Article Per Year (5 Year)
p-Index From 2021 - 2026
1.713
P-Index
This Author published in this journals
All Journal Telematika : Jurnal Informatika dan Teknologi Informasi JOURNAL OF APPLIED INFORMATICS AND COMPUTING International Journal of New Media Technology Jurnal Berdaya Mandiri Jurnal FASILKOM (teknologi inFormASi dan ILmu KOMputer) Jurnal Pengabdian Masyarakat - Teknologi Digital Indonesia Applied Science and Technology Research Journal Fahma : Jurnal Informatika Komputer, Bisnis dan Manajemen
Irmma Dwijayanti
Universitas Jenderal Achmad Yani Yogyakarta
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 11 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 11 Documents
Search

 1   2 
Analysis of Factors Influencing User Retention on the Community Feature of The Asian Parent Application Ningrum, Almayanti Susilia; Pamikatsih, Mae Niken; Fernanda, Rois Ali; Dwijayanti, Irmma
APPLIED SCIENCE AND TECHNOLOGY REASERCH JOURNAL Vol. 4 No. 2 (2025): Applied Science and Technology Research Journal
Publisher : Lembaga Penelitian dan Pengabdian Mayarakat (LPPM) Universitas PGRI Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/astro.v4i2.7980

Abstract

The community feature in parenting apps like The Asian Parent plays a crucial role in building digital social interactions among users, especially parents. Active community engagement is a crucial factor in maintaining user retention. This study aims to analyze the factors influencing user experience retention in the community feature within The Asian Parent app using the User Experience Questionnaire (UEQ) approach. The research method involved distributing questionnaires to active app users, covering six user experience dimensions: attractiveness, clarity, efficiency, accuracy, stimulation, and novelty. The collected data were analyzed descriptively to determine the tendency of user perceptions towards each dimension. The analysis results show that hedonic dimensions, especially stimulation and novelty, have the greatest influence on user retention, followed by pragmatic aspects such as efficiency and clarity. These findings suggest that emotional experience and cognitive satisfaction play a significant role in encouraging users to remain active in the app community. This research is expected to provide insights for app developers to design more engaging, adaptive, and sustainable community features to increase user loyalty.
Co-Authors Alfirna Rizqi Lahitani Anggraeni, Deviana Dyah Aprilia Damayanti, Mita Dedy Hariyadi Dewi, Grita Supriyanto Fernanda, Rois Ali Kharisma Kusuma, Rekanita Yunia Restu Kusumaningtyas, Kartikadyota Lahitani, Alfirna Rizqi Mita Aprilia Damayanti Muhammad Habibi Ningrum, Almayanti Susilia Nur Iman , Khamid Pamikatsih, Mae Niken Rizqi Lahitani, Alfirna Setiya Darma, Catur Siskasari, Dini Sujono Riyadi Sumiyarini, Retno