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Pelatihan Digital Marketing Untuk Menyiapkan Santripreneur Profesional Di Pondok Pesantren Al Muawanah Lamongan Moh Ah Subhan ZA; Miftahal Anjarsabda Wira Buana; Akmalur Rijal; Dwi Aprilianto; Fitriyah Nur Kholifatul Azizah
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 3 (2023)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v4i3.5461

Abstract

Pengabdian ini bertujuan untuk memberikan pelatihan digital marketing pada santriwan dan santriwati untuk membekali ilmu kewirausahaan di era 4.0. Digital marketing menjadi sangat penting dalam dunia bisnis, karena teknologi informasi dan internet menjadi faktor penting dalam pemasaran produk dan jasa. Digital marketing mencakup berbagai teknik seperti SEO, SEM, social media marketing, email marketing, dan lain sebagainya. Pendekatan pengabdian yang digunakan adalah community development. Pengumpulan data dilakukan dengan cara observasi, FGD dan wawancara secara langsung informan mengenai pelatihan digital marketing santriwan dan santriwati pondok pesantren Al Muawanah. Komunitas dampingan adalah pada Pondok Pesantren Al Muawanah Lamongan. Hasil dari pengabdian ini telah terjadi perubahan yang signifikan kepada pemhaman dan kesadaran untuk memanfaatkan teknologi dalam melakukan penjualan hasil dari pelatihan digital marketing yang sudah diberikan oleh tim pengabdian Program Studi Ekonomi Syariah Fakultas Agama Islam Universitas Islam Lamongan.
Pelatihan Digital Marketing Untuk Menyiapkan Santripreneur Profesional Di Pondok Pesantren Al Muawanah Lamongan Moh Ah Subhan ZA; Miftahal Anjarsabda Wira Buana; Akmalur Rijal; Dwi Aprilianto; Fitriyah Nur Kholifatul Azizah
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 3 (2023)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v4i3.5461

Abstract

Pengabdian ini bertujuan untuk memberikan pelatihan digital marketing pada santriwan dan santriwati untuk membekali ilmu kewirausahaan di era 4.0. Digital marketing menjadi sangat penting dalam dunia bisnis, karena teknologi informasi dan internet menjadi faktor penting dalam pemasaran produk dan jasa. Digital marketing mencakup berbagai teknik seperti SEO, SEM, social media marketing, email marketing, dan lain sebagainya. Pendekatan pengabdian yang digunakan adalah community development. Pengumpulan data dilakukan dengan cara observasi, FGD dan wawancara secara langsung informan mengenai pelatihan digital marketing santriwan dan santriwati pondok pesantren Al Muawanah. Komunitas dampingan adalah pada Pondok Pesantren Al Muawanah Lamongan. Hasil dari pengabdian ini telah terjadi perubahan yang signifikan kepada pemhaman dan kesadaran untuk memanfaatkan teknologi dalam melakukan penjualan hasil dari pelatihan digital marketing yang sudah diberikan oleh tim pengabdian Program Studi Ekonomi Syariah Fakultas Agama Islam Universitas Islam Lamongan.
Training on Bengawan Solo Water Filtration Techniques in Gampang Sejati Village, Laren Subdistrict, Lamongan Regency Miftahal Anjarsabda Wira Buana; ZA, Moh. Ah. Subhan; Putri, Marsha Savira Agatha; Artyanto, Sherif Yuniar; Wahyuni, Eka Fita
Sahwahita: Community Engagement Journal Vol. 2 No. 1 (2024): Community Engagement Journal
Publisher : Yayasan Pendidikan Islam Bustanul Ulum Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69965/sahwahita.v2i1.93

Abstract

Access to clean water is an essential aspect of a healthy society, as physical and mental well-being cannot be achieved without it. Despite its importance, many water sources are contaminated by household, industrial, and agricultural waste. To address the issue of clean water availability in the region, this community service program aimed to educate and empower residents of Gampang Sejati Village through the implementation of a simple water filtration method using Bengawan Solo River water. The program involved training, socialization, practical application, and evaluation. The primary objective was to equip the community with the knowledge and skills to create and use basic filtration systems that meet health and hygiene standards. A total of 25 community representatives participated in the training sessions, which included technical demonstrations, material introductions, and hands-on practice. Evaluation methods included post-training assessments to measure the effectiveness of knowledge transfer and community feedback. To ensure sustainability, the program proposed forming community groups to oversee the maintenance and improvement of the filtration systems. This initiative aims to provide a long-term solution to water contamination while fostering community responsibility for clean water management. This structured approach not only addressed immediate water filtration needs but also emphasized the importance of continuous education and local engagement for sustainable impacts.
Training on Processing Local Food Lamtoro Beans to Become a Typical Culinary Miftahal Anjarsabda Wira Buana; Muhammad Fathoni
Sahwahita: Community Engagement Journal Vol. 1 No. 1 (2023): Community Engagement Journal
Publisher : Yayasan Pendidikan Islam Bustanul Ulum Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69965/sahwahita.v1i1.25

Abstract

The successful facilitation of existing potential and resources necessitates robust and efficient assistance. The objective of this Community Service (PKM) is to assess the viability of utilising local food and community ingenuity in the processing and manufacturing of food items derived from local resources, with the ultimate goal of bolstering the economy. The local food development training programme conducted in Wae Bobok Village involved the collaboration of teachers and students from the eLBajo Commodus Polytechnic Hospitality Diploma Three Study Programme. This initiative aimed to assist the village residents in enhancing their local food offerings by transforming them into distinctive culinary creations that possess both appeal and increased worth. An interactive and practical training programme has been implemented to impart the necessary information and skills for the enhancement of local food into unique gourmet creations. During training sessions, individuals acquire knowledge pertaining to the selection of high-quality products, the techniques involved in food processing, and the creation of specialised menus. The objective of this training programme is to facilitate the residents of Wae Bobok Village in harnessing the untapped potential of indigenous food resources, thereby transforming them into captivating and high-value culinary offerings. Furthermore, it is anticipated that the outcomes of this endeavour would facilitate the emergence of novel employment and entrepreneurial prospects inside Wae Bobok Village. The implementation of this initiative aimed at transforming local produce into distinctive gourmet offerings is anticipated to enhance both food security and the local economy within Wae Bobok hamlet. Over time, this form of training can serve as a model for other rural communities in harnessing the inherent potential of indigenous food sources to create distinctive culinary offerings that are appealing and possess enhanced worth. In addition to this, the evolution of this characteristic gastronomic delight possesses the potential to serve as a viable tourist destination, thereby presenting prospects for the advancement of tourism centred around distinctive culinary offerings within Wae Bobok Village.