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KONTRIBUSI MODEL PEMBIAYAAN ISLAM TERHADAP KINERJA PROFIT BANK MUAMALAT INDONESIA TAHUN 2019-2021 SURYADI, NANDA; YUSNELLY, ARIE; RAJENDRA, REZA; FADHLAN, ABDI
Al-Masraf: Jurnal Lembaga Keuangan dan Perbankan Vol 8, No 2 (2023): Juli - Desember 2023
Publisher : Prodi Manaj. Perbankan Syariah Fakultas Ekonomi dan Bisnis Islam – UIN Imam Bonjol Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15548/al-masraf.v8i2.837

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh pembiayaan murabahah, mudharabah, musyarakah, dan ijarah terhadap profitabilitas Bank Muamalat Indonesia Tahun 2019 – 2021. Jenis penelitian yang digunakan dalam penelitian ini adalah penelitian kuantitatif. Sampel yang digunakan berupa laporan keuangan bulanan periode 2019-2021 yang dipublikasikan di Otoritas Jasa Keuangan, sehingga penelitian ini memperoleh sampel sebanyak 36 data. Teknik analisis data yang digunakan dalam penelitian ini adalah menggunakan pendekatan Partial Least Square (PLS) dengan alat software SmartPLS 4 untuk menguji hubungan antar variabel. Hasil yang diperoleh dalam penelitian ini menunjukkan bahwa pembiayaan murabahah berpengaruh signifikan terhadap profitabilitas, pembiayaan mudharabah tidak berpengaruh signifikan terhadap profitabilitas, pembiayaan musyarakah tidak berpengaruh signifikan terhadap profitabilitas, dan pembiayaan ijarah tidak berpengaruh signifikan terhadap profitabilitas.
Shaping the Future of Sharia Banking: Engaging Customers through Innovative Services in Padang, Indonesia Alganel, Nadya; Fadhlan, Abdi; Andespa, Roni
Al Urwah : Sharia Economics Journal Vol. 2 No. 01: Innovating Islamic Finance: Service Excellence, Digital Transformation, and Ethical E
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/alurwah.v2i01.40

Abstract

This research endeavours to examine several key aspects within the context of Bank Syariah Indonesia Kota Padang. The research adopts an associative approach, with a sample size comprising all customers of Bank Syariah Indonesia KK UNP totalling 3500 individuals. The analysis utilizes Partial Least Square (PLS) through SmartPLS 3.2.9 software to scrutinize hypotheses. The findings affirm the positive and significant impact of service innovation on customer decisions and the company's reputation, as well as the mediating role of the company's reputation. The study suggests that future research could explore additional variables or recent errors in BSI services to broaden the understanding of challenges and opportunities in the banking sector.
Digital Navigation: The Role of Marketing Literacy, Employee Engagement, and Internal Culture in SMEs' Success Kaniawati, Keni; Rahmani, Shinta; Ariawan, Ariawan; Fadhlan, Abdi; Ahmad, Abdul Kadir
Jurnal Aplikasi Manajemen Vol. 22 No. 4 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.04.01

Abstract

Digital marketing is essential for SMEs to achieve and maintain a competitive advantage. This study investigates the influence of digital marketing literacy and employee engagement in digital marketing campaigns on marketing performance, with internal marketing culture, government policy, and market competitiveness as moderating factors. The research uses a quantitative survey method, targeting SMEs in West Java active in digital marketing. Purposive sampling yielded 240 respondents. Data were collected via questionnaires and analyzed using Smart PLS 3 to test the relationships in the conceptual model. Results indicate that digital marketing literacy does not significantly impact marketing performance. However, employee engagement in digital marketing campaigns positively and significantly affects marketing performance. Internal marketing culture enhances the impact of digital marketing literacy and employee engagement on marketing performance. Government policy and market competitiveness do not significantly moderate the effect of digital marketing literacy on marketing performance, but market competitiveness does moderate the impact of employee engagement on marketing performance. This study uncovers new insights about how digital marketing works in SMEs and concludes by recognizing the crucial influence of employee involvement on enhancing marketing performance. This can be a significant advantage in SMEs; visibility and competitiveness are points to always consider, and involving employees in digital marketing efforts is one of them.