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All Journal Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Jurnal Media Informatika Jurnal Ilmu Komunikasi Dan Media Jurnal Indonesia : Manajemen Informatika dan Komunikasi
Rohmah, Ainun Ni'Matu
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Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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Pengaruh Konten Instagram @Makanansmr Terhadap Meningkatkan Brand Awareness Hidden Wings Firnanda, Febri; Boer, Kheyene Molekandella; Rohmah, Ainun Ni'Matu; Purwanti, Silviana
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 8 No 3 (2024): JULY-SEPTEMBER 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v8i3.2467

Abstract

The purpose of this study was to analyze the effect of @Makanansmr Instagram content on increasing Hidden Wings brand awareness. This type of research is quantitative. The data collection techniques used in this research are library research and questionnaires. The population of this study are @makanansmr followers who watch hidden wings review content impressions. Determination of the sample in this study using the Lemeshow formula. The number of samples in this study were 100 respondents. The data analysis technique used is quantitative with the help of SPSS 24 software. The result of this study is that there is a significant relationship between the content posted on the @makanansmr Instagram account and Brand Awareness for the "hidden wings" brand. The research has carefully tested the validity and reliability of the measurement instruments, the results of which show that the instruments are reliable for measuring the variables under study.
Komunikasi Interpersonal Customer Service Lotte Grosir dalam Melayani Pelanggan di Kota Samarinda Sari, Pradela Salsabila; Rohmah, Ainun Ni'Matu
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 1 (2024): Januari
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i1.434

Abstract

Interpersonal communication plays an important role in a company, one of which is retail, the quality of good interpersonal communication needs to be mastered by customer service because it deals directly with customers, the quality of interpersonal communication is needed to create good service for customers. The purpose of this study was to determine the interpersonal communication process of Lotte Grosir's customer service in serving customers in Samarinda City. The research method used is a qualitative method. Data collection techniques include interviews, observation and documentation. The informants in this study consisted of 3 customer service people, 1 guard manager and 2 customers. The results of this study indicate that there are 6 elements found in the field, namely self-introduction and other individuals from customer service openness to customers and customer service digging into customer backgrounds to reduce uncertainty to customers. Knowing the situation can be seen from the way customer service listens to complaints experienced by customers before providing solutions. Creating and maintaining meaningful relationships is evident in customer service. Providing service to customers in a friendly and courteous manner, not hurting customer feelings, giving trust to customers. Persuasion is seen when customer service provides options for exchanging goods before a refund is made if there is a discrepancy with the customer. Relaxed interactions can be seen from the way customer service makes jokes to customers, but one customer service that lacks initiative tends to wait for customers who ask questions. Helping seen from customer service helps reduce cognitive and behavioral uncertainty in customers in making decisions if customers feel unsure about their choices.
Strategi Komunikasi Desa Kedang Murung Dalam Pengembangan Objek Wisata Tanjung Sarai Muhammad Ramadhani Julistia; Dwivayani, Kadek Dristiana; Rohmah, Ainun Ni'Matu; Kristian, Dony
Jurnal Media Informatika Vol. 6 No. 3 (2025): Jurnal Media Informatika
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jumin.v6i3.5903

Abstract

This thesis discusses communication strategies which are an approach used to convey information, persuade and remind consumers about a promotion either directly or through the media. The aim of this research is to find out the communication strategy of Kedang Murung Village in developing the Tanjung Sarai tourist attraction. The research method used is qualitative with a descriptive approach, and data is collected through interviews, observation and documentation. The informants involved the village head, BumDes chairman and visitors. The research results show that the communication strategy for developing the Tanjung Sarai Lake tourist attraction uses all of Hafied Cangara's theories, namely, the selection of communicators involves a lot of the role of Bumdes and young people. In determining the target, the focus is local tourists. Then, in preparing the message, the themes raised were the authenticity of nature, the beauty of the panorama and the richness of local culture. The choice of media used is social media such as Instagram, TikTok and Facebook.  
Strategi Pengurangan Ketidakpastian Pasangan Generasi Z Dalam Mempertahankan Hubungan Long Distance Relationship (LDR) (Studi Pada Mahasiswa Ilmu Komunikasi Tahun 2021 Universitas Mulawarman) Christina, Betty; Rohmah, Ainun Ni'Matu; Boer, Kheyene Molekandella
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 5 No. 2 (2025): Mei - Agustus
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v5i2.2867

Abstract

Fenomena hubungan jarak jauh (LDR) semakin umum di kalangan pasangan Generasi Z, yang sering menghadapi tantangan dalam mempertahankan kepercayaan dan kedekatan emosional. Penelitian ini bertujuan untuk mengeksplorasi strategi pengurangan ketidakpastian yang digunakan oleh pasangan Generasi Z dalam mempertahankan hubungan LDR mereka. Metode penelitian yang digunakan adalah kualitatif dengan pendekatan fenomenologi. Data dikumpulkan melalui wawancara mendalam dengan mahasiswa Ilmu Komunikasi Universitas Mulawarman yang sedang menjalani LDR. Informan dipilih menggunakan teknik purposive sampling, menghasilkan lima narasumber yang memberikan wawasan mendalam tentang pengalaman mereka. Hasil penelitian menunjukkan bahwa pasangan Generasi Z menerapkan tiga jenis strategi pengurangan ketidakpastian: strategi pasif, aktif, dan interaktif. Strategi pasif meliputi pengamatan perilaku pasangan melalui media sosial, sedangkan strategi aktif berkaitan dengan komunikasi langsung untuk mendapatkan klarifikasi. Strategi interaktif, yang paling efektif, melibatkan penggunaan video call untuk menjaga kedekatan emosional. Penelitian ini juga menemukan bahwa faktor-faktor seperti kepercayaan dan penggunaan teknologi berperan penting dalam mengurangi ketidakpastian dalam hubungan.
Co-Authors Christina, Betty Dwivayani, Kadek Dristiana Firnanda, Febri Kheyene Molekandella Boer Kristian, Dony Muhammad Ramadhani Julistia Purwanti, Silviana Sari, Pradela Salsabila