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Service Quality, Corporate Image, and Customer Trust: Revealing Interconnected Dynamics among Hotel Customers Yusuf, Hayat; Roslan, Astil Harli
Journal of Community Service and Society Empowerment Том 2 № 03 (2024): Journal of Community Service and Society Empowerment
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jcsse.v2i03.1092

Abstract

This research aims to examine the relationship between service quality, corporate image, and customer trust using a quantitative method with a cross-sectional design and PLS 4 data analysis based on a survey of 121 hotel customers in Kendari, Indonesia. The findings indicate that customer trust has a significant positive impact on corporate image, and statistically, an increase in customer trust enhances the corporate image. Service quality also has a significant positive effect on both corporate image and customer trust, with partial mediation by customer trust. The practical implications suggest that hotel companies should focus on improving customer trust and service quality to strengthen their corporate image. The study's limitations include data solely from the hospitality sector and a cross-sectional design that restricts the assessment of causal relationships. Future research is recommended to expand the scope to other industry sectors, employ a longitudinal design, and explore additional variables such as customer satisfaction and loyalty, as well as qualitative methods for deeper insights.
The Role of Destination Brand Love in Mediating Destination Brand Authenticity on Destination Loyalty Nasrul, Nasrul; Rommy, Nursaban; Hapsari, Indri; Jurumai, La Pande; Roslan, Astil Harli
Jurnal Manajemen Industri dan Logistik Vol 7, No 2 (2023): page 205 - 353
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i2.1065

Abstract

This study aimed  to examine the role of destination brand love in mediating destination brand authenticity on destination loyalty (a study of marine tourists in Wakatobi National Park). The study  on destination brands is  important for several reasons, firstly, there are still limited studies on destination brand love as a mediation of destination brand authenticity to the destination loyalty. There were four hypotheses  developed and tested within 100 travelers as sample frame. Respondent data were collected from 100 tourists from Wakatobi National Park through questionnaires. Partial Least Square Data Analysis Technique (PLS) was used as a data analysis technique in this study. The results of this study showed  that the path of destination brand love can mediate destination brand authenticity on destination loyalty and the hypothesis was accepted in this study.
The Role of Destination Brand Love in Mediating Destination Brand Authenticity on Destination Loyalty Nasrul, Nasrul; Rommy, Nursaban; Hapsari, Indri; Jurumai, La Pande; Roslan, Astil Harli
Jurnal Manajemen Industri dan Logistik Vol. 7 No. 2 (2023): November 2023
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i2.1065

Abstract

This study aimed  to examine the role of destination brand love in mediating destination brand authenticity on destination loyalty (a study of marine tourists in Wakatobi National Park). The study  on destination brands is  important for several reasons, firstly, there are still limited studies on destination brand love as a mediation of destination brand authenticity to the destination loyalty. There were four hypotheses  developed and tested within 100 travelers as sample frame. Respondent data were collected from 100 tourists from Wakatobi National Park through questionnaires. Partial Least Square Data Analysis Technique (PLS) was used as a data analysis technique in this study. The results of this study showed  that the path of destination brand love can mediate destination brand authenticity on destination loyalty and the hypothesis was accepted in this study.
Islamic Spirituality and Job Satisfaction on Teachers' Performance at Madrasah Tsanawiyah Negeri in Southeast Sulawesi Yuana, Indira; Fauzih, Fauzih; Samdin, Samdin; Restiana, Selvia; Roslan, Astil Harli
International Journal of Islamic Thought and Humanities Vol. 4 No. 1 (2025): International Journal of Islamic Thought and Humanities
Publisher : Sekolah Tinggi Agama Islam Taruna Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54298/ijith.v4i1.385

Abstract

This study analyzes the influence of Islamic spirituality and job satisfaction on teachers' performance. The primary focus is to examine how these two variables shape teacher performance within Islamic-based educational environments. A quantitative approach was employed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method. The sample consisted of 165 teachers from state Islamic junior high schools (Madrasah Tsanawiyah Negeri) across Southeast Sulawesi Province. Data were collected through a structured questionnaire, with validity and reliability tests conducted on the research instruments. The results indicate that Islamic spirituality and job satisfaction positively and significantly affect teacher performance. These findings suggest that spiritual values and job satisfaction play a crucial role in enhancing the quality of teacher performance. The study recommends strengthening spiritual aspects and workplace well-being as part of broader strategies to improve educational quality.
The Role of Ownership and Attention in Driving Buying Intention in E-Commerce Yusuf, Hayat; Hamida, La Ode; Roslan, Astil Harli
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i6.3196

Abstract

This study examines the impact of perceived review credibility on purchase intention, focusing on the mediating role of perceived belongingness and the moderating role of need for cognition. This study used a quantitative approach, using an online survey to collect data from 233 e-commerce shoppers. The study found that perceived review credibility and need for cognition significantly influenced purchase intention. Review credibility also increased the sense of belongingness, which in turn increased purchase intention. Need for cognition was found to moderate the relationship between belongingness and purchase intention, especially among individuals with a high need for cognition. Psychological factors such as need for cognition and sense of belongingness play an important role in shaping purchase intention. Marketers should focus on credible reviews and building a strong community to increase purchase intention, as well as develop effective communication strategies for consumers with a high need for cognition.