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All Journal JURNAL TEKNOLOGI DAN OPEN SOURCE Journal of Digital Business and Innovation Management
Anita Safitri
Universitas Negeri Surabaya
Computer Science & IT Decision Sciences, Operations Research & Management Library & Information Science

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From Usability to Strategy: Enhancing Higher Education Website Quality through a Data-Driven Evaluation Using WebQual 4.0 and Importance-Performance Analysis Anita Safitri; Nunik Dwi Kusumawati; Aprillia Nilasari
JURNAL TEKNOLOGI DAN OPEN SOURCE Vol. 7 No. 2 (2024): Jurnal Teknologi dan Open Source, December 2024
Publisher : Universitas Islam Kuantan Singingi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36378/jtos.v7i2.3858

Abstract

In the era of digital transformation, academic websites play a crucial role in facilitating communication, supporting academic functions, and promoting institutional transparency. This study assesses the quality of a faculty website at a public university in Surabaya, East Java, Indonesia, from the users’ perspective. Utilizing the WebQual 4.0 framework, the research evaluates three key dimensions—usability, information quality, and interaction quality—to determine how effectively the website supports academic activities. To better prioritize areas for improvement, the study incorporates Importance-Performance Analysis (IPA), which helps identify website attributes that are both important to users and currently underperforming. The findings provide an overview of users' perceptions of website effectiveness, highlight aspects that require strategic focus, and offer direction for future enhancements. This research adds to the body of knowledge on digital service quality in higher education by presenting a combined methodological approach that emphasizes user experience. The results offer practical recommendations for university administrators, web developers, and IT teams in optimizing academic websites to better support teaching, learning, and accreditation processes. The study underscores the significance of user-centered design in improving digital services and institutional performance within the higher education context.
Redesign of Residential Catalogue Websites with a Personal Extreme Programming Approach to Improve User Experience Satisfaction (Case Study: PT CBS Land Indonesia) Putri Faza Aulia; Anita Safitri
Journal of Digital Business and Innovation Management Vol. 4 No. 2 (2025): December 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jdbim.v4i2.70290

Abstract

The property business always attracts the attention of many people, encouraging business people to compete to improve their business. One way is to use technology as an effective promotional tool to develop a business. This research involves the creation of a catalog-based website promotion system that assists PT. CBS Land Indonesia in promoting its business. The existence of this promotion system can ease the company's efforts in promoting properties to potential customers in an integrated manner. This system uses the CodeIgniter framework and employs the Personal Extreme Programming (PXP) method for website development, while website testing is conducted using black box testing and website testing is done using blackbox testing with the aim of knowing user satisfaction which is measured by increasing using SUS indicators. During Blackbox testing, the functionality of the housing catalog website is evaluated to ensure it meets user expectations. Meanwhile, the measurement of user satisfaction improvement is conducted by providing a questionnaire with SUS indicators to website users before the redesign is carried out. The result of this research is a catalog website design with various new features that PT. CBS Land Indonesia can use to reach a broader market. In conclusion, this research develops a catalog-based website promotion system for PT. CBS Land Indonesia, aimed at facilitating property promotion to potential customers. This system is built using the CodeIgniter framework and the Personal Extreme Programming (PXP) method, and a questionnaire with the System Usability Scale (SUS) indicator is used to measure the extent to which user experience satisfaction has increased.
Implementation of CV Sentosa Abadi Steel Website Redesign Based on Double Diamond and SDLC Prototyping Model Marcello Hamasias Dwi Greatajoy Purnomo; Anita Safitri
Journal of Digital Business and Innovation Management Vol. 4 No. 2 (2025): December 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jdbim.v4i2.70796

Abstract

This research aims to redesign the CV Sentosa Abadi Steel website to improve the quality of appearance, ease of access to information, and user satisfaction. The approach used in the design process is the Double Diamond framework which consists of four stages: Discover, Define, Develop, and Deliver. In addition, the website development process is carried out using the Software Development Life Cycle (SDLC) Prototyping model, which is iterative and involves direct feedback from internal company parties. The Discover stage is done through observation of the old website, and interviews with the CEO and marketing staff. The Define stage is used to formulate system requirements. At the Develop stage, researchers created wireframes and mockups that were adjusted based on the validation results. The Deliver stage is the process of finalizing the design that is ready to be implemented. Implementation is done through the WordPress platform with the help of plugins such as Elementor, Blocksy, and WPForms. Evaluation was carried out using the usability testing method based on five indicators from Nielsen, namely Learnability, Efficiency, Memorability, Error, and Satisfaction, which were measured through questionnaires to five regular customers of CV SAS. The test results show an average score of 3.68 on a scale of 4, which is categorized as Very Good, so it can be concluded that the website has fulfilled the usability aspects and is ready to be used as a medium for company information and promotion.
Co-Authors Aprillia Nilasari Marcello Hamasias Dwi Greatajoy Purnomo Nunik Dwi Kusumawati Putri Faza Aulia