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Komitmen Bank Syariah Indonesia (BSI) dalam Mendukung Pertumbuhan Sektor Pertanian di Indonesia Sholihatussifa, Nailis; Wahidullah; Utami, Cahyaning Budi
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) Vol. 5 No. 01 (2024): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) : September-November
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jasmien.v5i01.621

Abstract

Badan Pusat Statistik (BPS) The agriculture sector plays an important role in Indonesia's economic development, construction, and trade. As an agricultural country, the agricultural sector can protect natural resources, provide security and welfare, and create jobs. However, the development of Indonesia's agricultural sector faces several obstacles and challenges. This research is a quantitative study where researchers have a strong foundation of information as a scientific result. This research also takes from several data sources such as books and documents, relevant journals, websites to strengthen the author's arguments in conducting this research. The data collection technique used in this research is quantitative data analysis which uses secondary data in the form of annual reports 2021-2023 distributed by PT Bank Syariah Indonesia Tbk. By using Descriptive Data Analysis Techniques and Drawing Conclusions. To obtain this data, it can be obtained from the internet media. It shows that on the contract side, financing in the agricultural sector at BSI is dominated by the Murabahah contract, the second position is the Musyarokah contract, the third is the qordh contract, then the Mudharabah contract. the amount of financing disbursed to the agricultural sector continues to increase from year to year. Currently, the largest financing product at BSI is Murabahah. For the banking industry, this product is a popular product because the transaction is easy to do and does not have a high risk. Murabahah financing is the type of financing that is most widely distributed by Islamic banks to the agricultural sector. BSI has developed various financing products for small and medium enterprises in agriculture, including the BSI Mitra Plasma Sawit program. This financing is dominated by Murabahah contracts, which shows BSI's innovation in Islamic financing schemes.
Optimalisasi Strategi Pemasaran Melalui Platform Digital untuk Meningkatkan Penjualan Anyaman Bambu di Desa Kalipucang Kulon Ansori, Miswan; Nur Maulidia, Rizka; Ramadhan Pujisantoso, Rahmat; Putri Ningsih, Nia; Ilham, Mohammad; Dewi Saputri, Oktaviana; Sholikhati Ikmah, Ika; Irfana, Naila; Rizky Amalia, Ratna; Rosidah, Ida; Eka Fitri Nor Faizah, Natasya; Abdulloh Yusuf, Ahmad; Dwi Arini, Rina; Naufal Rif’at, Dhany; Putri Anjar Sari, Laila; Sholihatussifa, Nailis
Profetik: Jurnal Pengabdian Masyarakat Vol. 2 No. 2 (2024): Pengabdian dalam Peningkatan Kapasitas Masyarakat di Bidang Ekonomi, Sosial-Kea
Publisher : Lembaga Penelitian, Penerbitan, dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62490/profetik.v2i02.684

Abstract

In today's digital era, digital-based marketing strategies have become crucial for the success of Micro, Small, and Medium Enterprises (MSMEs) in enhancing competitiveness and expanding market reach. This community service program was conducted by the UNISNU XVII KKN Team in collaboration with the Fahri Parcel MSME in Kalipucang Kulon Village, Welahan District, Jepara Regency. The program aimed to optimize marketing strategies through digital platforms to increase the sales of bamboo weaving products. The methods used in this program included observation, mentoring, and intensive training focused on enhancing brand identity, creating and managing accounts on digital platforms (such as Shopee and Instagram), and developing skills in digital content creation. The results of this program showed a significant increase in brand recognition, market reach, and sales of Fahri Parcel's products. In conclusion, optimizing marketing strategies through digital platforms proved effective in improving the performance of the partner MSME. The active participation of the partner in every stage of the program also ensured the sustainability of the implemented strategies. This program not only provided direct benefits to the Fahri Parcel MSME but also enriched the practical experience of the service team in applying digital marketing knowledge. Thus, this program contributes to strengthening the competitiveness of MSMEs in the digital era.