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All Journal Holistik: Journal For Islamic Social Sciences Jotika Journal in Management and Entrepreneurship JAAMTER : Jurnal Audit Akuntansi Manajemen Terintegrasi Jurnal Ilmiah Ekotrans & Erudisi (JIEE)
Mulia Sosiady
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Persepsi, Sikap, Religiusitas Dan Gaya Hidup Terhadap Keputusan Pempelian Produk Perawatan Kulit (Skincare) Pada Remaja Muslimah SMA N Kota Pekanbaru Denila - Roza; Trian Zulhadi; Mulia Sosiady
Holistik Vol 7, No 1 (2023)
Publisher : LP2M IAIN Syekh Nurjati Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24235/holistik.v7i1.13578

Abstract

Penelitian ini bertujuan untuk mengetahui sejauh mana pengaruh persepsi, sikap, religiusitas dan gaya hidup terhadap keputusan pembelian produk perawatan kulit (skincare) pada remaja muslimah SMAN Kota Pekanbaru dengan pendekatan kuantitatif. Data yang digunakan bersumber dari data primer dan data sekunder yang diperoleh melalui teknik observasi, penyebaran kuesioner dan dokumentasi. Data diolah dengan bantuan program SmartPLS 3.0. Penelitian ini tergolong penelitian lapangan (Field Research) dengan sampel sebanyak 335 orang yang diperoleh melalui teknik purposive sampling. Hasil penelitian menyimpulkan bahwa secara parsial variabel persepsi, sikap dan gaya hidup berpengaruh secara signifikan terhadap keputusan pembelian produk perawatan kulit (skincare), sedangkan variabel religiusitas tidak berpengaruh terhadap keputusan pembelian. Secara simultan variabel persepsi, sikap, religiusitas dan gaya hidup mampu mempengaruhi keputusan pembelian produk skincare dikalangan remaja muslimah kota Pekanbaru sebesar 48,2%, sedangkan sisanya 51,8% dipengaruhi oleh variabel lain yang tidak diteliti dalam penelitian ini.
Pengaruh Internet Addiction Disorder (IAD) Terhadap Motivasi Belajar Mahasiswa Mulia Sosiady
JAAMTER : Jurnal Audit Akuntansi Manajemen Terintegrasi Vol. 1 No. 1 (2023): JAAMTER - MARET
Publisher : MUI Kota Pekanbaru

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Abstract

Penelitian ini dilaksanakan di Program Studi S1 Manajemen UIN Suska Riau dan Program Studi S1 Manajemen UIN Sunan Gunung Djati Bandung , Penelitian ini menggunakan metode Komparatif membandingkan dua gejalan pada objek yang berbeda,dalam penelitian ini jumlah sampel sebesar 96 responden yaitu masing masing 48 sampel adalah mahasiswa program studi S1 Manajemen UIN Suska Riau dan 48 sampel adalah mahasiswa program studi S1 Manajemen UIN Sunan Gunung Djati Bandung, Nilai R2 ( R Square ) Mahasiswa Program Studi S1 Manajemen 0.490 atau 49 % dan Nilai R2 ( R Square ) Mahasiswa Program Studi S1 Manajemen UIN Sunan Gunung Djati Bandung. Saran dalam penelitian ini bahwa seharusnya mahasiswa UIN Suska Riau lebih bijak menggunakan fasilitas internet dan sebaiknya kecanduang internat pada mahasiswa UIN Bandung digunakan untuk meningkatkan motivasi belajar dan untuk kegiatan bisnis seperti bisnis online yang sangat menarik dalam prospek bisnis di era digitalisasi sekarang.
Clustering Blood Types with Leadership Styles in Middle Management of Sharia Banking in The Riau Island Mulia Sosiady; Ermansyah, Ermansyah
Jurnal Ilmiah Ekotrans & Erudisi Vol. 4 No. 2 (2024): December 2024
Publisher : LPPM Universitas Ekasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69989/3s6ssk79

Abstract

This research was conducted with the aim of understanding how leadership based on blood type operates in Sharia banking in the Riau Archipelago. The sample for this study consisted of 12 middle management leaders in Sharia banking in the Riau Archipelago, specifically in the cities of Tanjung Pinang and Batam. The Sharia banking in the Riau Island include BTN Syariah, Bank Riau Kepri Syariah in Batam, and Sharia Banking Indonesia in Tanjung Pinang. The results of the interviews and questionnaires showed that the majority of the samples had blood type O, with six people, while the leadership style at the middle management level was authority compliance management, which prioritizes results or product concentration over people/employees. This is because the leaders believe that when the results are good, the employees' welfare will automatically be good. The most suitable leadership style, after being analyzed based on blood type, is blood type A. Therefore, the research recommendation is that when there is a promotion from staff to middle management level, top management should consider blood type when appointing middle management positions.
THE IMPACT OF PEKANBARU COFFEE SHOP STRATEGY ON PURCHASE DECISIONS Ermansyah; Rimet; Mulia Sosiady
Jotika Journal In Management and Entrepreneurship Vol. 4 No. 1 (2024): Agustus
Publisher : Jotika English and Education Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56445/jme.v4i1.153

Abstract

Purchase Decision is the final decision of the consumer to buy or not a good or service by comparing many considerations. When making a purchase decision, there are often several choices between two or more alternatives. The purpose of this study is to analyze the impact of Electronic Word Of Mouth, Sevicescape, Price Percepcion on Purchase Decision on Coffee Shop in Pekanbaru. The population in this study is 100 people using purposive sampling method. Based on the results of this study, it shows that Electronic Word Of Mouth, Sevicescape, Price Percepcion have an influence on Purchase Decision both partially and simultaneously. The results of the Determination Coefficient (R2) showed that the magnitude of the influence of both free variables together on the bound variable was 54.7%, while the remaining 45.3% were other variables not studied in this study.
Co-Authors Denila - Roza Ermansyah Ermansyah, Ermansyah Rimet, Rimet Trian Zulhadi