Garuda - Garba Rujukan Digital

Efektivitas Penggunaan QRIS terhadap Persepsi dan Keputusan Pembelian Konsumen pada Pedagang Kaki Lima di Simpang Tujuh Kudus Husna, Naili Fauziyatul; Budianita, Avira; Irawati, Fifi Endah
Jurnal Bisnis Digital dan Enterpreneur (BISENTER) Vol. 3 No. 2 (2025): Jurnal Bisnis Digital dan Enterpreneur
Publisher : STMIK Amika Soppeng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70247/bisenter.v3i2.206

Perkembangan teknologi finansial di Indonesia telah memperkenalkan inovasi pembayaran digital yang dikenal sebagai Quick Response Code Indonesian Standard (QRIS), yang diluncurkan oleh Bank Indonesia pada tahun 2019 untuk menyatukan berbagai layanan pembayaran berbasis QR menjadi sistem yang lebih praktis, cepat, dan aman. Implementasi QRIS tidak terbatas pada sektor formal tetapi juga telah menjangkau pedagang kaki lima (PKL), termasuk di Simpang Tujuh Kudus, salah satu pusat perdagangan utama. Namun, pemanfaatannya masih belum optimal karena banyak vendor belum secara konsisten mengaktifkan, menampilkan, atau menawarkan QRIS kepada pelanggan. Kondisi ini menimbulkan pertanyaan tentang bagaimana persepsi konsumen terbentuk terhadap QRIS dan apakah itu memengaruhi keputusan pembelian. Penelitian ini bertujuan untuk menganalisis efektivitas penggunaan QRIS terhadap persepsi konsumen dan dampaknya terhadap keputusan pembelian. Metode kuantitatif diterapkan menggunakan Partial Least Squares–Structural Equation Modeling (PLS-SEM) dengan perangkat lunak SmartPLS, dan data dikumpulkan melalui kuesioner dengan skala Likert. Hasil penelitian menunjukkan bahwa penggunaan QRIS berpengaruh positif dan signifikan terhadap persepsi konsumen; Persepsi konsumen secara signifikan memengaruhi keputusan pembelian dan berperan sebagai variabel mediasi antara penggunaan QRIS dan keputusan pembelian. Dengan demikian, pemanfaatan QRIS yang optimal memperkuat kepercayaan konsumen dan persepsi positif, sekaligus mendorong keputusan pembelian di kalangan pedagang kaki lima di Simpang Tujuh Kudus.

Sosialisasi Rekam Medik Elektronik pada Fasilitas Kesehatan Tingkat Pertama Saputro, Arief Adi; Rusidah, Yunita; Budianita, Avira
Muria Jurnal Layanan Masyarakat Vol 5, No 2 (2023): September 2023
Publisher : Universitas Muria Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24176/mjlm.v5i2.10797

Electronic medical record is a clinical data storage application, as a clinical decision support system, standardization of medical terms, computerized data entry, as well as medical and pharmaceutical documentation in an organized manner. The First Level Health Facility is one of the places used by patients to request health services so that they have a record of interactions with patients. So this socialization is very important to do to reduce losses in terms of time and energy for both medical record officers and patients. This community service activity is carried out in first-level health facilities by providing education and socialization provided in the form of using Electronic Medical Records. Community service activities are carried out using the presentation/lecture method at IDI Kudus Regency on June 11, 2022. The use of electronic medical records is expected to improve and strengthen services for patients, including clinical (medical) and administrative services. Information generated from electronic medical records is also useful for education, regulation formulation, research, community health management, policy support, and to support referral health services. It is hoped that the application of electronic medical records can be easily used by all officers, both from medical record officers and medical personnel, the creation of integrated patient data, no duplication of medical record numbers that can make it difficult to find patient data at the time of re-treatment and holding further socialization regarding the application electronic medical record. The benefits will be felt optimally if the application of electronic medical records is evenly distributed and is supported by updated information systems and technological materials.

IMPLEMENTING RESTFUL WEB SERVICE IN MENTOR SEARCH SYSTEM WITH AGILE SCRUM METHODOLOGY Pratama, Fandy Indra; Budianita, Avira; Wijaya, Akhmad Pandhu; Syaifudin, Haikal Makin; Mustofa, Tegar Widya
JURTEKSI (jurnal Teknologi dan Sistem Informasi) Vol. 10 No. 1 (2023): Desember 2023
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Royal Kisaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33330/jurteksi.v10i1.2752

Abstract: The rapid development of technology makes stakeholders need easy and fast services. One of them is an easy and fast tutor search service. Parents who have a very busy life and school materials that develop very rapidly make parents less able to help their children learn at home so parents need a solution in the form of an information system to facilitate the search for tutors. In the development of this information system adopts by combining the architecture of the model view controller (MVC) and restful web service because development using the architecture is very easy, fast and can be developed into multi platforms. Then in the development of this system using the Agile Scrum Methodology approach which is able to complete system development very quickly and organized. Regular communication in this Scrum approach makes the team feel comfortable because each member knows each other's progress process and obstacles. So that the achievements of each target can always be controlled and completed. So that the creation of an information system for the search for tutors is on target and can be used by the public. Keywords: Agile, Agile Scrum Methodology, Information System, restful web service Abstrak: Pesatnya perkembangan teknologi membuat stakeholder membutuhkan pelayanan yang mudah dan cepat. Salah satunya adalah layanan pencarian guru les yang mudah dan cepat. Orang tua yang memiliki kehidupan yang sangat sibuk dan materi sekolah yang berkembang sangat pesat membuat orang tua kurang bisa membantu anaknya belajar di rumah sehingga orang tua membutuhkan solusi berupa sistem informasi untuk memudahkan pencarian tutor. Dalam perkembangannya sistem informasi mengadopsi dengan menggabungkan arsitektur model view controller (MVC) dan restful web service karena pengembangan menggunakan arsitektur tersebut sangat mudah, cepat dan dapat dikembangkan menjadi multi platform. Kemudian dalam pengembangan sistem ini menggunakan pendekatan Agile Scrum Methodology yang mampu menyelesaikan pengembangan sistem dengan sangat cepat dan terorganisir. Komunikasi yang teratur dalam pendekatan Scrum ini membuat tim merasa nyaman karena setiap anggota saling mengetahui proses kemajuan dan hambatan masing-masing. Sehingga capaian setiap target dapat selalu terkontrol dan selesai. Serta terciptanya sistem informasi pencarian tutor tepat sasaran dan dapat digunakan oleh masyarakat Kata kunci: Agile, Agile Scrum Methodology, Sistem Informasi, restful web service

PENINGKATAN LITERASI DIGITAL MELALUI EDUKASI MASYARAKAT Dhina Cahya Rohim; Avira Budianita; Ade Ima Afifa Himayati; Fathimah Isnina; Milad Naufal Akbar; Findasari Findasari; Manggalastawa Manggalastawa
Jurnal Abdimas Indonesia Vol 6, No 1 (2024): JURNAL ABDIMAS INDONESIA
Publisher : Universitas Muhammadiyah Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26751/jai.v6i1.2473

Kehidupan di era yang semakin maju ini telah mengahdirkan berbagai macam teknologi canggih yang dapat dimanfaatkan masyarakat. Teknologi tersebut menjadi perantara untuk mendapatkan informasi terkini yang dibutuhkan oleh masyarakat. Oleh karena itu, masyarakat berusaha untuk meningkatkan kemampuan menggunakan teknologi digital untuk memudahkan dalam beraktifitas dalam kehidupan sehari-hari. Akan tetapi, secanggih apapun teknologi saat ini harus seimbang dengan pola pikir mayarakat dalam menyerap dan memahami informasi yang sedang beredar. Oleh karena itu masyarakat harus mampu meningkatkan literasi digital demi tercipta suasana yang selalu kondusif. Kegiatan Pengabdian Kepada Masyarakat ini mencoba untuk memberikan edukasi kepada masyarakat di desa Kalirejo Kecamatan Undaan untuk mampu meningkatkan literasi digital agar lebih bijak lagi dalam menggunakan teknologi digital, mampu menyerap dan memaknai dengan baik informasi yang ada agar dapat meminimalisir tindakan kejahatan dan kriminalitas melalui teknologi digital.

The Effect of Live Tiktok Shop Bundle Promotion on Repeat Purchases of The Originote Products Annisa Firdaus Fahmayanti; Avira Budianita; Darsin
Economos : Jurnal Ekonomi dan Bisnis Vol. 9 No. 1 (2026): ECONOMOS : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/economos.v9i1.4316

This study aims analyze the effect of live Tiktok Shop bundle promotions on repeat purchase of The Originote skincare products. this research uses a quantitative with a survey method. the population in this study were students of MA Muwahidun Pati who had puschased the Originote products trough live TikTok Shop promotions. Data were collected through online questionnaires distributed to 87 respondents using a purposive sampling technique. Data analysis was conducted using Structural Equation modeling with Partial Least Square (SEM-PLS). The result show that live TikTok Shop bundle promotions have a positive and significant effect on repeat purchase. This indicates that attractive bundle pricing, time-limited promotions, and interactive live streaming can increase customer satisfaction and encourage repeat purchase behavior. in addition, the findings highlight the importance of live commerce strategies in building costumer engagement and trust. Therefore, businesses are recommended to optimize promotional strategies through live streaming to enhance customer loyalty and long-term purchasing behavior.

Efektivitas Penggunaan Qris Terhadap Persepsi dan Keputusan Pembelian Konsumen pada Pedagang Kaki Lima di Simpang Tujuh Kudus Naili Fauziyatul Husna; Avira Budianita; Fifi Endah Irawati
WACANA EKONOMI (Jurnal Ekonomi, Bisnis dan Akuntansi) Vol. 24 No. 2 (2025)
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/we.24.2.2025.114-127

The development of financial technology in Indonesia has introduced a digital payment innovation known as Quick Response Code Indonesian Standard (QRIS), launched by Bank Indonesia in 2019 to unify various QR-based payment services into a more practical, fast, and secure system. QRIS implementation is not limited to the formal sector but has also reached street vendors (PKL), including those in Simpang Tujuh Kudus, one of the main trade centers. However, its utilization remains suboptimal as many vendors have not consistently activated, displayed, or offered QRIS to customers. This condition raises the question of how consumer perception is formed toward QRIS and whether it influences purchasing decisions. This study aims to analyze the effectiveness of QRIS usage on consumer perception and its impact on purchasing decisions. A quantitative method was applied using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS software, and data were collected through questionnaires with a Likert scale. The results indicate that QRIS usage has a positive and significant effect on consumer perception; consumer perception significantly affects purchasing decisions and acts as a mediating variable between QRIS usage and purchasing decisions. Thus, optimal utilization of QRIS strengthens consumer trust and positive perception, while simultaneously encouraging purchasing decisions among street vendors in Simpang Tujuh Kudus.

Systematic Literature Riview Pencarian Rute Terpendek Game Labirin (Maze Game): Tren Penelitian Dan Metode Muchammad Yazid Al Bashar; Avira Budianita
Indonesian Journal of Multidisciplinary on Social and Technology Vol. 4 No. 2 (2026): Maret - Juni
Publisher : PT Ilmu Data Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69693/ijmst.v4i2.8876

Game labirin (maze game) merupakan salah satu permasalahanklasik dalam bidang kecerdasan buatan yang sering dimanfaatkansebagai media pengujian algoritma pencarian jalur. Kompleksitasstruktur labirin menjadikan permainan ini relevan untukmengevaluasi kemampuan algoritma dalam menentukan ruteterpendek secara optimal dan efisien. Penelitian ini bertujuanuntuk mengidentifikasi metode yang paling dominan digunakan, menentukan algoritma dengan performa terbaik, sertamenganalisis tren penelitian berdasarkan tahun publikasi dan distribusi negara penelitian. Metode yang diterapkan dalampenelitian ini adalah Systematic Literature Review (SLR) denganmenganalisis 30 artikel ilmiah yang diperoleh dari berbagaisumber publikasi akademik pada rentang tahun 2016–2026. Tahapan penelitian dilakukan melalui proses identifikasi, seleksiliteratur, ekstraksi data, penilaian kualitas, dan sintesis hasilpenelitian. Hasil kajian menunjukkan bahwa algoritma A* (A-Star) merupakan metode yang paling banyak digunakan dalampenyelesaian game labirin karena memiliki kemampuanmenghasilkan jalur optimal dengan efisiensi waktu pencarianyang lebih baik dibandingkan algoritma lainnya. Selain itu, penelitian terkait game labirin terus mengalami perkembanganyang ditandai dengan implementasi algoritma pada berbagaiplatform, seperti desktop, web, aplikasi mobile, hinggalingkungan tiga dimensi yang melibatkan Non-Player Character (NPC). Secara keseluruhan, hasil penelitian ini memberikangambaran yang komprehensif mengenai perkembangan metodepencarian rute pada game labirin dan diharapkan dapat menjadireferensi bagi penelitian selanjutnya dalam pengembanganalgoritma pencarian dan optimasi di bidang kecerdasan buatan.

Robust Human Gait Recognition with Convolutional Neural Network based on Gait Energy Image Fandy Indra Pratama; Akhmad Pandhu Wijaya; Gilar Pandu Annanto; Avira Budianita; Hairudin Farid Sunanda
Scientific Journal of Informatics Vol. 13 No. 1: February 2026
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/sji.v13i1.37383

Purpose: Human gait recognition is one of the developments in artificial intelligence technology. Gait recognition is a biometric recognition technique that uses no direct interaction with an object, allowing for identification of individuals based on their gait. However, this recognition faces challenges, including varying camera angles (00 - 1800), so this requires a more in-depth introduction. Methods: Therefore, based on the references, this study proposes using the Gait Energy Image (GEI) and Convolutional Neural Network (CNN) features for in-depth extraction and recognition of each image in the Casia B Dataset, which is then compared with the results of previous studies. Result: The results of this study, with the division of the Casia B Dataset 80% as training data and 20% as testing data and 11 camera angles between 00 - 1800 produced an accuracy rate of 99.48%. Novelty: So the accuracy achieved with this deep learning technique exceeds that of previous research using conventional methods and this gait pattern recognition technique can be used to be implemented in a biometric recognition system based on human gait patterns.

Sosialisasi Rekam Medik Elektronik pada Fasilitas Kesehatan Tingkat Pertama Arief Adi Saputro; Yunita Rusidah; Avira Budianita
Muria Jurnal Layanan Masyarakat Vol. 5 No. 2 (2023): September 2023
Publisher : Universitas Muria Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24176/mjlm.v5i2.10797

Electronic medical record is a clinical data storage application, as a clinical decision support system, standardization of medical terms, computerized data entry, as well as medical and pharmaceutical documentation in an organized manner. The First Level Health Facility is one of the places used by patients to request health services so that they have a record of interactions with patients. So this socialization is very important to do to reduce losses in terms of time and energy for both medical record officers and patients. This community service activity is carried out in first-level health facilities by providing education and socialization provided in the form of using Electronic Medical Records. Community service activities are carried out using the presentation/lecture method at IDI Kudus Regency on June 11, 2022. The use of electronic medical records is expected to improve and strengthen services for patients, including clinical (medical) and administrative services. Information generated from electronic medical records is also useful for education, regulation formulation, research, community health management, policy support, and to support referral health services. It is hoped that the application of electronic medical records can be easily used by all officers, both from medical record officers and medical personnel, the creation of integrated patient data, no duplication of medical record numbers that can make it difficult to find patient data at the time of re-treatment and holding further socialization regarding the application electronic medical record. The benefits will be felt optimally if the application of electronic medical records is evenly distributed and is supported by updated information systems and technological materials.

Pengaruh Online Promotion dan Product Quality terhadap Repurchase Intention melalui Customer Satisfaction pada Produk Skincare Peeling Serum Elformula Eva Aulia Ramadhani; Avira Budianita; M. Adhitya Wardhana
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.11112

Perkembangan industri skincare yang pesat di Indonesia mendorong perusahaan untuk memahami faktor-faktor yang memengaruhi perilaku pembelian ulang konsumen. Penelitian ini bertujuan untuk menganalisis pengaruh online promotion dan product quality terhadap repurchase intention dengan customer satisfaction sebagai variabel mediasi pada produk Skincare Peeling Serum Elformula. Pendekatan penelitian yang digunakan adalah kuantitatif dengan metode survei. Data dikumpulkan melalui kuesioner online kepada 100 responden yang merupakan pengguna produk Peeling Serum Elformula di Indonesia. Teknik analisis data menggunakan Structural Equation Modeling berbasis Partial Least Squares (SEM-PLS) dengan bantuan perangkat lunak SmartPLS. Hasil penelitian menunjukkan bahwa online promotion tidak berpengaruh signifikan secara langsung terhadap repurchase intention maupun customer satisfaction. Selanjutnya, product quality terbukti berpengaruh positif dan signifikan terhadap repurchase intention serta customer satisfaction. Selain itu, customer satisfaction terbukti berpengaruh positif terhadap repurchase intention. Pada pengujian pengaruh tidak langsung customer satisfaction secara signifikan memediasi pengaruh online promotion dan product quality terhadap repurchase intention. Temuan ini menegaskan bahwa kepuasan konsumen memegang peran strategis dalam mendorong niat beli ulang, sehingga perusahaan perlu mengoptimalkan strategi promosi digital serta menjaga kualitas produk secara konsisten guna meningkatkan loyalitas konsumen.

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