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All Journal Tadbiruna: Jurnal Manajemen Pendidikan Islam Action Research Journal Indonesia (ARJI)
Ari Susetiyo
Universitas Islam Tribakti Lirboyo Kediri
Religion Education

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THE COMMUNICATION STRATEGIES OF THE MADRASAH PRINCIPAL IN ENHANCING THE COMPETITIVENESS OF AN EDUCATIONAL INSTITUTION: A CASE STUDY OF MI PLUS DARUSSAADAH LIRBOYO Amik Nadziroh; Ari Susetiyo; Hilma Ildawati
TADBIRUNA: Jurnal Manajemen Pendidikan Islam Vol 5 No 2 (2026): TADBIRUNA
Publisher : Program Studi Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51192/jurnalmanajemenpendidikanislam.v5i2.2473

Abstract

This research is based on the significance of communication strategies employed by the head of the madrasah in enhancing the competitiveness of educational institutions within an increasingly competitive environment. MI Plus Darussaadah Lirboyo, as a relatively new institution under the auspices of a prominent Islamic boarding school, faces challenges in building a positive image and gaining community trust. This study aims to describe the implementation of the head of the madrasah's communication strategies and the outcomes achieved in strengthening institutional competitiveness. The study applied a qualitative case study approach. Data were collected through in-depth interviews, observations, and documentation, then analyzed using data reduction, data display, and conclusion drawing. Data validity was ensured through triangulation of sources and techniques. The findings reveal that the head of the madrasah implemented personal, social, persuasive, and collaborative communication strategies. These included open communication via social media and regular meetings, persuasive delivery of policies and vision, and collaborative efforts with teachers, parents, and the local community. The impact of these strategies was evident in the improved institutional image, increased student enrollment, and greater stakeholder participation in educational programs. In conclusion, the head of the madrasa's communication strategies play a crucial role in shaping an adaptive, competitive, and sustainable educational environment
Integration of Islamic Values in Madrasah Ibtidaiyah Teacher Education (PGMI) Learning to Prepare the Generation of Society 5.0 Afina Wastyanti; Ari Susetiyo
Action Research Journal Indonesia (ARJI) Vol. 7 No. 4 (2025): Action Research Journal Indonesia (ARJI)
Publisher : PT. Pusmedia Group Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61227/arji.v7i4.585

Abstract

This study discusses Teacher Education Madrasah Ibtida'iyah integration of Islamic values in learning. Madrasah Ibtidaiyah Teacher Education (PGMI) is an important strategy to prepare the noble 5.0 generation of society in the midst of technological progress and a shift in social values. This study aims to examine the integration approach of Islamic values in PGMI learning through literature review, focusing on the development of value-based curriculum, learning methods, implementation challenges, and reinforcement strategies. The literature review analyzes books, scientific journals, and official reports related to PGMI and Society 5.0. The results showed that the integration of Islamic values is effective through interdisciplinary approaches, exemplary lecturers, and the use of technology. Key challenges include the limited digital literacy of lecturers, resistance to modern curricula, and the influence of digital Culture. Strengthening strategies include lecturer training, contextual curriculum revisions, and collaboration with the community. This study concludes that the integration of Islamic values in PGMI needs to be optimized to produce MI teachers who are able to form a moral generation.
Co-Authors Abas, Saehu Afina Wastyanti Amik Nadziroh Hilma Ildawati