Claim Missing Document
Check
Articles

Found 3 Documents
Search
Journal : Journal Transformation of Mandalika

The Government's Role in Improving The Business Performance Of Exporters In Bali I Gde Wedana Arjawa; Ni Nengah Ganawati; Putu Ayu Sita Laksmi
Journal Transformation of Mandalika, e-ISSN: 2745-5882, p-ISSN: 2962-2956 Vol. 4 No. 12 (2023): Desember
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jtm.v4i12.2342

Abstract

The government has an important role in improving the business performance of exporters in Bali Province. By involving these various aspects, the government can make a significant contribution in improving the business performance of exporters in Bali Province, facilitating economic growth and creating jobs. This research was conducted in Bali Province with a population of 237 people and 70 respondents. Results from tests for validity and reliability are accurate and reliable. The results of hypothesis testing show that business performance is significantly and positively influenced by the role of the government. This study shows how the role of the government is carried out well can improve the business performance of exporters in Bali Province.
DIGITAL MARKETING TO INCREASE SALES OF PADAS STONE HANDICRAFTS IN SILAKARANG BALI I Gde Wedana Arjawa, Putu Ayu Sita Laksmi, Dewa Ayu Kristiantari
Journal Transformation of Mandalika, e-ISSN: 2745-5882, p-ISSN: 2962-2956 Vol. 3 No. 12 (2022): Desember
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jtm.v3i12.2355

Abstract

This study aims to evaluate the impact of digital marketing on increasing sales of stone crafts in Silakarang, Bali, using quantitative methods. This study involved a sample of 32 respondents from among customers who were familiar with the stone handicraft product. The data collection method involves online surveys and statistical analysis to identify correlations between the digital marketing strategies implemented and the increase in sales. The results of this study are expected to provide a deeper understanding of the effectiveness of digital marketing in the context of the stone craft industry in Silakarang, Bali. The findings from this study can lay the groundwork for local businesses to optimize their digital marketing strategies to increase product visibility and, overall, increase sales in increasingly digitally connected markets.
The Role of the Government in Improving the Performance of the Tourism Industry in Bali I Gde Wedana Arjawa; Putu Ayu Sita Laksmi
Journal Transformation of Mandalika, e-ISSN: 2745-5882, p-ISSN: 2962-2956 Vol. 5 No. 7 (2024): Juli
Publisher : Institut Penelitian dan Pengembangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jtm.v5i7.3310

Abstract

This study aims to explore the influence of the government's role in improving tourism performance in Bali using a quantitative approach. This research method collects and analyzes numerical data to answer research questions and test hypo theses. The population of this study is 2,944 tourism business people in Bali, using the Slovin formula, a sample of 97 respondents with a margin of error of 10 percent was obtained. Primary data was collected through a survey method using a questionnaire. The research lasted for three months, with data processing and analysis using PLS software. The results of the study show that the role of the government has a significant influence on the performance of the tourism industry in Bali. This study provides an in-depth understanding of the cause-and-effect relationship between the variables studied and provides important insights for government policies in improving the tourism sector in Bali