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All Journal Jurnal Pemberdayaan Masyarakat Madani (JPMM) Journal of Islamic Economics and Business Journal of Business Management and Islamic Banking Amwaluna: Jurnal Ekonomi dan Keuangan Syariah
Suci Asih, Vemy
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Religion Arts Humanities Economics, Econometrics & Finance Education Social Sciences Other

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UIN Bandung Community Service: Fun Learning Boosts Student Motivation at SDN Mekarbakti, Mekarsari Village Al Mighwar, Muhammad; Kusnawan, Aep; Supratman, Iman; Husen Sobana, Dadang; Suci Asih, Vemy; Sopiah, Evi; Siti Nurazizah, Fitri; Saepul Akbar, Yosep; Rifaldy, Rizky
Jurnal Pemberdayaan Masyarakat Madani (JPMM) Vol. 8 No. 1 (2024): Jurnal Pemberdayaan Masyarakat Madani (JPMM) (DOAJ & SINTA 3 Indexed)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JPMM.008.1.04

Abstract

The Community Engagement Program (KKN) of UIN Bandung in 2023 was organized and implemented based on Community Empowerment (Sisdamas), with a focus on fostering Religious Moderation in villages, tailored to community needs and the academic backgrounds of participating students. Through the Fun Learning method, the initiative aimed to boost student learning motivation at SDN Mekarbakti, Mekarsari Village, Bandung Regency. By integrating Participatory Action Research and qualitative research approaches, the implementation of Fun Learning methods, including educational games, arts and creativity activities, group discussions, and class projects, proceeded through four structured cycles: citizen meetings and social reflection, community organizing and social mapping, participation planning, action, monitoring, and evaluation. The results of community empowerment demonstrated a significant boost in student participation, interest in learning, academic performance, and positive feedback from teachers and parents. They assessed that this learning approach was more effective in enhancing student motivation than conventional methods, aligning with various contemporary theories and research findings.
Exploring the Intention Purchase of Halal Food Products: Evidence from Indonesian Non-Muslim Consumers Suci Asih, Vemy; Yulandri, Elsa; Gojali, Dudang; Husen Sobana, Dadang; Setiawan
Journal of Business Management and Islamic Banking Vol. 2 No. 3 (2023)
Publisher : UIN Sunan Kalijaga Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jbmib.v2i3.2088

Abstract

Research Aims:  It is necessary to know what factors attract non-Muslims to consume halal food products so that the right marketing strategy is obtained to expand that market. Research Method: The approach used is descriptive quantitative, multiple regression analysis. The characteristics of the study sample are Indonesian non-Muslims. Data was obtained through questionnaires, with a sample of 180 respondents. Research Findings: The results of the study show the variables that influence the intention to purchase halal products are product ingredients, product safety, and subjective norms. Product awareness does not affect the intention to purchase non-Muslim halal products. Originality: There is no research that discusses the factors that influence purchase intention, with a sample of Indonesian non-Muslims, and with the same variables as this study. Implication: Halal food products are available and can be consumed by Muslim and non-Muslim communities, so halal products have great potential to continue to grow.
Strengthening Financial Literacy and Inclusion in Islamic Cooperatives Through Mentorship and Counseling in Indonesia Husen Sobana, Dadang; Kamaludin Yusup, Deni; Suci Asih, Vemy; Yulandri, Elsa; Zulfikar Ahmad, Fauzi
Journal of Islamic Economics and Business Vol. 4 No. 2 (2024): Journal of Islamic Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jieb.v4i2.45654

Abstract

West Java has a higher Sharia financial inclusion index than the national financial inclusion index, but this is not followed by the Islamic literacy index. This study aims to measure the increase in Islamic financial literacy and inclusion in the Islamic cooperative sector (BMT/KSPPS) before and after mentoring and counseling programs related to Islamic financial inclusion and literacy in West Java communities. The method used in this study is the Community-Based Participatory Research (CBPR) Method. The type of data used is primary data, which is obtained from the results of questionnaires and interviews in the field. The objects of service are categorized into two, namely mentoring programs for administrators and members of the BMT Al Muhsinin KSPPS, and community extension programs, and members of the ta'lim council in the BMT Al Muhsinin area. The data analysis technique uses a paired sample t-test difference test, with pre and post-test data related to Islamic financial literacy and inclusion. The results showed that there were significant differences before and after the mentoring and counseling. The four clusters carried out by mentoring and counseling began to understand more deeply important aspects of Islamic cooperatives such as the role of the Islamic supervisory board, the sales and purchase contracts used, daily practices, and profit-sharing ratios. With enhanced understanding, cooperative members and the general public have better access to Islamic financial services, which in turn can improve their economic well-being and support local economic development.
Determinants of The Resilience of The Muslim Fashion Industry During the Covid-19 Pandemic Septia Fitri, Yuda; Suci Asih, Vemy; Gojali, Dudang
Amwaluna: Jurnal Ekonomi dan Keuangan Syariah Vol. 10 No. 1 (2026): Amwaluna: Jurnal Ekonomi dan Keuangan Syariah
Publisher : UPT Publikasi Ilmiah UNISBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/amwaluna.v10i1.5209

Abstract

This study examines the factors that supported the resilience of Muslim fashion micro, small, and medium enterprises (MSMEs) during the COVID-19 pandemic, a period in which the sector remained viable and continued to expand as a promising business opportunity. Using a quantitative explanatory design, the research analyzes how digital marketing, pricing, and design contribute to business resilience. Primary data were collected through a structured questionnaire administered to 87 Muslim fashion entrepreneurs in Bandung, West Java, Indonesia, who had operated continuously from 2018 to 2021. Respondents were selected using probability-based simple random sampling. The data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) to estimate the relative effects of the three determinants. The results indicate that digital marketing provides the strongest positive contribution to resilience (β = 0.434), particularly through the use of websites, social media, and email. Pricing strategies also show a significant positive effect (β = 0.253), reflecting the importance of competitive prices, discounts, and affordability in maintaining customer demand under economic constraints. Design contributes positively as well (β = 0.190), emphasizing the role of trend alignment, designer input, and product uniqueness. Overall, the study offers empirical evidence that digital marketing is the most influential driver of resilience, followed by price and design. These findings inform policymakers and industry stakeholders seeking targeted interventions to strengthen the adaptive capacity of Muslim fashion MSMEs in times of disruption and uncertainty.
Co-Authors Aep Kusnawan, Aep Al Mighwar, Muhammad Evi Sopiah, Evi Gojali, Dudang Kamaludin Yusup, Deni Rifaldy, Rizky Saepul Akbar, Yosep Septia Fitri, Yuda Setiawan Setiawan Siti Nurazizah, Fitri Sobana, Dadang Husen Supratman, Iman Yulandri, Elsa Zulfikar Ahmad, Fauzi