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All Journal Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Kompetitif Bisnis
Haris Ardiansyah
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Economics, Econometrics & Finance Social Sciences Other

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FAKTOR PENENTU MEDIASI KEPUASAN KONSUMEN TERHADAP LOYALITAS KONSUMEN Haris Ardiansyah
Jurnal Kompetitif Bisnis Vol 1 No 5 (2021): Jurnal Kompetitif Bisnis
Publisher : Jurusan Administrasi Bisnis, FISIP, Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.0120/kompetitif bisnis.v1i5.101

Abstract

Penelitian ini bertujuan untuk mengetahui besarnya pengaruh brand image, nilai produk, dan group reference yang dimediasi kepuasan konsumen terhadap loyalitas konsumen Sate H. Agus. Jenis penelitian kombinasi (Mixed Methods) dengan menggabungkan dua bentuk pendeketan dalam penelitian, yaitu kuantitatif dan kualitatif. Dalam penelitian ini kualitatif hanya untuk memperkuat hasil dari kuantitatif. Populasi dalam penelitian ini adalah konsumen Sate H. Agus. Teknik pengambilan sampel menggunakan accidental sampling dengan sampel 100 responden dan 8 orang wawancara. Data tersebut diperoleh dari kuesioner menggunakan skala likert dan wawancara. Analisis data penelitian ini menggunakan analisis jalur. Hasil penelitian menjelaskan brand image, nilai produk, group reference berpengaruh signifikan terhadap kepuasan konsumen serta nilai produk,dan kepuasan konsumen berpengaruh signifikan terhadap loyalitas konsumen. Akan tetapi brand image, dan group reference tidak berpengaruh signifikan terhadap loyalitas konsumen. Faktor nilai produk menjadi faktor terbesar yang mempengaruhi kepuasan konsumen dalam membentuk loyalitas konsumen
ANALISIS HUBUNGAN AKTIVITAS FISIK DENGAN INDEKS MASSA TUBUH (IMT) PADA MAHASISWA PROGRAM STUDI OLAHRAGA DAN KESEHATAN Haris Ardiansyah; Muhammad Nur Ikhsan; Hendra; Andri Ardianto; Mohd Adrizal; Ely Yuliawan
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 No. 2, Juni 2026 Publish
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.55352

Abstract

This study aimed to analyze the relationship between physical activity and Body Mass Index (BMI) among students of the Sports and Health Study Program. This research employed a quantitative method with a correlational approach. The sample consisted of 31 students selected using purposive sampling techniques. Physical activity data were obtained through the International Physical Activity Questionnaire (IPAQ) Short Form distributed online, while BMI data were calculated based on the respondents' height and weight. Data were analyzed using descriptive statistics and Spearman Rank correlation analysis because the data were not normally distributed. The results showed that the mean score of physical activity was 72.03, while the mean BMI was 21.61. The Spearman correlation test revealed a correlation coefficient of 0.171 with a significance value of 0.356 (p > 0.05). These findings indicate that there is no significant relationship between physical activity and Body Mass Index (BMI) among students of the Sports and Health Study Program. The relationship between the two variables was categorized as very weak and positive. Therefore, physical activity is not the only factor affecting BMI, as other factors such as dietary patterns, age, sex, genetic factors, sleep quality, and lifestyle also contribute to an individual's nutritional status.
Co-Authors Andri Ardianto Ely Yuliawan Hendra Ikhsan, Muhammad Nur Mohd Adrizal