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Sistem Rekomendasi Produk Menggunakan Metode User-Based Collaborative Filtering Pada Digital Marketing Satia Suhada; Saeful Bahri; Setyo Bagus Nugraha; Taufik Hidayatulloh; Dede Wintana
J-INTECH ( Journal of Information and Technology) Vol 11 No 1 (2023): J-Intech : Journal of Information and Technology
Publisher : LPPM STIKI MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32664/j-intech.v11i1.866

Abstract

The recommendation system has been implemented in digital marketing used in marketing products and services. The recommendation system is used to provide offers of goods and services in accordance with customer habits and interests in the proposed products and services, but in practice the right product offering for customers leads to the idea of developing a product recommendation system. Purchase data obtained from customers can be used to analyze customer needs and product preferences. In the recommendation system, Collaborative Filtering is one of the most commonly used algorithms. The purpose of this study is to find out how accurate the recommendation system is based on the purchase of similar goods between consumers using User-based Collaborative Filtering. Based on the results of the study, User-based Collaborative Filtering using Cosine Similarity calculations can be applied and produce 10 product recommendations with an RMSE value of 0.9.
Penerapan Metode CNN Berbasis Arsitektur Mobilenet Pada Klasifikasi Citra Bunga (Famili Asteraceae) Pangestu, Agis; Pribadi, Denny; Bahri, Saeful; Suhada, Satia
Swabumi Vol 13, No 2 (2025): Volume 13 Nomor 2 Tahun 2025
Publisher : Universitas Bina Sarana Informatika Kota Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/swabumi.v13i2.25638

Abstract

Penelitian ini bertujuan untuk menerapkan model klasifikasi citra bunga dari famili Asteraceae menggunakan metode Convolutional Neural Network (CNN) berbasis arsitektur MobileNet. Latar belakang penelitian ini adalah keanekaragaman bunga dalam famili Asteraceae yang menyulitkan proses klasifikasi manual. Dengan menggunakan teknologi pengolahan citra digital, klasifikasi otomatis diharapkan dapat memberikan hasil yang lebih akurat dan efisien. Dataset yang digunakan terdiri dari 2.600 citra bunga yang dikumpulkan dari berbagai genus dalam famili Asteraceae seperti Ageratum, Aster, Chrysanthemum, Cornflower, Cosmos, Dahlia, Daisy, Marigold, dan Sunflower. Penelitian ini menggunakan metode CNN dengan arsitektur MobileNet yang dikenal memiliki kinerja baik dalam klasifikasi citra dengan ukuran model yang lebih kecil dan efisien. Hasil penelitian menunjukkan bahwa metode CNN berbasis arsitektur MobileNet mampu mengklasifikasikan citra bunga dari famili Asteraceae dengan akurasi yang tinggi. Implementasi model ini diharapkan dapat berkontribusi dalam pengembangan teknologi pengenalan tanaman yang berguna untuk keperluan budidaya, penelitian, dan edukasi. This study aims to apply an image classification model for flowers from the Asteraceae family using the Convolutional Neural Network (CNN) method based on the MobileNet architecture. The background of this study is the diversity of flowers in the Asteraceae family, which makes manual classification difficult. By using digital image processing technology, automatic classification is expected to provide more accurate and efficient results. The dataset used consists of 2,600 flower images collected from various genera in the Asteraceae family, such as Ageratum, Aster, Chrysanthemum, Cornflower, Cosmos, Dahlia, Daisy, Marigold, and Sunflower. This study uses the CNN method with the MobileNet architecture, which is known to perform well in image classification with a smaller and more efficient model size. The results show that the MobileNet-based CNN method is capable of classifying images of flowers from the Asteraceae family with an accuracy of 90.51%. The implementation of this model is expected to contribute to the development of plant recognition technology that is useful for cultivation, research, and education purposes.