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All Journal Journal of Management and Bussines (JOMB) Jurnal Pengabdian Kepada Masyarakat
Veronika Nugraheni Sri Lestari
Universitas Dr. Soetomo
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Pentingnya Customer Service Terhadap Permintaan dan persepsi Pelanggan Cafe Life Style Hotel Surabaya Veronika Nugraheni Sri Lestari; Cindy Arivia; Nurmawati Nurmawati; Dwi Cahyono
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 3 No 1 (2023): Mei 2023
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/pakmas.v3i1.1640

Abstract

In every consumer decision-making process to purchase a product, the underlying intention of the consumer is to fulfil their needs and desires. Additionally, each consumer has their own unique perception of their choices when selecting a product. Consumer perception is not solely dependent on physical stimuli but also on stimuli related to the surrounding environment and individual circumstances. This engagement activity was conducted at Cafe the Lifestyle Hotel Surabaya. The purpose of this engagement was to analyse consumer activities in the demand and supply conveyed by Cafe the Lifestyle Hotel Surabaya. The engagement employed active participation, observation, interviews, and related documentation methods to obtain valid data and information regarding consumer behaviour. The results of this engagement indicated that the perception of service quality was highly favourable among the visitors of Cafe the Lifestyle. As a result, the visitors felt satisfied and remained loyal. Furthermore, the perception of pricing was positive as the prices offered by the Cafe were deemed appropriate, and the services provided were in line with visitors' expectations.
Inovasi Perekonomian Digital dalam mengatasi Disparitas Regional Strategi Baru dalam Kebijakan Perekonomian di Indonesia Suyanto Suyanto; Loso Judijanto; Agustiawan Djoko Baruno; Hadi Sugiyanto; Veronika Nugraheni Sri Lestari
Journal of Management and Bussines (JOMB) Vol 6 No 3 (2024): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v6i3.8482

Abstract

This research explores a new approach in Indonesia's economic strategy that specifically prioritizes digital economic innovation as a tool to address regional inequality. The background to the problem highlights the gaps in economic development in various regions in Indonesia and the importance of economic transformation through the use of digital technology. The literature study in this research presents a conceptual framework that describes the relationship between digital economic innovation, economic policy, and efforts to mitigate regional imbalances. The research process involved secondary data analysis, surveys, and interviews with relevant stakeholders. The research results show that the integration of digital economic innovation in economic policy has the potential to reduce regional imbalances by accelerating economic growth, creating job opportunities, and supporting market penetration for local companies. Conclusion, This research makes an important contribution to the development of future-oriented, data-based and technology-focused policies to address regional inequality, accelerate equitable economic growth and improve the welfare of the Indonesian population. Keywords: Regional Disparity, Economy, Digital Economy
Co-Authors Agustiawan Djoko Baruno Cindy Arivia Dwi Cahyono Hadi Sugiyanto Loso Judijanto Nurmawati Nurmawati Suyanto Suyanto