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All Journal JURNAL LENTERA BISNIS International Journal of Management Science and Information Technology (IJMSIT) MADANI Abdimas | Jurnal Penelitian dan Pengabdian Masyarakat
Imron Natsir
Universitas PTIQ Jakarta
Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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STRATEGI PEMASARAN PRODUK HALAL DALAM MEMASUKI PASAR GLOBAL Imron Natsir; Kherayani Nur; Titik Purwati; Seno Lamsir; Eva Yuniarti Utami
JURNAL LENTERA BISNIS Vol. 14 No. 2 (2025): JURNAL LENTERA BISNIS, MEI 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v14i2.1584

Abstract

The purpose of this study is to determine the marketing strategy of halal products in entering the global market. This research approach collects data through literature studies, which involve reading literature from various sources including books, reports, articles, and journals using qualitative and deductive approaches. The findings in this study are that there are several stages in entering the global market, including no foreign marketing, infrequent foreign marketing, regular foreign marketing, and global marketing operations. In addition, there are also steps in entering the global market, namely market segmentation, global marketing research process, and strategy selection. There are several marketing strategies for halal products in entering the global market, namely product strategy, pricing strategy, distribution strategy, promotion strategy, responsive and adaptive global branding strategy, compliance strategy with international regulations, and international collaboration and partnership strategy.
Penyuluhan Diversifikasi Portofolio Investasi dalam Ekonomi Syari’ah pada Pondok Pesantren DDI Baitussalam, Pamulang-Depok Imron Natsir; Ahmad Farhan Jamil
MADANI Abdimas : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 3 No. 1 (2023): MADANI Abdimas | Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : MPP: Lembaga Penelitian Dan Studi Kebijakan

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Abstract

Penyuluhan Diversifikasi Portofolio Investasi dalam Ekonomi Syari’ah pada Pondok Pesantren DDI Baitussalam, Pamulang-Depok
Pemikiran Ekonomi Islam Zaman Keemasan Islam: Medieval 1, di SMA al-Munawwarah Cikarang, Jawa Barat Imron Natsir; Muhamad Arif Wicaksono
MADANI Abdimas : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 3 No. 2 (2023): MADANI Abdimas | Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : MPP: Lembaga Penelitian Dan Studi Kebijakan

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Abstract

Paper ini bertujuan untuk memaparkan pemikiran ekonomi Islam zaman keemasan Islam medieval 1, artinya pemikiran-pemikiran ekonomi ini banyak mengalami berkembangan dari masa Rasulullah, berlanjut ke masa khulafaurrasyidin, kemudian khilafah Islamiyah yaitu Daulah Umayyah dan Abbasiyah. Lalu ke masa Turki Ustmani hingga ke masa Ekonomi Kontemporer. Dengan melahirkan banyak teori dan kebijakan serta karya-karya yang fenomenal perlu dikaji dan diketahui. Sejarah yang begitu komplek perlu dikaji dan dipaparkan ulang agar menjadi pembelajaran dan tercacatnya sejarah khususnya para pemikir ekonomi Islam. Al-Qur’an dan Sunnah sebagai pedoman dalam pengembangan ekonomi Islam, sejarah ekonomi Islam memiliki beberapa fase. Dengan kajian kritis dan fenomena ini perlu dianalisi dan dikaji lebih lanjut.
Sosialisasi: Konsumsi dan Utilitas dalam Perspektif Ekonomi Mikro Islam di Majlis Taklim Muslimat II Bekasi Imron Natsir; M. Misbahul Munir
MADANI Abdimas : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 1 (2024): MADANI Abdimas | Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : MPP: Lembaga Penelitian Dan Studi Kebijakan

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Abstract

Sosialisasi: Konsumsi dan Utilitas dalam Perspektif Ekonomi Mikro Islam di Majlis Taklim Muslimat II Bekasi
Performance Analysis of Certification Institutions of Marine and Fisheries Professions from 2019 to 2023 Imron Natsir; Eny Triastuti
International Journal of Management Science and Information Technology Vol. 4 No. 2 (2024): July - December 2024
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v4i2.3090

Abstract

This research aims to analyze the performance of the Professional Certification Institute (LSP KP) for Marine and Fisheries during the period of 2019-2023. The performance of the LSP KP is measured based on indicators such as the number of certifications issued, the pass rate of competency test participants, and the level of stakeholder satisfaction. Data was collected through surveys, interviews, and related document analysis. The analysis results indicate an improvement in performance regarding the number of certifications issued; however, there are still challenges in service quality and the efficiency of the certification processing time. This research also identifies the factors that influence the performance of LSP, such as the availability of resources, the competence of assessors, and regulatory policies. The main conclusion of this research is that although the performance of LSP KP has improved, further enhancements are needed to reach higher standards. Recommendations are made for strengthening the capacity of assessors, improving infrastructure, and refining operational procedures. The implications of these recommendations include an improvement in the quality of certification and industry trust in LSP KP, which can ultimately contribute to enhancing the competitiveness of the workforce in the maritime and fisheries sector.
Co-Authors Ahmad Farhan Jamil Eva Yuniarti Utami M. Misbahul Munir Muhamad Arif Wicaksono Nur, Kherayani Seno Lamsir Titik Purwati Triastuti, Eny