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Peluang dan Tantangan Pengembangan Pariwisata di Kawasan Cagar Budaya Keraton Kasunanan Surakarta RR. Erna Sadiarti Budiningtyas; H. Muhammad Sirod
Khasanah Ilmu - Jurnal Pariwisata Dan Budaya Vol 12, No 1 (2021): Jurnal Khasanah Ilmu - Maret 2021
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (358.713 KB) | DOI: 10.31294/khi.v12i1.9978

Abstract

Abstrak Kawasan cagar budaya Keraton Kasunanan Surakarta yang disebut Baluwarti merupakan kawasan permukiman tradisional yang banyak dihuni oleh abdi dalem dan sentana dalem Keraton Kasunanan Surakarta. Menyadari potensi budaya yang dimiliki, masyarakat berupaya untuk mengembangkan pariwisata. Akan tetapi sudah satu dekade, usaha tersebut belum juga memberikan hasil nyata. Penelitian ini dilakukan dengan tujuan untuk menganalisis peluang dan tantangan pengembangan pariwisata di kawasan permukiman yang berada dalam pengaruh penguasa lokal tradisional. Pendekatan kualitatif digunakan untuk mendapatkan data mendalam melalui wawancara, pengamatan, dan dokumentasi. Pemilihan narasumber dilakukan dengan teknik snowball purposive. Analisis data dilakukan secara deskriptif analitis Miles dan Huberman. Penelitian ini menunjukkan bahwa sebagai permukiman yang berada di kawasan cagar budaya Keraton Kasunanan, Baluwarti memiliki banyak potensi budaya. Namun norma-norma dan pandangan budaya yang melekat kuat dalam diri masyarakat Baluwarti terhadap tatanan budaya keraton, menyebabkan pariwisata sulit berkembang di Baluwarti. Masyarakat memerlukan keterbukaan pihak Keraton sebagai panutan untuk bersama-sama membangun pariwisata Baluwarti agar Keraton dan masyarakat mendapatkan manfaat pariwisata. Kata kunci: Baluwarti, Kawasan Cagar Budaya, Keraton Kasunanan Surakarta, Pengembangan Pariwisata, Penguasa Lokal Tradisional. Opportunities and Challenges of Tourism Development in the Cultural Heritage Area of the Kasunanan Surakarta PalaceAbstractThe cultural heritage area of the Kasunanan Surakarta Palace which is called Baluwarti is a traditional settlement area which is mostly inhabited by abdi dalem and sentana dalem Kasunanan Surakarta Palace. Realizing the cultural potential they have, the community strive to develop tourism. However, for a decade, these efforts have not yielded tangible results. This research was conducted with the aim of analyzing the opportunities and challenges of tourism development in residential areas that are under the influence of traditional local authorities. A qualitative approach is used to obtain in-depth data through interviews, observations, and documentation. The selection of sources was carried out using the snowball purposive technique. Data analysis was performed using descriptive analytical methods by Miles and Huberman. This research shows that as a settlement located in the cultural heritage area of the Kasunanan Palace, Baluwarti has a lot of cultural potential. However, cultural norms and views that are strongly inherent in the Baluwarti community against the palace's cultural order, make it difficult for tourism to develop in Baluwarti. The community needs the openness of the Keraton as a role model to jointly build Baluwarti tourism so that the Palace and the community can benefit from tourism.Keyword:  Baluwarti, Kasunanan Surakarta Palace, Preserve Area, Tourism Development, Traditional Local Rulers.
SHOWROOM BATIK DI KAMPOENG BATIK LAWEAN: RESPON MASYARAKAT TERHADAP PENGEMBANGAN PARIWISATA DI KAWASAN CAGAR BUDAYA Rr. Erna Sadiarti Budiningtyas
JURNAL NASIONAL PARIWISATA Vol 5, No 3 (2013): Jurnal Nasional Pariwisata
Publisher : Pusat Studi Pariwisata Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (474.857 KB) | DOI: 10.22146/jnp.6690

Abstract

Kampoeng Batik Laweyan adalah satu kawasan cagar budaya di kota Surakarta yang memiliki kekayaan pusaka budaya baik yang tangible (bendawi) maupun intangible (non bendawi). Kekuatiran akan hilangnya pusaka budaya telah mendorong sejumlah tokoh masyarakat setempat mengupayakan tindakan pelestarian. Akan tetapi tindakan pelestarian tidak akan berhasil tanpa peran serta masyarakat. Oleh karena itu diambillah suatu tindakan untuk mengembangkan kampoeng Laweyan menjadi tujuan wisata. Hal ini didasarkan pada pemikiran bahwa pengembangan pariwisata mampu meningkatkan perekonomian masyarakat dan menjadikan pusaka budaya sebagai aset pariwisata. Dengan demikian akan tercapai tujuan pelestarian sekaligus meningkatkan pendapatan masyarakat lokal. Penelitian ini bertujuan untuk melihat tindakan masyarakat di kawasan cagar budaya dalam merespon pengembangan pariwisata dengan membuka showroom batik. Metode etnografi digunakan dalam penelitian ini.Pengumpulan data dilakukan dengan kepustakaan, wawancara, pengamatan dan dokumentasi. Data yang diperoleh dipaparkan secara deskriptif analitis dengan cara direduksi, diklasifikasikan, verifikasi untuk kemudian ditarik menjadi kesimpulan. Hasil penelitian ini menunjukkan bahwa masyarakat Laweyan membuka showroom sebagai respon terhadap pengembangan pariwisata sebagai upaya pelestarian kawasan cagar budaya. Showroom menjadi tempat untuk memajang batik dan hasil kerajinan masyarakat setempat dengan memanfaatkan rumah tinggal atau membangun baru. Showroom sebagai atraksi wisata di kampoeng batik Laweyan terbagi menjadi showroom kecil, sedang dan besar. Beberapa di antaranya memadukan showroom dengan karya seni sehingga menjadi galeri batik. Ancaman terhadap pelestarian terjadi karena pewarisan, pendatang baru dan investor. 
Pengembangan Agrowisata Merah Jambu Berbasis Wisata Edukasi Di Kabupaten Karanganyar Silfi Amalia Chusna; Made Prasta Yostitia Pradipta; Erna Sadiarti Budiningtyas
SABBHATÃ YATRA : Jurnal Pariwisata dan Budaya Vol 3 No 2 (2022): SABBHATA YATRA : Jurnal Pariwisata dan Budaya
Publisher : STABN Raden Wijaya Wonogiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/sabbhatayatra.v3i2.643

Abstract

This study aims to find out what developments should be done by Merah Jambu Agrotourism in order to become an education-based Agrotourism in Karanganyar Regency. Through education-based agro-tourism development efforts, it is hoped that it can help improve the economy of the community around the agro-tourism area and education can become a new attraction that can attract tourists. In this study, the author uses a qualitative descriptive method. Data collection techniques were carried out by means of library research, observation, interviews and documentation, data analysis techniques used were data reduction, data presentation and conclusion drawing. Next, test the validity of the data in this study using the triangulation technique. Based on the results of the study, it can be found that the problems that exist in the Merah Jambu Agrotourism are the absence of attractions and also the lack of facilities in the Merah Jambu agrotourism. Therefore, the need for agro-tourism development as in the tourism development theory by Cooper, namely A4 (Attractions, Accessibility, Amenity, and Ancillary) and the development of education-based attractions in agro-tourism in the form of agricultural education tourism systems in plantation areas and the use of restaurants as facilities for workshops can be realized. by Merah Jambu Agrotourism to become an education-based Agrotourism in Karanganyar Regency.
Pelatihan Pemanfaatan Internet di Bidang E-Commerce dalam Meningkatkan Keahlian SDM Komunitas Wisata Baluwarti Solo: - Budiningtyas, RR. Erna Sadiarti; Zayid Musiafa; Vivi Monita; Tutus Praningki
Abdi Psikonomi Vol 5, No 1 (2024): Juni 2024
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/psikonomi.v5i1.4471

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The Baluwarti Tourism Community is a community that engages in tourism, spa therapy services, herbal medicine, culinary, and textile-fashion. The community has the potential to utilize technology for marketing and sales. However, the Baluwarti Tourism Community has not yet utilized e-commerce for marketing. This community service activity aims to improve the skills of the Baluwarti Tourism Community's human resources in marketing their products through e-commerce. The activity was carried out in three stages: preparation, mentoring, and evaluation. The results of the activity showed that members of the Baluwarti Tourism Community experienced an increase in skills in the field of digital-based technology, especially in the use of e-commerce. In addition, the activity also succeeded in building a partnership between the Baluwarti Tourism Community and UPITRA University. In conclusion, this community service activity has successfully achieved its goals. The activity has improved the skills of the Baluwarti Tourism Community's human resources in marketing their products through e-commerce, building partnerships, and sustainability.
Enhancing Tourism Destination Services and Promotion Through IT-Based Management Budiningtyas, R.R. Erna Sadiarti; Zega, Imanuel; Rizal, Moch. Deni; Jayanawi, Briggitta Hernya Only; Dangga, Sebastianus
Research Horizon Vol. 5 No. 3 (2025): Research Horizon - June 2025
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.5.3.2025.671

Abstract

Baluwarti Village, Surakarta, is a cultural heritage area with tourism potential that has not been optimized due to manual marketing and lack of financial literacy. This community service activity aims to improve the quality of services, marketing, and income of micro, small, and medium enterprises through information technology and training. The methods used include training on local potential, break-even point calculation, website management, and mentoring for the Teman Solo Community. The results showed 85 percent of participants understood the tourism potential of Baluwarti, the selling price of micro, small, and medium enterprises' products decreased by 15 percent after the break-even point training, and the Baluwarti Experience website processed 50 online bookings in two months. Tourist visits increased from 30 to 70 people per month, with micro, small, and medium enterprises' income increasing by 22 percent. Tourist satisfaction also increased from a score of 3.8 to 4.3 on a scale of 5. This activity successfully empowered the community through digitization and financial literacy, supported the sustainability of culture-based tourism, and can be replicated in other destinations.