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All Journal JSSM International Journal of Applied Finance and Business Studies Formosa Journal of Sustainable Research (FJSR) Jurnal Indonesia Sosial Sains
Sudiyono
Universitas Ngudi Waluyo
Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Neuroscience Physics Social Sciences

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Strategies to increase patient loyalty through the implementation of terra service quality Irsal Fauzi; Sudiyono; Ignatius Bias Galih Prasadhya
International Journal of Applied Finance and Business Studies Vol. 10 No. 4 (2023): Applied Finance and Business Studies
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (321.514 KB) | DOI: 10.35335/ijafibs.v10i4.74

Abstract

The purpose of this study is to examine the effect of TERRA service quality, and its impact on loyalty, and its implementation based on the theory of planned behavior. The reason why researchers chose service quality measured using the TERRA Formulation is because the TERRA Formulation is very easy to implement at a practical level, and can more accurately measure the needs of companies in the field, compared to other service quality formulations. This type of research is quantitative, with the main data source in the form of a questionnaire, which will be analyzed using SEM PLS. the formation of the service process, which will increase the loyalty index measured by the TERRA service quality dimensions. The results showed that Tangibel, Emphaty, Reliability, Responsiveness and Assurance have a positive effect on Loyalty. From the results of the analysis, it can be concluded that there are positive results between the dimensions of TERRA service quality on loyalty, and the dimensions of TERRA service quality are able to confirm the theory of planned behavior that has an impact on loyalty.
PENGARUH KOMPETENSI DAN PENGEMBANGAN KARIR TERHADAP KINERJA PEGAWAI MELALUI KOMITMEN ORGANISASIONAL SEBAGAI VARIABEL INTERVENING PADA KARYAWAN PT POS INDONESIA KOTA KUDUS JAWA TENGAH Satria Avianda Nurcahyo; Teguh Harso Widagdo; Ahmad Ali; Sudiyono
Journal of Social Sustainability Management Vol. 3 No. 2 (2023): APRIL 2023
Publisher : Journal of Social Sustainability Management

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to determine the effect of the variable Competence, Career Development, and Organizational Commitment on employee performance improvement. The data used in this study were primary data in the form of distributing questionnaires as many as 100 respondents to PT Pos Indonesia Kudus employees. The sampling technique used in this study was purposive sampling. The test of this study used path analysis and to test the effect of the intervening variables the sobel test was used. The results showed that (1) competence has a positive effect on organizational commitment. (2) career development has a positive effect on organizational commitment. (3) competence has a positive effect on employee performance. (4) career development has a positive effect on employee performance. (5 organizational commitment has a positive effect on employee performance. Regarding the variable organizational commitment is not able to become an intervening variable, an employee is expected to work actively and help each other so that it can increase organizational commitment. Then by making employees have a strong sense of organizational commitment and grow slowly by creating a work atmosphere like a family, by implementing this family management, employees will feel comfortable, feel more psychologically cared for, and feel a family bond
Factors Influencing Consumers in Making Purchases Sudiyono; Abdul Aziz
Formosa Journal of Sustainable Research Vol. 2 No. 6 (2023): June, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjsr.v2i6.4075

Abstract

One of the causes of traffic congestion is the increase in the number of vehicles that are not matched by the expansion of existing roads. Traffic congestion is a problem in almost all countries in the world. This research was conducted to find out what factors can influence consumers in making purchases of a product in meeting their needs. Multiple regression analysis was used in this study to examine the relationship between variables. From the test results it is known that the partial analysis of variable X (E-service, Personal Driver Services, and Customer Experience) has a positive and significant effect on variable Y (Customer Satisfaction). The Sobel test shows that the role of consumer satisfaction as a moderating variable has a positive effect, and the results of the partial analysis of variable X (Eservice, Personal Driver Services), and Customer Experience on variable Y (Shopping Intentions) have a positive effect. and significant influence
Implementation of Digital Marketing Strategy in MSME Development in Candisari Ungaran Village Meida Rachmawati; Teguh Harso Widagdo; Sudiyono Sudiyono; Satria Avianda Nurcahyo; Ahmad Ali
Jurnal Indonesia Sosial Sains Vol. 4 No. 08 (2023): Jurnal Indonesia Sosial Sains
Publisher : CV. Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jiss.v4i08.863

Abstract

Candisari Village is a village where some of its MSMEs have utilized digital marketing platforms. With the rapid development of technology, the digital world and the internet have also impacted the field of marketing. The marketing trend, which was initially conventional (offline), has now shifted to digital (online). This study adopts a qualitative approach and descriptive analysis approach, which means using a qualitative approach to understand and describe the implications of analysis principles contained in MSMEs' digital marketing strategies. The research aims to gather information about digital marketing strategies for the development of micro, small, and medium-sized enterprises (MSMEs). The digital marketing strategies implemented by food and beverage MSMEs in Candisari Village include marketing through social media platforms and various e-commerce applications such as GrabFood, GoFood, and ShopeeFood. To promote their businesses, the majority of MSMEs utilize Instagram, Facebook, TikTok, and WhatsApp as platforms to upload attractive photos and videos of their products on their Instagram accounts, including Instagram Reels, Instagram Feed, and Instagram Stories. Overall, MSMEs in Candisari Village have experienced progress and healthy competition in business development after implementing digital marketing strategies, leading to the advancement of their businesses
Co-Authors Abdul Aziz Ahmad Ali Ignatius Bias Galih Prasadhya Irsal Fauzi Meida Rachmawati Satria Avianda Nurcahyo Teguh Harso Widagdo