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All Journal Jurnal Akuntansi dan Governance Jurnal Pengabdian Masyarakat Nusantara Innovative: Journal Of Social Science Research
Septemberizal Septemberizal
Universitas Muhammadiyah Jakarta
Humanities Computer Science & IT Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Membangun Branding Dalam Menciptakan UMKM Startup Septemberizal Septemberizal; Rinaldo Rinaldo; Tria Patrianti; Septi Wulandari Chairina
Jurnal Pengabdian Masyarakat Nusantara Vol. 3 No. 1 (2023): Februari-Juli 2023
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jpmn.v3i1.1232

Abstract

One of the important elements that must be considered in starting a business is the brand. Brand image has the meaning of an image of a product in the minds of consumers. Everyone will have the same image of a brand. Through Brand Image consumers are able to recognize a product, evaluate its qualy, reduce purchase risk and gain experience and satisfaction from certain product differentiation. There are problems faced by Small Medium Enterprises (SME) assisted by Amil Zakat agency (Baznas) in Universitas Muhammadiyah Jakarta. Based on the interviews conducted, the problems identified were the Brand building itself.  The SMME focuses on sales strategy. It is found that the solution offered is to overcome the said problem by providing assistance and counseling about the importance of building the brand so that it can provide added value and have an impact on increasing profits which will ultimately build reputation and create growth opportunities for SMEs.
Pengaruh Total Quality Management (TQM), Budaya Organisasi, Partisipasi Anggaran Dan Gaya Kepemimpinan Terhadap Kinerja Manajerial Pada Perusahaan Asuransi DKI Jakarta Darman Hadi Prayitno; Andry Priharta; Septemberizal Septemberizal
Innovative: Journal Of Social Science Research Vol. 3 No. 3 (2023): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v3i3.3055

Abstract

Tujuan dari penelitian yang dilakukan yaitu untuk mengetahui serta menguji secara mendalam atas Pengaruh Total Quality Management (TQM), Budaya Organisasi, Partisipasi Anggaran, dan Gaya Kepemimpinan terhadap Kinerja Manajerial pada perusahaan Asuransi di DKI Jakarta. Metode penelitian ini adalah kuantitatif dengan menggunakan data primer yang diperoleh dari hasil penyebaran kuisioner dan telah menguji pengaruh Total Quality Management (TQM), Budaya Organisasi, Partisipasi Anggaran dan Gaya Kepemimpinan terhadap Kinerja Manajerial pada Perusahaan Asuransi di DKI Jakarta. Pengambilan sampel dalam penelitian ini menggunakan rumus Lameshow dikarenakan jumlah manajer pada perusahaan asuransi tidak diketahui secara pasti. Responden dalam penelitian berjumlah 100 orang responden. Data diperoleh kemudian diolah menggunakan software SPSS versi 22. Hasil penelitian menunjukkan bahwa: 1). Total Quality Management berpengaruh terhadap Kinerja Manajerial, 2). Budaya Organisasi tidak berpengaruh terhadap Kinerja Manajerial, 3). Partisipasi Anggaran berpengaruh terhadap Kinerja Manajerial, dan 4). Gaya Kepemimpinan berpengaruh terhadap Kinerja Manajerial.
Determinan Pengambilan Keputusan Berkeadilan Konsultan Pajak Sabaruddin Sabaruddin; Sulhendri Sulhendri; Septemberizal Septemberizal
Jurnal Akuntansi dan Governance Vol 4, No 1 (2023): Jurnal Akuntansi dan Governance
Publisher : Universitas Muhammadiyah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24853/jago.4.1.38-55

Abstract

Objectives. this studi aims to determine and analysis the effect of moral responsibility, selfish behavior, ethical action and sefl-control  on the fair decision of tax consultant.Design/method/approach. This research is a quantitative research that looks for relationships between variables. The research sample is a tax consultant in South Jakarta for reasons of geografhical affordability after the Covid 19 pandemic.  At the time of research  the number of tax consultant in South Jakarta could not be known, so the Lemeshow formula was used to determine the sample size. With this formula, it is known that the sampel is 67.24 which is rounded up to 67 people using the non probalility sampling method. Data obtained by distributing questionnaires. The analytical method used is multiple linear analysis with WarPLS version 7.0.Results/findings. Moral responsibility has a positif and significant effect on fair decision making. Selfish behavior has a significant negative effect, ethical behavior has a significant positive effect and self control has a non significant positif effect fair decision making.Theoretical contribution. The result of this research are expected to be one of the references in developing lesson plans as well as references in preparing a consultant’s code of ethics, specially in the field of taxation.Practical contribution. The result of this study become an alternative input for tax consultant in making decisions, especially in deciding the tax obligations of taxpayers (clients).Limitations. This research was conducted on tax consultant in South Jakarta, so the research results anly apply to the sample studied and do not represent tax consultant in general.
Co-Authors Andry Priharta Darman Hadi Prayitno Rinaldo Rinaldo Sabaruddin Sabaruddin Septi Wulandari Chairina Sulhendri Tria Patrianti