Article Per Year (5 Year)
p-Index From 2020 - 2025
0.61
P-Index
This Author published in this journals
All Journal Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Ilmiah Manajemen Kesatuan Business and Entrepreneurial Review
Maya Maria
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Jurnal Ilmiah Manajemen Kesatuan

 1 
Strategi Pengembangan Bisnis Jasa Layanan Logistik J&T Express Dengan Pendekatan Business Model Canvas (BMC) Syarief Gerald Prasetya; Maya Maria
Jurnal Ilmiah Manajemen Kesatuan Vol 11 No 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v11i1.1565

Abstract

This study was aimed to explore the logistics service business strategy of J&T Express using the Business Model Canvas (BMC). The research locus was chosen at J&T Express as an innovative logistics service company. This research was compiled based on a qualitative descriptive method. The time of the study was conducted in April 2022, located in Bogor City and the analytical technique used was Miles and Huberman's qualitative interactive. Based on the use of nine dimensions of BMC, with the possibility of making managerial contributions that are included in tactical and strategic approaches, the J&T Express business model approach is in accordance with BMC. The contribution of this research emphasizes that the canvas business model (BMC) can be used as a role model in a comprehensive logistics service business development strategy.
Co-Authors Amir Fikri Irfak, Ronaldy Mafizatun Nurhayati Sulaiman, Mansur syarief gerald prasetya