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Malebra, Irawan -
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Economics, Econometrics & Finance

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Effect of Job Training and Commissions on the Performance of General Insurance Agents (Case Study at PT Asuransi Allianz Utama Indonesia Semarang Branch) Malebra, Irawan -; Kurniani, Kurniani -; Safitri, Anis -
Admisi dan Bisnis Vol. 24 No. 3 (2023): OKTOBER 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v24i3.5337

Abstract

The research aims to understand the influence of job training and commission on the performance of general insurance agents, a case study conducted at PT Asuransi Allianz Utama Indonesia Semarang Branch. This study selected a sample of 100 respondents using the simple random sampling technique and the probability sampling method. Data was collected through observation, interviews, literature review, and questionnaires. The Agree-Disagree Scale with a scoring range of 1-10 was used in this research. The data were analyzed using descriptive analysis, research instrument tests, and multiple regression analysis methods. Hypothesis testing was conducted using the F-test, t-test, and coefficient of determination test. The results regarding the respondents' characteristics showed that the majority of respondents were females aged 31-40 with a bachelor's degree as their highest educational background. Most respondents had been working as general insurance agents at PT Asuransi Allianz Utama for 1-2 years, primarily in the Semarang agency region. Descriptive analysis results indicated that all indicators of the variables job training (X1), commission (X2), and general insurance agent performance (Y) had high interpretations within the range of 42.9 - 61.0. The instrument test results on the questionnaire data were declared valid and reliable. Multiple regression analysis yielded the equation Y = 2.523 + 0.414X1 + 0.292X2. The results of both partial and simultaneous hypothesis tests showed a significant and positive influence on general insurance agent performance. The coefficient of determination test revealed that 59.9% of the variance in general insurance agent performance was influenced by job training and commission, while 40.1% was influenced by other variables not examined in this study
Design and Build an E-Commerce Website as a Means of Market Network Development for UMKM MDF Pressing Maulida, Rizka Laila; Azizah, Azizah -; Malebra, Irawan -; Sulistiyani, Endang -
Admisi dan Bisnis Vol. 25 No. 2 (2024): JUNI 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v25i2.5727

Abstract

E-commerce websites are recognized as effective long-term marketing tools in the digital realm. Through websites, users can access comprehensive information about products or services. MDF Pressing, a Small and Medium Enterprise (SME) operating in the school supply manufacturing sector, currently conducts its marketing efforts offline by physically visiting or calling schools. This approach poses challenges in reaching a wider market. Furthermore, the business management system of MDF Pressing relies on conventional manual record-keeping in physical notebooks. The objective of this research is to develop an online market presence and facilitate business management by constructing an e-commerce website using the Content Management System WordPress. The website development is undertaken through the Waterfall model of system design. The results of this study demonstrate that sales transactions can now be conducted online, enabling customers to save time and effort by avoiding physical visits. Additionally, the website has been integrated with Instagram and Shopee, and SEO optimization has been successfully implemented. Consequently, information exchange about products has become easily accessible, contributing to the expansion of market outreach. Furthermore, business management has become more convenient, as the website incorporates various features that streamline administrative  tasks.
Juridical Analysis of MSME-Based Startups regarding the Legality of Business Operations by Semarang State Polytechnic Students Malebra, Irawan -; Rini, Nur -; Paniyah, Paniyah -; Farouk, Umar -; Devie, Erika -
Admisi dan Bisnis Vol. 25 No. 2 (2024): JUNI 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v25i2.5730

Abstract

Micro, Small, and Medium Enterprises, hereinafter referred to as MSMEs, are startups whose growth is being promoted in Indonesia. This study aims to analyse the awareness of the importance of legal business operations for MSME-based startups. Based on the Presidential Regulation of the Republic of Indonesia Number 98 of 2014 concerning Licensing for Micro and Small Businesses Article 1 Paragraph 3, a micro and small business permit, hereinafter abbreviated as IUMK, is a sign of legality to a person or business actor / certain activities in the form of a micro and small business permit in the form of one sheet. This permit certainly has an important role in supporting the running of related MSMEs. This research was conducted on 29 Independent Entrepreneurial Students of Politeknik Negeri Semarang. Respondents consisted of 65.5% women and 34.5% men. The majority of business types, 82.8%, are businesses in the culinary field. In this study, 62.1% of respondents considered that business legality was important for the business they were running. However, 72.4% of the respondents admitted that they had not taken care of their business legality. This business legality has not been taken care of for several reasons, the majority of which are because business legality management seems time-consuming, costly, and difficult to do. It can be concluded that the awareness of MSME actors, in this case, POLINES Independent Entrepreneurial Students, regarding the importance of business legality is high, it is just that it is necessary to update the procedures for obtaining business legality which is easier to do. In addition, there is a need for socialisation and assistance by the government, practitioners, and lecturers who work together to not only expand awareness of the importance of micro, small and medium enterprises legality but also provide knowledge on how to take care of MSME legality
Co-Authors Azizah - Azizah, Azizah - Devie, Erika - Kurniani, Kurniani - Maulida, Rizka Laila Nur - Rini, Nur - Paniyah, Paniyah - Safitri, Anis - Sulistiyani, Endang - Umar - Farouk, Umar -