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All Journal Jurnal Ekonomi Multidiciplinary Output Research for Actual and International Issue (Morfai Journal)
Hari Susanto
Sekolah Tinggi Ilmu Ekonomi Sampit
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THE INFLUENCE OF PRICE AND TRUST ON CONSUMER SATISFACTION IN SHOPPING ONLINE SHOP (TOKOPEDIA) IN SAMPIT Hari Susanto; Muamar Muamar; Deky Prasetyo; Eko Cahyo Purnomo; Andri Riyadi
Jurnal Ekonomi Vol. 12 No. 01 (2023): Jurnal Ekonomi, 2023 Periode Januari - Maret
Publisher : SEAN Institute

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Abstract

This study is entitled the effect of price and trust on consumer satisfaction in shopping online shop (Tokopedia) in Sampit. This study uses a random sampling method. The population in this study was 100 and the sample used was 80 people who were consumers in Sampit, and the data was tested using validity test, reliability test, hypothesis testing and research data analysis using descriptive analysis, multiple linear regression analysis, correlation coefficient analysis and determination analysis. The results showed that the correlation coefficient value (r) was 0.792, the R Square value (r2) was 0.627, which was included in the Strong correlation position with the standard (0.60 - 0.799), meaning that Price and Trust together have a positive and strong relationship to Customer Satisfaction, stating that the two independent variables, namely Price (X1) and Trust (X2) affect the dependent variable, namely Customer Satisfaction (Y) by 62.7% and the remaining 37.3%. Based on the results of multiple linear regression tests, the equation Y = 2.323 + 0.372 + 0.478 is obtained, which shows that there is a positive relationship between the independent variables and the dependent variable.
THE ROLE OF CLOUD COMPUTING IN DRIVING EFFICIENCY AND INNOVATION IN THE ERA OF ECONOMY 5.0 Zulvia Trinova; Haruni Ode; Hari Susanto
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 4 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i1.2580

Abstract

Cloud computing plays a vital role in improving operational efficiency and driving innovation in the era of Economy 5.0. With its ability to store, manage and access data in real-time, cloud computing helps companies reduce information technology infrastructure costs and simplify data management. Companies can easily adjust resources as needed without wasting costs. In addition, cloud computing provides a variety of tools and services that enable experimentation with new technologies, accelerate product and service development, and increase responsiveness to market changes. In the era of Economy 5.0, where technology and humans collaborate to achieve economic and social goals, cloud computing integrates advanced technologies such as artificial intelligence (AI) and the Internet of Things (IoT), creating innovative solutions that improve customer experience, productivity, and new business models. Overall, cloud computing is proving to be a key enabler in the advancement and transformation of the modern economy.
Co-Authors Andri Riyadi Deky Prasetyo Eko Cahyo Purnomo Haruni Ode Muamar Muamar Zulvia Trinova