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All Journal International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Jurnal Ilman: Jurnal Ilmu Manajemen
Adriansyah Yoesoef
Universitas Alwashliyah
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Analisis Faktor Sosial Dan Ekonomi Terhadap Pendapatan Petani Padi Sawah (Oryza sativa L.) Tina Herianty Masitah; Adriansyah Yoesoef; Siska Yulianita Lubis; Leny Kusumawati
Jurnal Ilman: Jurnal Ilmu Manajemen Vol. 11 No. 3 (2023): Oktober
Publisher : Jurnal Ilman: Jurnal Ilmu Manajemen

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Abstract

 Padi (Oryza sativa L.) merupakan tanaman pangan yang sangat penting di dunia setelah gandum dan jagung. Padi merupakan tanaman pangan yang sangat penting. Penelitian ini dilaksanakan di Desa Karang Anyar Kecamatan Bringin Kabupaten Deli Serdang.Jenis data yang dipakai adalah jenis data kuantitatif. Hasil penelitian menunjukkan bahwa hanya pupuk dan bibit yang berpengaruh pada pendapat petani di Desa Karang Anyar Kecamatan Bringin kabupaten Deli Serdang dari persamaan regresi linier berganda secara serempak atau menyuluruh faktor sosial: umur, tingkat pendidikan, pengalaman, jumlah tanggungan, tidak berpengaruh nyata terhadap pendapatan petani padi sawah. Dari persamaan regresi linier berganda secara serempak atau menyeluruh faktor ekonomi: luas lahan, bibit, pestisida, pupuk dan tenaga kerja hanya pupuk dan bibit yang berpengaruh nyata terhadap pendapatan petani padi sawah di Kelurahan Karang Anyar Kecamatan Bringin Kabupaten Deli Serdang.
ANALYSIS OF PRODUCTION AND INCOME OF AMBON BANANA FARMING IN SECANGGANG DISTRICT, LANGKAT REGENCY Adriansyah Yoesoef; Faisal Azhari Baldan Panjaitan; Aadil Hussain Mir
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 2 (2023): April
Publisher : CV. Radja Publika

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This study aims to analyze the production levels, costs, revenues, and income of Ambon banana farming in Secanggang District , Langkat Regency . The research method used is a quantitative approach with descriptive and analytical methods. The data used consists of primary data obtained through direct interviews with farmers using questionnaires, as well as secondary data from related agencies. Data analysis was carried out by calculating production costs, revenues, income, and business feasibility using the R/C Ratio. The results of the study indicate that the average production of Ambon bananas reaches 12,000 kg per hectare per period with an average selling price of Rp3,500 per kg. Total production costs incurred are Rp17,500,000 per hectare per period, while revenue is Rp42,000,000 and income is Rp24,500,000. The results of the business feasibility analysis show a R/C Ratio value of 2.40, which means this farming business is feasible and profitable to develop. Overall, Ambon banana farming has good prospects for increasing farmers' income, but efforts are still needed to improve production efficiency and price stability.
ANALYSIS OF THE EFFECTIVENESS OF THE RICE SEED INDEPENDENCE PROGRAM ON FARMER CAPACITY AND INCOME IN PASAR MIRING VILLAGE, PAGAR MERBAU DISTRICT, DELISERDANG REGENCY Adriansyah Yoesoef; Syarifah Mayly; Irshad Ahmad Reshi
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 2 (2024): April
Publisher : CV. Radja Publika

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This study aims to analyze farmer characteristics, the effectiveness of the Thousand Independent Seed Villages (SDMB) Program, and the income of seed farmers in Pasar Miring Village, Pagar Merbau District, Deliserdang Regency. The research method used a census approach with 25 farmers as respondents. Data were collected through interviews, observations, and literature studies, then analyzed descriptively and quantitatively. The results showed that most farmers were of productive age, experienced, but had low levels of education. The SDMB program was classified as effective based on aspects of understanding, targeting accuracy, and program planning. However, from an economic perspective, the seed nursery business has not been profitable because the R/C ratio is less than one and the net income is negative. This indicates that the business is still a side business. Therefore, technological improvements, seed certification, and strengthening marketing are needed to increase farmer income.
CHILI SEED MARKETING OPTIMIZATION STRATEGY IN AGRIBUSINESS COMPANIES IN SERDANG BEDAGAI REGENCY Adriansyah Yoesoef; Ichpan Zulfansyah; Irshad Ahmad Reshi
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 6 (2024): December
Publisher : CV. Radja Publika

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This study aims to formulate an effective marketing strategy to increase chili seed sales at the agribusiness company CV. Mitra Jaya, Serdang Bedagai Regency. The decline in sales indicates an inaccuracy in the implementation of marketing strategies. The research method used is a descriptive approach with data collection through interviews with key informants and analysis using the IFE, EFE, SWOT, and QSPM matrices. The results show that the company's main strengths lie in product quality and production experience, while the main weaknesses lie in limited promotion and marketing reach. The greatest opportunity comes from increasing chili consumption, while the main threat comes from increasingly fierce competition. Based on the SWOT analysis, several alternative strategies were obtained, and through QSPM it was determined that the priority strategies are developing digital-based promotions, maintaining product quality, and establishing partnerships with farmers. The implementation of these strategies is expected to improve the company's competitiveness and marketing performance.
Co-Authors Aadil Hussain Mir Faisal Azhari Baldan Panjaitan Ichpan Zulfansyah Irshad Ahmad Reshi Leny Kusumawati Siska Yulianita Lubis Syarifah Mayly Tina Herianty Masitah