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Pengaruh Gaya Kepemimpinan terhadap Kinerja Pegawai Pada PT. Perkebunan Nusantara XIV Kota Makassar Kherayani Nur
YUME : Journal of Management Vol 5, No 1 (2022)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.2568/yum.v5i1.1596

Abstract

Abstrak Penelitian ini bertujuan untuk mengetahui pengaruh gaya kepemimpinan terhadap kinerja pegawai pada PT. Perkebunan Nusantara XIV Kota Makassar. Penentuan sampel penelitian menggunakan probability sampling, dengan sampel berjumlah 67 orang pegawai. Teknik pengumpulan data yang digunakan adalah observasi, wawancara, kuisioner dan dokumentasi terkait dengan masalah yang diteliti. Data dianalisis dengan menggunakan analisis regresi linear sederhana, uji t-tes dan koefisien determinasi dengan bantuan program SPSS 23. Hasil penelitian menunjukkan bahwa gaya kepemimpinan berpengaruh positif dan signifikan terhadap kinerja PT. Perkebunan Nusantara XIV Kota Makassar. Kinerja pegawai akan meningkat sebesar 0,572 setiap satuan gaya kepemimpinan bila variabel lain bernilai konstan. Besar pengaruh variabel gaya kepemimpinan terhadap variabel kinerja pegawai adalah 32,70%. Hal ini menunjukkan bahwa kinerja pegawai PT. Perkebunan Nusantara XIV Kota Makassar tidak dapat sepenuhnya dipengaruhi oleh variabel gaya kepemimpinan. Masih terdapat 67,30% kinerja pegawai dipengaruhi variabel lain yang tidak dilibatkan dalam penelitian. Keywords: Gaya kepemimpinan, kinerja pegawai.
PENGARUH MOTIVASI DAN KEPUASAN KERJA TERHADAP KINERJA APARATUR SIPIL NEGARA (ASN) PADA SKPD DINAS KOMUNIKASI DAN IFORMATIKA KABUPATEN MAROS Nur'ani Nur'ani; Kherayani Nur; Ibriati Kartika Alimuddin
AkMen JURNAL ILMIAH Vol. 20 No. 2 (2023): AkMen JURNAL ILMIAH
Publisher : Lembaga Penelitian dan Publikasi Nobel Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37476/akmen.v20i2.4100

Abstract

The goal to be achieved in this study is to determine the effect of motivation and job satisfaction on the performance of the Aparatur Sipil Negara (ASN) at the SKPD Dinas Komunikasi dan Informatika Kabupaten Maros. The sample in this study was 58 Aparatur Sipil Negara (ASN) in the SKPD Dinas Komunikasi dan Informatika Kabupaten Maros. The data collection techniques used were literature review, interviews, and questionnaire distribution. The data analysis technique used is multiple linear regression. The hypothesis test consists of a t test (partial) and f test (simultan). The results of the study found that work motivation and job satisfaction have a positive and significant effect on performance. The results of this study also found that dominant motivation had a positive and significant effect on the performance of the Aparatur Sipil Negara (ASN) at the SKPD Dinas Komunikasi dan Informatika Kabupaten Maros
PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN PADA HOTEL HORISON DI MAKASSAR Kherayani Nur
Jurnal Bisnis dan Kewirausahaan Vol. 4 No. 4 (2015): Jurnal Bisnis dan Kewirausahaan
Publisher : Lembaga Penelitian, Publikasi dan Pengabdian pada Masyarakat (LP3M) Nobel Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims: to study and analyze the most dominant variable effect on customer satisfaction Hotel Horison Makassar. In this study used multiple regression analysis. The data used in this study was obtained from the Hotel Horison Makassar. The sample used in this study is the Hotel Horison Makassar customers as much as 96 people. Sample selection is done by using purposive sampling method. The results showed that: 1) the results of the analysis of partial test shows that the variable tangible (physical evidence) has a positive and significant impact on customer satisfaction at the Hotel Horison Makassar, 2) the results of the analysis of partial test shows that variable reliability (reliability) has a positive influence and significant impact on customer satisfaction at the Hotel Horison Makassar, 3) the results of analysis of partial test shows that the variable responsiveness (responsiveness) has a positive and significant impact on customer satisfaction at the Hotel Horison Makassar, 4) the results of analysis of partial test shows that the variable assurance ( guarantees) has positive and significant impact on customer satisfaction at the Hotel Horison Makassar, 5) the results of analysis of partial test shows that the variable empathy (attention) has a positive and significant impact on customer satisfaction at the Hotel Horison Makassar, and 6) the results of analysis of simultaneous test obtained that the variable quality of service in the form of reliability (reliability) is the most dominant variable effect on customer satisfaction at Horison Hotel in Makassar.
PENERAPAN DIGITAL MARKETING MELALUI E- COMMERCE TOBEL (TOKO BELI) DI DESA BONTOSUNGGU KECAMATAN BAJENG KABUPATEN GOWA SULAWESI SELATAN Ri Esso, Andi Sawe; Yahya, Muhammad; Nur, Kherayani
Kumawula: Jurnal Pengabdian Kepada Masyarakat Vol 7, No 1 (2024): Kumawula: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/kumawula.v7i1.50010

Abstract

Teknologi yang begitu pesat memberikan kemudahan dalam bermobilisasi pada semua aspek di kehidupan manusia, Hal ini tentunya akan menghemat waktu dan memberikan kemudahan para pelaku UMKM di Kecamatan Bajeng Desa. Bontosunggu, Kabupaten Gowa. Saat ini pengetahuan para pelaku UMKM kurang memanfaatkan teknologi yang berkembang. Kurangnya sosialisasi dan pengetahuan teknologi telah menghambat perkembangan pemasaran UMKM di daerah tersebut. Solusi yang dapat diterapkan untuk mitra binaan adalah pemanfaatan aplikasi digital marketing dalam aspek manajemen. Toko Beli dalam memasarkan Produk UMKM. Penelitian ini bertujuan untuk mengoptimalkan penerapan digital marketing melalui e-commerce bagi Tobel Toko Beli di Desa Bontosunggu. Kegiatan ini mengadopsi pendekatan partisipatif. Metode pelatihan, konsultasi, dan pelaksanaan praktik lapangan telah digunakan untuk meningkatkan pemahaman dan keterampilan. Dengan tersebut, dapat meningkatkan pemahaman masyarakat tentang digital marketing dan mampu mengimplementasikan dalam memasarkan produknya. The rapid advancement of technology provides convenience in various aspects of human life, which undoubtedly saves time and offers benefits to small and medium-sized enterprises (UMKM) stakeholders in the Bajeng District, Bontosunggu Village, Gowa Regency. Currently, the knowledge of UMKM stakeholders in utilizing evolving technology is limited. The lack of socialization and technological awareness has hindered the development of UMKM marketing in the area. The solution that can be applied to our partner is the utilization of digital marketing applications in the management aspect. "Toko Beli" in marketing UMKM products. This research aims to optimize the implementation of digital marketing through e-commerce for "Toko Beli" in Bontosunggu Village. This activity adopts a participatory approach. Training, consultation, and field practice methods have been used to enhance understanding and skills. Consequently, it can improve community's understanding of digital marketing and their ability to implement it in marketing their products.
PKM Pemanfaatan Digital Marketing dalam meningkatkan penjualan Produk UMKM di Kelurahan Maradekayya Kecamatan Pattallassang, Kabupaten Takalar Andi Sawe Riesso; Amraeni Amraeni; Nurlaela Nurlaela; Irdawati Irdawati; Kherayani Nur
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 2 No. 1 (2024): Januari: Jurnal Akademik Pengabdian Masyarakat
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v2i1.961

Abstract

The Bontosandara environment is a village that produces many types of MSME products based on initial observations found that partners still carry out marketing activities with a manual system in selling their products, this is because it is not that partners reject digital marketing but they do not understand how to use digital marketing. Therefore, Community Service activities aim to invite and socialize the use of digital marketing in increasing MSME Sales. The method of implementing PKM by providing training, mentoring by using their respective Android HP Media, then installing several applications that support the sales process of their MSME Products later, so that partners better understand the use of digital marketing conducted discussion and question and answer sessions. The results achieved show success seen from the way partners use and utilize digital marketing, through their respective anroid cellphones the conclusion of this activity provides knowledge to partners can innovate and be creative in entrepreneurship through digital marketing in increasing sales of MSME products independently.
Implikasi Pendapatan Terhadap Kesejahteraan Keluarga Dengan Pengelolan Keuangan Sebagai Variabel Intervening Di Kelurahan Tonasa Kabupaten Pangkep Bakhtiar Ass, Syamsul; Zalsabila, Adinda Thitania; Nur, Kherayani; Sarnawiah, Sarnawiah; Hajar, Hajar
Movere Journal Vol. 6 No. 2 (2024)
Publisher : Sekolah Tinggi Ilmu Ekonomi (STIE) Tri Dharma Nusantara Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53654/mv.v6i2.509

Abstract

This study aims to determine the effect of income on family welfare through financial management as an intervening variable in Tonasa Village, Pangkep Regency. This type of research is quantitative using a questionnaire to 90 respondents. Data collection techniques are library research and field research. Data are processed using path analysis, correlation coefficient, determination coefficient, t-test, and sobel test using SPSS 25.0. The results of the first study showed that there was a positive and significant effect of income on family welfare. The results of the second study showed that there was no effect of income on financial management. The results of the third study showed that there was no effect of financial management on family welfare. Furthermore, the results of the fourth study showed that financial management was not able to be an intervening variable between income and family welfare.
STRATEGI PEMASARAN PRODUK HALAL DALAM MEMASUKI PASAR GLOBAL Imron Natsir; Kherayani Nur; Titik Purwati; Seno Lamsir; Eva Yuniarti Utami
JURNAL LENTERA BISNIS Vol. 14 No. 2 (2025): JURNAL LENTERA BISNIS, MEI 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v14i2.1584

Abstract

The purpose of this study is to determine the marketing strategy of halal products in entering the global market. This research approach collects data through literature studies, which involve reading literature from various sources including books, reports, articles, and journals using qualitative and deductive approaches. The findings in this study are that there are several stages in entering the global market, including no foreign marketing, infrequent foreign marketing, regular foreign marketing, and global marketing operations. In addition, there are also steps in entering the global market, namely market segmentation, global marketing research process, and strategy selection. There are several marketing strategies for halal products in entering the global market, namely product strategy, pricing strategy, distribution strategy, promotion strategy, responsive and adaptive global branding strategy, compliance strategy with international regulations, and international collaboration and partnership strategy.
PERAN MEDIA SOSIAL SEBAGAI PEMASARAN DIGITAL BAGI UMKM Nia Rifanda Putri; Wanda Laksniyunita; Kherayani Nur; Basnendar Herry Prilosadoso; Yovita Yulia M. Zai
JURNAL LENTERA BISNIS Vol. 14 No. 2 (2025): JURNAL LENTERA BISNIS, MEI 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v14i2.1589

Abstract

The purpose of this study is to determine the role of social media as digital marketing for MSMEs. This research approach collects data through literature studies, which involve reading literature from various sources including books, articles, journals and reports using qualitative and deductive approaches. The findings in this study are that there are several types of social media that can be used by MSME actors as digital marketing tools, namely blogs, microblogs, video-sharing sites, picture-sharing sites, and social networking sites. Then there is also the role of social media as a digital marketing tool for MSMEs, including social media can build brand awareness, social media as a means of finding potential buyers, social media can build closeness with consumers, social media is one of the effective and direct promotional media to the target, and social media can dig up information from consumers and potential consumers.
Kemampuan Jaringan, Inovasi dan Kinerja Perusahaan NUR, KHERAYANI; AMRAENI, AMRAENI
Patria Artha Management Journal Vol 6, No 2 (2022): Patria Artha Management Journal
Publisher : Patria Artha University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33857/pamj.v6i2.639

Abstract

Network capability is an effort for companies to obtain information and resources, as well as complement and collaborate with partners so as to gain greater knowledge and capabilities. Network capabilities provide opportunities for MSMEs to carry out the learning process, transfer knowledge and technology, and increase organizational capacity for sustainable organizational development. The role of the network is very important in MSMEs, through the network small companies can gain access to certain resources, share risks and production costs, accelerate learning, gain speed to market, achieve flexibility and understand competitive advantage. Network capabilities have a close relationship with innovation, through innovation and collaboration with other companies, organizations or companies can adapt to a competitive business environment. The increasingly competitive business environment is today as a result of globalization, so MSMEs need to find ways to ensure their sustainability more than ever. The purpose of this research is to study the potential of network capabilities, and identify the impact of innovation on company performance. This research is expected to be a reference for those who wish to conduct research on the development and improvement of company performance. The findings in this study are companies need to pay attention to network capabilities and innovation can contribute to increasing competitiveness by creating something new.
Examining several factors that influence corporate social responsibility disclosure Gaffar, Samsu; Akal, Andi Tenri Uleng; Sarnawiah, Sarnawiah; Nur, Kherayani; Rahmawati, A.; Nurwana, Nurwana
Atestasi : Jurnal Ilmiah Akuntansi Vol. 7 No. 1 (2024): March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/atestasi.v7i1.762

Abstract

This study aims to analyze the impact of Company Size, Profitability, and Foreign Ownership on Corporate Social Responsibility (CSR) Disclosure in mining companies listed on the Stock Exchange. Specifically, it aims to determine whether these factors significantly influence CSR disclosure. This study utilizes secondary data from the financial statements of mining companies listed on the IDX. Multiple linear regression analysis assesses the relationship between Company Size, Profitability, Foreign Ownership, and CSR Disclosure. The analysis aims to establish these factors' individual and combined effects on CSR disclosure in the mining industry. This study's findings indicate that the company's size positively influences CSR disclosure. Larger companies tend to exhibit higher levels of CSR disclosure. Additionally, profitability positively and significantly impacts CSR disclosure, suggesting that more profitable mining companies tend to disclose more about their social responsibility initiatives. The results also demonstrate that the ownership of foreign shares owned by the company positively influences CSR disclosure. As the ownership of foreign shares increases, the level of CSR disclosure also increases. Furthermore, the study concludes that when considering Company Size, Profitability, and Foreign Ownership, they collectively positively and significantly affect corporate social responsibility. This study contributes to the existing literature by examining the impact of Company Size, Profitability, and Foreign Ownership on CSR Disclosure, specifically in the mining sector. The findings provide insights into the factors that affect the extent of CSR disclosure, which can help mining companies and stakeholders enhance their understanding and awareness of social responsibility practices within the industry.