Ahmad Sauqi
Institut Teknologi dan Sains Mandala

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ANALISIS STRATEGI PENINGKATAN NILAI PERUSAHAAN PADA BANK DIGITAL DI INDONESIA Mainatul Ilmi; Ahmad Sauqi; Putri Ulan Tansyiah
Worksheet : Jurnal Akuntansi Vol 5, No 2 (2026)
Publisher : UNIVERSITAS DHARMAWANGSA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wjs.v5i2.8467

Abstract

This study aims to analyze the influence of bank soundness, bank size, and working capital management on firm value, with profitability as an intervening variable in digital banks in Indonesia. This research adopts a quantitative exploratory approach. The population consists of 15 digital banking companies. Using a purposive sampling technique, 5 digital banks were selected as the research sample. The analytical method employed is Structural Equation Modeling (SEM) with Path Analysis. The results indicate that bank soundness has a positive but non-significant effect on profitability and a negative non-significant effect on firm value. Bank size has a negative non-significant effect on profitability but a negative significant effect on firm value. Working Capital Management (WCM) shows a positive but non-significant effect on profitability and a positive significant effect on firm value. Profitability has a negative non-significant effect on firm value. Furthermore, the mediation test results reveal that profitability is unable to mediate the influence of bank soundness, bank size, or WCM on firm value. Overall, this research demonstrates that for digital banks in Indonesia, corporate value is more heavily influenced by the efficiency of working capital management and company scale rather than bank soundness and profitability. Investors tend to prioritize operational stability, financial management efficiency, and long-term growth prospects over short-term financial performance. These findings imply that digital bank management needs to focus their strategies more on improving operational efficiency and optimizing working capital management to create sustainable firm value. 
ANALYSIS OF THE RELATIONSHIP BETWEEN PERSONAL SELLING, CUSTOMER SATISFACTION AND REPURCHASE INTENTION AMONG MOBILE VEGETABLE TRADER CUSTOMERS IN JEMBER Ahmad Sauqi; Muhammad Firdaus; Karim Budiono; Farid Wahyudi
ABM: International Journal of Administration, Business and Management Vol 7 No 1 (2025): ABM: International Journal of Administration, Business and Management
Publisher : LPPM Institut Teknologi dan Sains Mandala

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Abstract

The large number of highly educated male and female mobile vegetable traders in Jember is a phenomenon. Researchers are interested in examining the relationship between personal selling, customer satisfaction and customer repurchase intention among mobile vegetable traders. The population was customers of mobile vegetable traders in Jember, using a multistage sampling technique in 3 sub-districts, the sample was 30. Starting with the outer loadings test and ending with the direct and indirect influence test. Results. 1. Personal selling has a positive and significant effect on customer satisfaction. 2. Customer satisfaction has a positive and significant effect on repurchase intention 3. Personal selling has a positive and insignificant effect on repurchase intention, but will have a significant effect if customer satisfaction mediates personal selling with repurchase intention. Implications. 1. Mobile vegetable traders need to understand customer desires, be polite, build good relationships, promote honestly, be responsive and build communication. 2. Mobile vegetable traders need to create customer satisfaction in order to achieve repurchase intention. 3. To create satisfaction, excellent service, quality products and competitive prices are needed. The limitation of this research was that it was only carried out in 3 sub-districts. In future research, several sub-districts could be added. Keywords: Selling; Customers; Rephurchase; Mobile; Vegetable
Analysis of Industry Potential in Improving the Welfare of Coconut Shell Charcoal Craftsmen in Jember Regency Farid Wahyudi; Ahmad Sauqi; Jamaliyah Putri Agustina
ABM: International Journal of Administration, Business and Management Vol 7 No 2 (2025): December 2024 - May 2025
Publisher : LPPM Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/abm.2025.007

Abstract

Industry refers to activities that process raw materials or semi-finished goods into products with added value, with the aim of generating profit. Coconut shell charcoal is a type of charcoal made from coconut shells that are burned through an incomplete combustion process. The increasing demand for this type of charcoal must also be balanced with the availability of coconut shells. Although this industry faces various challenges such as raw material supply, production techniques, labor, management, and marketing, it remains viable. The objectives of this research are: (1) To identify the development potential of the coconut shell charcoal industry in improving the welfare of craftsmen in Jember Regency. The research method used is descriptive qualitative with a phenomenological study approach. Data analysis techniques employed the assistance of the Nvivo 12 Pro application through four stages: data import, data coding, data visualization, and data extraction. Sampling techniques used purposive sampling and snowball sampling, involving a total of 6 informants. The results of this study indicate that with the availability of raw materials, high market demand, and favorable opportunities, the coconut shell charcoal industry has the potential to remain sustainable and contribute to the economic improvement of craftsmen, particularly in enhancing their welfare
Analisis Pengaruh Keandalan, Responsivitas, Jaminan, Empati, Dan Bukti Fisik Terhadap Kepuasan Pelanggan Dalam Layanan Cash On Delivery (COD) J&T Express Di Kecamatan Tanggul Kabupaten Jember Nanis Faizatus Zakiyah; Ahmad Sauqi; Tamriatin Hidayah
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 2 No. 4 (2026): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

Abstract The rapid growth of e-commerce has increased public demand for fast, secure, and reliable delivery services. One of the most widely used payment methods in online transactions is Cash On Delivery (COD). However, several service issues may affect customer satisfaction. This study aims to analyze the influence of reliability, responsiveness, assurance, empathy, and tangibles on customer satisfaction in J&T Express Cash On Delivery services in Tanggul District, Jember Regency. This study employed a quantitative approach using questionnaires distributed to customers who had used J&T Express COD services. The sampling technique used purposive sampling with 60 respondents. Data were analyzed using multiple linear regression supported by validity, reliability, classical assumption, t-test, and F-test analyses. The results indicate that reliability, responsiveness, assurance, and tangibles have a positive and significant effect on customer satisfaction, while empathy has no significant effect. Simultaneously, all service quality dimensions significantly influence customer satisfaction. These findings suggest that improving service quality is essential for enhancing customer satisfaction J&T Express COD services.
Perspektif Kualitatif Terhadap Efektivitas Strategi Pemasaran dalam Menarik Konsumen di Era Digital pada UMKM Cemilis Jember Qotrunnada Nur Jihan Adila; Ahmad Sauqi; Hamzah Fansuri Jusuf
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

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SMEs face challenges in designing effective marketing strategies in the digital era due to limited resources and the absence of structured evaluation. This study aims to identify the marketing strategies applied by Cemilis Jember, an SME, in attracting consumers, evaluate their impact on sales growth, and examine efforts to build and maintain consumer loyalty. This study employs a descriptive qualitative approach with a phenomenological strategy, involving four main informants and one supporting informant from the consumer side, selected through purposive sampling. Data were collected through in-depth interviews, observation, and documentation, then analyzed using NVivo 12 Pro. Findings show that consistently uploading video content on TikTok is the most effective strategy in attracting consumers and significantly increases sales, while consumer loyalty is maintained through responsive service on social media and active communication via WhatsApp. This study concludes that local SMEs can implement structured, impactful digital marketing strategies without a large budget.
Faktor-Faktor yang Mempengaruhi Keputusan Pembelian Kostum Jersey Noto pada Siswa Sma Negeri 1 Jember Meita Rully Mutia Sari; Yuniorita Indah Handayani; Ahmad Sauqi
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This study examines the influence of social media, product quality, brand image, customer service, and product innovation on the purchase decisions of Noto Sportswear jerseys among students of SMA Negeri 1 Jember. The objective was to analyze the partial and simultaneous effects of these variables on purchase decisions. This research employed a quantitative approach using a survey method. Data were collected through questionnaires distributed to 72 respondents selected using purposive sampling. The data were analyzed using multiple linear regression, validity and reliability tests, classical assumption tests, coefficient of determination, t-test, and F-test with SPSS software. The results indicate that product quality, brand image, and product innovation have a positive and significant effect on purchase decisions, while social media and customer service do not have a significant partial effect. Simultaneously, all independent variables significantly influence purchase decisions. The coefficient of determination (Adjusted R² = 0.752) indicates that 75.2% of the variation in purchase decisions can be explained by the five independent variables, while the remaining 24.8% is influenced by other factors outside the scope of this study.
Pengaruh harga, Kualitas Layanan, Citra Destinasi terhadap Loyalitas Wisatawan Kawah Wurung Bondowoso Melalui Kepuasan Berkunjung Sebagai Variabel Intervening Auliyah Ilzana Hakiki; Ahmad Sauqi; Muhdar Muhdar
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 1 (2026): Juli - September
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This study aims to analyze the direct and indirect effects of Price (X1), Service Quality (X2), and Destination Image (X3) on Tourist Loyalty (Y) at Kawah Wurung, Bondowoso, mediated by Visit Satisfaction (Z). A quantitative approach using the Partial Least Squares (PLS) method was employed. The study population consisted of tourists who had visited Kawah Wurung, Bondowoso, with a sample of 95 respondents obtained through questionnaires. Data analysis was conducted using SmartPLS 4 software. The results indicate that Price and Destination Image have a significant effect on Satisfaction but not on Loyalty; Service Quality significantly affects both; and Visit Satisfaction has a strong impact on Loyalty. Indirectly, Price and Destination Image significantly influence Loyalty through Visit Satisfaction, whereas Service Quality does not. The study concludes that Visit Satisfaction plays a crucial role as a mediating variable; therefore, destination managers should prioritize maintaining reasonable pricing, enhancing service quality, and upholding the positive image of Kawah Wurung, Bondowoso, to boost tourist satisfaction and loyalty.