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All Journal Jurnal Pijar : Studi Manajemen dan Bisnis Jurnal Bisnis dan Manajemen West Science Journal of Bussines Management Basic SINTESA J-CEKI Jurnal Ekonomi, Manajemen, Akuntansi
Fadila Nurfauzia
Universitas Sebelas April
Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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Analisis Pengaruh Faktor Pendorong dan Penghambat terhadap Praktik Rantai Pasokan Hijau pada Pengganti Kantong Plastik: Model Persamaan Struktural pada Retail Modern Muhammad Ainul Fahmi; Fadila Nurfauzia; Yuki Yulyadin
Jurnal Bisnis dan Manajemen West Science Vol 2 No 02 (2023): Jurnal Bisnis dan Manajemen West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (446.835 KB) | DOI: 10.58812/jbmws.v2i02.342

Abstract

Plastik merupakan benda yang menjadi banyak perhatian para peneliti dan pengiat lingkungan dikarekana banyak mencemari lingkungan. Kantong plastik belanja sekali pakai pada retail modern merupakan jenis plastik yang menurut penelitian banyak penyumbang sampah yang mencemari lingkungan hidup serta mengakibatkan jejak karbon yang menjadikan perubahan iklim. Oleh karena itu, diperlukan konsep dan praktik untuk merubah hal tersebut dimana salah-satunya Praktik Rantai Pasokan Hijau menjadi solusi dalam menangani masalah tersebut. Pada penelitian ini, peneliti ingin mengetahui faktor pendorong dan penghambat retail modern dalam menerapkan praktik rantai pasokan hijau untuk implementasi penggantian kantong plastik. Penelitian ini menggunakan metode survei pada retail modern di Bandung yang kemudian data diolah menggunakan SEM PLS. Hasil penelitian didapatkan bahwa faktor pendorong dan penghambat mempengaruhi dalam implementasi penerapan praktik rantai pasokan hijau dalam penggantian kantong plastik pada retail modern.
ANALISIS EMPIRIS FAKTOR PENDORONG DAN PENGHAMBAT PADA PRAKTIK RANTAI PASOKAN HIJAU DALAM PENGGANTIAN SEDOTAN PLASTIK DI KAFE DAN RESTORAN Muhammad Ainul Fahmi; Wina Nurfitriani; Fadila Nurfauzia; Yuki Yulyadin
Jurnal Pijar Vol 1 No 3 (2023): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

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Abstract

Plastic straws are often used in cafes and restaurants because they are lightweight and cheap. However, in terms of the environment, this plastic straw is considered polluting the environment because of its nature that cannot be decomposed by the environment and biosphere. Therefore, there is a need for research on empirical analysis of driving and inhibiting factors in green supply chain practices in replacing plastic straws in cafes and restaurants. In this study, a questionnaire survey was conducted at cafes and restaurants in Bandung City which then the data was processed using SEM PLS. The results of this study found that driving and inhibiting factors influence green supply chain practices in replacing plastic straws in cafes and restaurants.
Marketing Mix Analysis at Hotel Handayani Sumedang Desy Widiastuti; Desan Henriawan; Fadila Nurfauzia
Journal of Bussines Management Basic Vol 4 No 1 (2022): Journal of Bussines Management Basic
Publisher : Universitas Sebelas April, Fakultas Ekonomi dan Bisnis

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Abstract

This study is to analyze the focus of the problem of the marketing mix of Product, Price, Promotion and Place at Hotel Handayani Sumedang. The purpose of the study was to determine the implementation and how to overcome the problems of the marketing mix at the Hotel Handayani Sumedang. The research method used is a qualitative method approach. The sampling technique was carried out by purposive sampling technique. In this case, the informants are the owner, staff admin&finance, and receptionist of Hotel Handayani Sumedang. The research data used is the Miles and Huberman model with the following steps: data collection, data reduction, data presentation and conclusion drawing. The results showed that the marketing mix at Hotel Handayani Sumedang, product dimensions have product diversity by having three types of products and good product quality. Varied price dimensions, there is a match between price and product quality and apply regular discounts. The dimensions of promotion, easy-to-find advertising, personal selling who have good communication skills, public relations and sales promotions have not been realized. Dimensions where there is easy access that is easy to reach, visibility with the installation of billboards and business expansion will not apply. The marketing mix at the Handayani Hotel Sumedang is generally effective but it is necessary to improve the quality of the hotel in product dimensions and promotions to maximize sales in order to increase room occupancy rates
Improvement Of Warehouse Management In A Muslim Fashion Company In Bandung City Fadila Nurfauzia
SINTESA Vol. 13 No. 2 (2022): SINTESA
Publisher : SINTESA

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Abstract

At this time Muslim fashion or what is more often called modest fashion, has begun to appear and become a trend. The target or market for Muslim fashion (modest fashion) has reached various circles, both Muslim and non-Muslim. One of the largest Muslim fashion companies in Indonesia is Elcorps. The elcorps group is a company that was founded in 2012. The elcorps group itself divides its business units into 4 industrial divisions, including the fashion industry, food industry, cosmetic industry, and tour and travel. One of the industries that is the biggest contributor to the company's revenue is the fashion industry. The brands in the fashion industry include Elzatta, Dauky, Zatta Men. In this Muslim fashion business activity, one of the important points is in the warehouse. But in this case, some problems come from the warehouse, including storage and product layout problems, to fulfilling orders for consumers. In this study using descriptive analysis research with qualitative methods, by collecting data using observation, interviews and documentation. Furthermore, the results of this study indicate that improvements must be made to warehouse management, one of which is storage management. The purpose of this study is to analyze and find out which activities or parts of warehouse management need to be improved. The advice recommended by the author is to make a stock control schedule or stock taking every 3 months on products that are in warehouse. improve the storage layout (storage) and improve the layout of the warehouse management.
Analisis Kualitas Pelayanan Parkir Berlangganan di kabupaten Sumedang Ila Karmila; Fadila Nurfauzia
J-CEKI : Jurnal Cendekia Ilmiah Vol. 3 No. 6: Oktober 2024
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v3i6.5897

Abstract

The investigation of Sumedang Regency's parking service quality is the main focus of this study. The Sumedang Regency Transportation Service has made adjustments to its implementation in order to meet the goals set forth, one of which being the introduction of subscription parking in April of 2020, or mid-2020. In addition to making parking services more convenient, subscription parking seeks to boost local revenue from the parking retribution industry. Nonetheless, there are still some issues with service in the field as of right now, including unlicensed parking attendants, a decline in the capacity of the road, protests from nearby building or business owners, heavy traffic jams, and people continuing to pay parking fees to the service parking attendants. This study aims to describe the quality of subscription parking services at the Sumedang Regency Transportation Service. This type of research uses descriptive with a qualitative approach. The focus in this study using service quality variables include: 1) Tangibles (Direct Evidence); 2) Reliability (Reliability); 3) Responsiveness (Responsiveness); 4) Assurance (Guarantee); and 5) Empathy (Empathy). The findings show that the following criteria are met: first, responsiveness is demonstrated by the professionalism of the work performed by the officers; second, reliability is demonstrated by the appearance of officers in full uniform and the provision of full service support facilities; third, empathy is demonstrated by the concern of the officers and the application of parking attendants to socialize the use of masks; fourth, assurance is demonstrated by the fact that parking users have rights as per Sumedang Regent Regulation Number 89 of 2022; and fifth, empathy is demonstrated by the concern. However, in its implementation there are still some obstacles so that the Department of Transportation always tries to fix the implementation of subscription parking services in Sumedang Regency.
Strategi Manajemen Logistik dan Marketing PT POS Indonesia Kantor Cabang Wado Sumedang Dalam Menghadapi Persaingan Antar Jasa Pengiriman Fadila Nurfauzia; Ila Karmila; Sulastri Sulastri
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 1: November 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i1.6271

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui strategi yang digunakan oleh PT. Pos Wado dan untuk mengetahui bagaimana cara meningkatkan PT. Pos Wado dalam menghadapi persaingan. Dengan strategy logistic dan pemasaran yang digunakan, perusahaan diharapkan dapat menunjukkan kualitas yang baik dan hal tersebut merupakan cara yang dilakukan perusahaan untuk mencapai tujuannya. Metode yang digunakan adalah penelitian deskriptif dengan menggunakan pendekatan kualitatif. Teknik pengumpulan data dilakukan dengan cara observasi, wawancara, dan dokumentasi. Sedangkan teknik analisis data yang digunakan adalah model Miles dan Huberman yaitu pengumpulan data, reduksi data, penyajian data, penarikan/verifikasi data konklusif. Pengecekan keabsahan data dilakukan dengan triangulasi sumber. Hasil dari penelitian ini dapat disimpulkan bahwa strategi yang digunakan oleh PT. Pos Wado dalam menghadapi persaingan adalah dengan menggunakan strategi penanganan logistic, komunikasi logistic dan bauran pemasaran 7P (product, price, place, promotion, people, process, dan physical evidence). Dan bagaimana cara meningkatkan strategi PT. Pos Wado dalam menghadapi persaingan secara profesional dalam memberikan pelayanan, karena kemudahan pelanggan dalam menggunakan jasa dapat menjadi daya tarik bagi perusahaan.
Co-Authors Desan Henriawan Desy Widiastuti Ila Karmila Muhammad Ainul Fahmi Sulastri Sulastri Wina Nurfitriani Yuki Yulyadin Yuki Yulyadin