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All Journal AGRI-SOSIOEKONOMI COCOS Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan)
Joachim N.K. Dumais
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Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Social Sciences

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ANALISIS KEPUASAN KONSUMEN TERHADAP KONSUMSI MINYAK GORENG CURAH DI PASAR PINASUNGKULAN KAROMBASAN Yunetris Sarendaren; Leonardus R. Rengkung; Joachim N.K. Dumais; Vicky R.B. Moniaga
COCOS Vol. 6 No. 8 (2015)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v6i8.8112

Abstract

ABSTRACT  Yunetris Sarendaren. Analysis of Consumer Satisfaction Of Bulk Cooking Oil Consumption In Pinasungkulan Market Karombasan Manado (under the guidance of Dr. Ir. Leonardus R. Rengkung, ME as a Chairman, Ir. Joachim Dumais, ME as a Member, Ir. Vicky R.B Moniaga, MSi as Members).  The objective of this research is to determine the level of customer satisfaction of the cooking oil products in the city of Manado in terms of price, product, location and service in Pinasungkulan Market Karombasan Manado. Data collection was conducted for 3 months from January to March 2015. The data used in this study were primary data and secondary data. Primary data were obtained by using questionnaire to respondent. Secondary data was collected from all business owners/store cooking oil involved in this study that were the traders in the Pinasungkulan Market Karombasan Manado.  The research result showed that the price and products offered by 13 stores around the Pinasungkulan Market Karombasan Manado is affordable therefore the public or consumers are satisfied with the price of cooking oil and product sold in the market. On the other side the place and service of Pinasungkulan Market Karombasan Manado were still needed to improved.  Keyword : Cooking Oil Consumption, and level of satisfaction
PERSEPSI KONSUMEN KREDIT USAHA RAKYAT (KUR) TERHADAP PELAYANAN PT BANK RAKYAT INDONESIA Tbk. UNIT LANGOWAN Frendi H. Wurarah; Grace A.J. Rumagit; Joachim N.K. Dumais
COCOS Vol. 7 No. 3 (2016)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/cocos.v7i3.12528

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ABSTRACTConsumer perception or perspective with the services provided by the bank is the rating of the consumers to the services of the bank. The bank also should understand what consumers think and feel about the services provided, whether it gives satisfaction to the consumer or not. In connection with the BRI bank's vision that is becoming a leading commercial bank that always put customer satisfaction, and one of the mission is to provide excellent service to customers through a widespread network supported byprofessional human resources. That is why the authors are interested in carrying out research on consumer perceptions of people business credit (KUR) to service on Bank BRI LangowanUnit. The objektive of this research to analyze the perception of consumer credit (KUR) to service at the Bank Rakyat Indonesia (BRI) Langowan Unit, based on the variables to be studied, namely, Tangibles, Reliability,Responsiveness, Assurance,Empathy, using a Likert Scale analysis tools. This aims was conducted over four months from February to the month of May 2016 from preparation to the arrangement of research reports. The Location of research is Bank Rakyat Indonesia LangowanUnit. This study uses primary data and secondary data. Primary data were obtained from 73 respondents from credit consumers use the questionnaire. While secondary data obtained from the Bank BRI. The sampling method in this study usespurposive sampling. The results of this research showed that the perception of consumer credit (KUR) to service at the BRI Langowanunit was relatively satisfied with regard to the five variables studied namely Tangible, Reliability, Responsiveness, Assurance, and Empathy.Key Word: Perception, Consumer, Business Credit (KUR), PT Bank Rakyat Indonesia
Co-Authors Alvonda A. Kaunang Arthur ., Hardyasar Caroline B.D. Pakasi Celcius ., Talumingan Charles Ngangi Christi S. Manoi Clerensia L. Tololiu David Hebingadil Esry O.H. Laoh Frendi H. Wurarah Grace A.J. Rumagit Hanny Anapu Imanuel Sugandi Rompas Jefier Andrew Kuheba Jenny Baroleh Jessie F. Tilung Juliana R. Mandei Klivensi I. Mafor Leonardus Ricky Rengkung Lidya Mega Gerungan Lorraine W. Th. Sondak Lyndon R.J. Pangemanan Marhaeny Ketty Derek Maria Marlyn Monulandi Maytti Potolau Misye N. Malemboris Noortje M. Benu Olfie L.S. Benu Paulus A. Pangemanan Prisca Seyla Glady Tumewu Rianita O. Rares Ribka M. Kumaat Rilia R. Dongi Rine Kaunang Steriany Maria Tulenan Sylvia S Manaida Tommy F. Lolowang Vicky R.B. Moniaga Wahyudi ., Mokodongan Yunetris Sarendaren