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All Journal Jurnal Abdimas Bina Bangsa Jurnal Abdimas Sosial, Ekonomi, dan Teknologi
Nila Pusvikasari
Sekolah Tinggi Ilmu Ekonomi Trisakti
Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Journal : Jurnal Abdimas Bina Bangsa

 1 
PELATIHAN DIGITAL MARKETING DI PAROKI JATIWARINGIN ST. LEO AGUNG Wawa Santoso; Nila Pusvikasari; Ian Nurpatria Suryawan; Klemens Wedanaji Prasastyo
Jurnal Abdimas Bina Bangsa Vol. 4 No. 1 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i1.530

Abstract

Community service activities as a form of service to the community who need supporting activities so that they can be carried out properly. For this reason, P3M Trisakti School of Management is collaborating with relevant agencies, in this case the SME Paroki Jatiwaringin St. Leo Agung division. P3M Trisakti School of Management conducted training on digital marketing for SME activists at Paroki Jatiwaringin St. Leo Agung division the Great in Jakarta. SME activists must have ideas in making products / services. The idea must be based on the desires and requests of consumers, and consumers must be able to buy it and make it possible to make this idea a reality. This digital marketing training method uses case study explanations that have been carried out by SME activists who have had successful businesses and reference material regarding digital marketing including material on how to create an account on the Lazada, Shopee, Blibli.com marketplaces and other marketplaces. After the training, it is hoped that SME activists at Paroki Jatiwaringin St. Leo Agung division can increase sales of their products/services through the use of sales using the existing marketplace application
PELATIHAN DIGITAL MARKETING BAGI PELAKU UMKM DI PAROKI ARNOLDUS JANSEN BEKASI Wawa Santoso; Denta Felli Ananda; Nila Pusvikasari; Nuno Sutrisno
Jurnal Abdimas Bina Bangsa Vol. 5 No. 1 (2024): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v5i1.868

Abstract

Digital marketing training provided to MSME activists (Micro, Small and Medium Enterprises) under the auspices of the Socio-Economic Development Section (PSE) of the Small Business Guidance Center (SABUK) team within the Catholic Church of St. Arnoldus Jansen Parish Bekasi aims to increase awareness and utilization of digital marketing media to develop businesses. Activities are carried out through material presentation, discussion and question and answer as well as direct practice on the use of WA business, market place and simple photography techniques through smart phones. This activity was carried out directly in the Parish hall, with participants of around 100 people from various business backgrounds and took place from 09.00-15.00 WIB smoothly where participants followed this activity enthusiastically. Thus, this activity is very important for the use of digital marketing facilities by MSME actors in the parish environment. This activity will be followed up with other relevant training materials at the next meeting session
Co-Authors Agustinus Sri Wahyudi Denta Felli Ananda Ian Nurpatria Suryawan Ian Nurpatria Suryawan Klemens Wedanaji Prasastyo Maria Rosari NUNO SUTRISNO Stella Stella Wawa Santoso