Mu’tasim Billah
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 1 No. 3 (2023): Juli : Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : Sekolah Tinggi Ilmu Syariah Nurul Qarnain Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v1i3.400

Abstract

MSMEs are particularly important to Indonesia's economic expansion. Up to 61.9% of the country's GDP is made up of MSMEs. When considered in part, the majority of MSMEs in the micro and small business category still struggle with numerous issues that prevent them from producing their best work. Many MSMEs lack a business strategy, making it difficult for MSMEs players to access the market effectively. In order to get the best outcomes, the goal of producing this article is to offer aid in maximizing the performance of MSMEs that have been active in Indonesia. The FGD (Focus Group Discussion) approach and socialization are used in the implementation method. The purpose of this journal was to pinpoint issues with MSMEs in Pulosari Village. The findings of this study demonstrate that MSMEs in Pulosari Village operate without a business strategy.
Pengintegrasian Aplikasi Shopee Untuk Mengoptimalkan Ekonomi Kreatif UMKM Desa Pakel Kabupaten Jombang Pada Revolusi Industri 4.0. Sarah Putri Madania; Maulana Muhammad Daffa; Mu’tasim Billah; Ilham Nuril Fitri Huda; Aulia Nida’ul Husna; Bella Mega Riswanti; Mochammad Firmansyah
Jurnal of Management and Social Sciences Vol. 3 No. 2 (2025): April : Journal of Management and Social Sciences
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jmsc.v1i2.146

Abstract

Technology always experiences changes along with the times, changes in technology have a dynamic nature so that new innovations can emerge to create a technology that facilitates human activities in various sectors of activity such as industry, agriculture, education, and no less the economic sector which feels the impact of existing technological developments. The manifestation of these technological developments in the economic sector, namely e- commerce applications in the form of Shopee, the application of these applications during the industrial revolution 4.0 is expected to have an impact on society and especially UMKM actors to further develop a more creative economy so that they can open up employment opportunities as a whole for all levels and community elements, besides that the presence of the Shopee application can provide a new idea for the community so that they can be more independent and not depend on the government. Nowadays, everything is digital, both in cities and villages, in this case the presence of the Shopee application can be a new step for village governments to be able to take advantage of this application to take advantage of developing the economy in villages by developing the existing UMKM sector by utilizing technology. The existing one is the Shoppe application. In this case Pakel Village together with the East Java KKNT 09 UPN Veterans group created an account on the Shopee application to integrate UMKM products in Pakel Village, Jombang Regency. more widely known by the community both outside Pakel Village and outside the City of Jombang, so that UMKM in Pakel Village are ready to compete and develop in the industrial era 4.0.
Implementasi Branding Dan Digital Marketing Untuk Strategi Pemasaran UMKM Di Desa Ngampungan Retno Dwi Astutik; Nurul Aulia Dewi; Aptania Fairuz Wardani; Amilia Eka Putri; Daffa Samdya Adabi Selay; Mu’tasim Billah
SAFARI :Jurnal Pengabdian Masyarakat Indonesia Vol. 3 No. 3 (2023): Juli : Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/safari.v3i3.692

Abstract

Digital marketing is a form of marketing strategy that uses the internet as a link between businesses and consumers. By using the internet, businesses can reach more consumers and expand their market share. The application of digital marketing can increase the level of customer loyalty because the consumer's sense of satisfaction to buy, identify, know the value of goods without leaving the house is fulfilled. This paper was created to describe the implementation of branding and digital marketing that the author has done as a form of community service in the Real Work Lecture program in Ngampungan Village, Bareng District. The research method used in scientific writing is descriptive by describing the activities that have been carried out and their outputs. The author provides assistance to respondents in several aspects, such as socialization regarding branding, making packaging labels, and socializing marketing on several social media platforms.
Co-Authors Ahmada Rifqi Zulfahmi Amilia Eka Putri Aptania Fairuz Wardani Assyfaul Baity Zuraj Aulia Nida’ul Husna Bella Mega Riswanti Brilian Valentia Stevani Cintia Nur Halimatussa’diyah Daffa Samdya Adabi Selay Dammandtyo Tegar Samudra Dea Amira Dewandari Dimas Oktorio Fadilla Dona Wahyuning Laily Dzikri Kurniawan Eka Satya Nugraha Ellisa Adelia Erin Dwi Cahyani Fahira Nisa Aini Faiza Aulia Novadinastia Farrah Ayu Rashida Firnaz Seiff Fitri Destriani Ida Bagus Anindya Hariwicaksana Ihtadat Alam Makarima Mainun Ika Lestari Ilham Nuril Fitri Huda Indira Reva Labibah Lucya Natalie Mariska Angelina Marsha Amanda Fahrasyahda Maulana Muhammad Daffa Mayga Putri Shabella Maylinda Aristrinada Shyafira Mochammad Firmansyah Moh Heru Alfin Maulana Muhammad Iqbal Muhammad Sabil Ghifarian Muhammad Zidan Al Aziz Rahmatullah Muhammad Zidhan Arifianto Naila Aisyah Putri Nailatun Ni’mah Nanang Qosim Nathania Grace Edwin Ni Kadek Galuh Anjani Ni Putu Kania Devya Nurul Aulia Dewi Putri Abidah Fauziyyah Putry Hafsyah Maulidinna Nurrul Rachma Yasin Rafika Athiyah Kurniawan Regita Ayudhea Permata Putri Resanda Putra Sulistiono Retno Dwi Astutik Sarah Putri Madania Selvia Selvia Sheily Novitasari Sinta Nur Aini Siti Hawa’ Octaviani Siti Rohmah Sulis putri dewi Taysa Adila Ubay Huse Wardah Ainiyah Zawawi Zawawi