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EFFECTIVE OF INTERPERSONAL COMMUNICATION AT PT KERETA API INDONESIA (PERSERO) DAOP 4 SEMARANG Pratiwi, Siska Eka; Farouk, Umar -
Admisi dan Bisnis Vol 18, No 1 (2017): PEBRUARI 2017
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (578.845 KB) | DOI: 10.32497/ab.v18i1.1058

Abstract

ABSTRACTThe main problem  faced by most big companies in running their business, including PT Kereta Api Indonesia (PT KAI) is the less effective of interpersonal communicationin in  their business management. This situation often triggers miscommunication among managers, staff, and employees. .This research was conducted to investigate the above mentioned problem. The qualitative approach was chosen to give more specific and operational suggestions. The purposes of this research are to find out influencial  and the most infulencial factors on the effectiveness of interpersonal communication at PT KAI. Data colleting methods used in this research were interview, observation and literature.study. The result of this research shows that  there are seven effective factors of interpersonal communiation and three ineffective factors of interpersonal communication at PT KAI. The seven effective factors are tolerance, trust, equity, response, emphaty and suporting behavior. The three ineffetive factors are  open mindedness,  togetherness and honesty.  Keywords: efectiveness; interpersonal communication; human resources  ABSTRACTMasalah utama yang dihadapi oleh sebagian besar perusahaan besar dalam menjalankan bisnisnya, termasuk PT Kereta Api Indonesia (PT KAI) adalah kurang efektifnya komunikasi interpersonal dalam pengelolaan bisnis mereka. Situasi ini sering memicu miskomunikasi antara manajer, staf, dan karyawan. Penelitian ini dilakukan untuk mengetahui permasalahan di atas. Pendekatan kualitatif dipilih untuk memberikan saran yang lebih spesifik dan operasional. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh dan faktor paling infulencial terhadap efektivitas komunikasi interpersonal pada PT KAI. Metode pengumpulan data yang digunakan dalam penelitian ini adalah wawancara, observasi dan literature.study. Hasil penelitian ini menunjukkan bahwa terdapat tujuh faktor efektif komunikasi interpersonal dan tiga faktor yang tidak efektif dalam komunikasi interpersonal pada PT KAI. Tujuh faktor yang efektif adalah toleransi, kepercayaan, kesetaraan, respon, emphaty dan perilaku suporting. Tiga faktor ineffetive adalah keterbukaan pikiran, kebersamaan dan kejujuran. Kata kunci: efektifitas; komunikasi interpersona; sumber daya manusia
Effect of Service Quality and Customer Relationship Management on Customer Loyalty: Company Image as an Intervening Variable Sholihah, Ainun Kholbi; Winarto, Winarto -; Farouk, Umar -
JOBS (Jurnal Of Business Studies) Vol. 9 No. 1 (2023): April 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v9i1.4818

Abstract

This research aims to analyze the influence of service quality and customer relationship management through the company's image on the customer loyalty of Alfamart in Semarang City. The sampling method uses a purposive sampling technique, number of 100 respondents. The data collection methods used are questionnaires, and interviews. The analysis method is path analysis with 2 structural models. The results of the reseach found that there was a significant influence between service quality and customer relationship management at Alfamart customer loyalty in Semarang City. There is a significant positive influence between service quality, customer relationship management, and company image on customer loyalty. Meanwhile, in the multiple linear regression analysis, it found that service quality has a direct effect on customer loyalty; customer relationship management also has a direct effect on customer loyalty. In this research, it was also found that the quality of service has an indirect influence on customer loyalty through the company's image. Customer relationship management also has an indirect influence on customer loyalty through the company's image
Influence of Workload and Coworker Support on the Emloyees”™ Performance at PT Mitra Kargo Indonesia Aviadi, Khansa Zamaya; Farouk, Umar -; Indrasari, Febrina -
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6226

Abstract

In a competitive work environment, companies need to effectively monitor and manage employees”™ performance to achieve sustainable business success. Workload and coworker support are crucial factors that affect employees”™ performance. This study aims to analyze the impact of workload and coworker support on employees”™ performance at PT Mitra Kargo Indonesia, a freight forwarder company in Semarang. A quantitative approach was applied in this research, with data obtained from questionnaires.observations, and literature studies. The questionnaire used a semantic differential scale with scores ranging from 1 to 10. The research population included 38 employees of PT Mitra Kargo Indonesia, and the sampling method used was saturated sampling. Data analysis included classical assumption tests, multiple linear regression analysis, F-test, t-test, and coefficient of determination, all conducted using SPSS version 25. The results revealed that workload and coworker support significantly influence employees”™ performance, contributing a total of 61.4%. The remaining 38.6% of employees”™ performance is influenced by other variables not tested in this study.
Influence of Brand Awareness and Brand Image on Purchase Decision of Indihome Services at PT Telkom Indonesia Regional IV Jateng-DIY Farouk, Umar -; Jumi, Jumi -; S, Natasya Annisa
Admisi dan Bisnis Vol. 24 No. 3 (2023): OKTOBER 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v24i3.5329

Abstract

This study was used to examine the effect of Brand Awareness (X1) and Brand Image (X2) on Purchasing Decisions (Y) of PT Telkom Indonesia IndiHome services Regional IV Jateng DIY. This research is based on declining sales and decreasing consumer perceptions of IndiHome services in 2022. The objects in this study are IndiHome service customers in Semarang City, with data on the number of sales of IndiHome services in 2022 obtained as many as 44,092 sales. The number of samples taken to conduct the research was 100 respondents using a purposive sampling technique. This research is a type of quantitative research using literature and questionnaires as research data collection tools. The questionnaire uses a Likert scale as a measurement scale in research. The analysis model used in this study is a multiple linear regression analysis model. Data calculations were carried out in the survey using the SPSS application. Based on the calculation results, brand awareness, and brand image significantly and positively influence the purchasing decisions of IndiHome service customers.
Influence of Coaching and Capital Loans on Business Development Foster Partners in the Partnership Program (Case Study of PT. Telkom Indonesia's Foster Partners Regional Division IV Semarang) Farouk, Umar -; Inayah, Inayah -; Shelomita, Ardhia -
Admisi dan Bisnis Vol. 25 No. 2 (2024): JUNI 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v25i2.5728

Abstract

Parts of the essential economy in Indonesia are micro, small, and medium enterprises (MSMEs). Micro, small, and medium enterprises (MSMEs) have a role in overcoming unemployment, poverty, and economic inequality. However, the development of micro, small and medium enterprises as partners of PT Telkom      Regional IV partnership program in Semarang  in the 2020-2022 period has fluctuated and tends to decline. The aim of this study was to find out the influence of coaching and capital loans on the business development of partners in Semarang. The population in this study amounted to 58 fostered partners. The cencus sample technique was used in this research.. The analysis technique used was descriptive analysis, classical assumption test, and multiple linear regression analysis. The result of this research shows that there is a simultaneous and partial influence between coaching and capital loans on partners”™business development.  
Juridical Analysis of MSME-Based Startups regarding the Legality of Business Operations by Semarang State Polytechnic Students Malebra, Irawan -; Rini, Nur -; Paniyah, Paniyah -; Farouk, Umar -; Devie, Erika -
Admisi dan Bisnis Vol. 25 No. 2 (2024): JUNI 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v25i2.5730

Abstract

Micro, Small, and Medium Enterprises, hereinafter referred to as MSMEs, are startups whose growth is being promoted in Indonesia. This study aims to analyse the awareness of the importance of legal business operations for MSME-based startups. Based on the Presidential Regulation of the Republic of Indonesia Number 98 of 2014 concerning Licensing for Micro and Small Businesses Article 1 Paragraph 3, a micro and small business permit, hereinafter abbreviated as IUMK, is a sign of legality to a person or business actor / certain activities in the form of a micro and small business permit in the form of one sheet. This permit certainly has an important role in supporting the running of related MSMEs. This research was conducted on 29 Independent Entrepreneurial Students of Politeknik Negeri Semarang. Respondents consisted of 65.5% women and 34.5% men. The majority of business types, 82.8%, are businesses in the culinary field. In this study, 62.1% of respondents considered that business legality was important for the business they were running. However, 72.4% of the respondents admitted that they had not taken care of their business legality. This business legality has not been taken care of for several reasons, the majority of which are because business legality management seems time-consuming, costly, and difficult to do. It can be concluded that the awareness of MSME actors, in this case, POLINES Independent Entrepreneurial Students, regarding the importance of business legality is high, it is just that it is necessary to update the procedures for obtaining business legality which is easier to do. In addition, there is a need for socialisation and assistance by the government, practitioners, and lecturers who work together to not only expand awareness of the importance of micro, small and medium enterprises legality but also provide knowledge on how to take care of MSME legality