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Branding, Artificial Intelligence, dan Tradisi Berdesa dalam Membangun Kinerja Inovasi BUMDesa Purwaningsih, Endang; Fathurahman, Muhamad; Basrowi, Basrowi; Salim, Nabila; Agil, Achmad Said
GUYUB: Journal of Community Engagement Vol 5, No 3 (2024)
Publisher : Universitas Nurul Jadid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/guyub.v5i3.9189

Abstract

The purpose of this PkM is to empower partners in terms of law, management and technology, the focus of community service is to build an innovative spirit to support brand implementation, the community service team created a company profile website as well as e-commerce bumdeskadumaneuh.com, registered a trademark, while Artificial Intelligence is used to build an innovative creative spirit, which supports brand implementation, which ultimately supports measurable innovation performance from the dimensions of managerial innovation, process and product. Strengthening Village Traditions has an impact on the resilience and sustainability of BUMDesa, so innovation based on village inclusivity supported by the application of AI, branding optimization based on trademark ownership, is expected to be able to boost the commercialization of BUMdesa Kadumaneuh products. This PkM activity has been carried out using training and counseling methods as well as assistance in law, IT, and marketing management. Partner knowledge has also increased by an average of above 30%, and legal, management and technology problems have been resolved well. The outputs achieved are the availability of a web company profile along with e-commerce https//bumdeskadumaneuh.com and AI access to support product and service innovation, the registration of the trademarks "Nah&Neh" and "du Maneuh" for pandan mat and Emping Mlinjo producers, improving managerial quality and efficiency, increasing BUMDesa performance, and increasing the empowerment of partner services in the commercialization of micro-business products
LEGALITY OF CREATING AI-BASED CLUSTERED BATIK DESIGN PROTOTYPES Purwaningsih, Endang; Muslikh, Muslikh; Fathurahman, Muhamad; Basrowi, Basrowi
Jurnal Ilmiah Galuh Justisi Vol 13, No 1 (2025): Jurnal Ilmiah Galuh Justisi
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/justisi.v13i1.15848

Abstract

This research examines the legality of applying artificial intelligence (AI) to product innovations by research partners, produced and protected by intellectual property rights (IPR), including industrial design, trademarks, and copyrights. The role of the batik association is to produce prototypes in the form of batik industry innovations per cluster while still incorporating a touch of human art, ensuring that each cluster maintains its uniqueness according to traditional standards and does not violate IPR. This new design is copyrighted, registered as an industrial design and trademark, and then produced by partners. The issues discussed in this research are: (1) The form of legal protection given to AI-based products, and the role of partners in clusters in protecting and preserving batik.The methods used include a participatory research approach, sociological approach, and statute approach, using a mixed method that collaborates qualitative and quantitative methods. The research results show that: (1) The form of legal protection for AI-based products expected by the partners includes protection accompanied by promotion, as well as legal assistance and facilitation of legality, whether in the form of trademarks, copyrights, or industrial designs. From a legal perspective, the new motif, which contains art, can be copyrighted, commercialized under a trademark, and the innovation of batik motifs that uphold traditional standards is accommodated in AI-based innovations because the AI modeling is done based on input data of batik motifs per cluster according to their respective areas, ensuring that traditional standards are maintained. (2) The role of partners in clusters in protecting and preserving batik, through associations, facilitates and streamlines batik preservation, channels government programs and other stakeholders' assistance, as well as promotion, and preserves traditional batik standards according to local wisdom.
Program Edukasi dan Simulasi Pemanfatan Teknologi Layanan Ambulans Kesehatan Daerah untuk Tingkatkan Kesiapan Masyarakat pada Penanganan Prehospital Kegawatdaruratan Stroke dengan Kader Kesehatan di Jakarta Barat Pompey, Cut Sarida; Yulianti, Retno; Kariasa, I Made; Fathurahman, Muhamad; Fajariyanto, Muhammad Iqbal; Anhari, Anhari; R, Maya; Effendy, Pepen
Jurnal Kreativitas Pengabdian Kepada Masyarakat (PKM) Vol 8, No 4 (2025): Volume 8 No 4 (2025)
Publisher : Universitas Malahayati Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33024/jkpm.v8i4.18929

Abstract

ABSTRAK Kurangnya pemahaman dan kesiapan masyarakat pada pengambilan keputusan penanganan stroke menyebabkan prehospital delay dengan tingkat keparahan tinggi pasien stroke. Pusat Krisis dan Kegawatdaruratan Kesehatan Daerah (PK3D) Provinsi DKI Jakarta memiliki tugas fokus berorientasi kepada pelayanan prehospital, evakuasi medis dari lokasi kejadian ke rumah sakit, maupun dari rumah sakit ke rumah sakit. Kondisi masyarakat dan peran UPT PK3D Dinas Kesehatan Provinsi DKI Jakarta yang signifikan sebagai mitra dalam pelaksanaan pemberdayaan masyarakat.Meningkatan kesiapan kader kesehatan dan masyarakat RW 14 Kelurahan Kapuk, Cengkareng, Jakarta Barat dalam penanganan prehospital stroke dan pemanfaatan layanan ambulans dinas kesehatan daerah. Pengabdian masyarakat yang telah dilakukan meliputi sosialisasi kegiatan dan diskusi awal dengan kader, memberikan pelatihan untuk meningkatkan pengetahuan tentang stroke dan kegawatdaruratannya, pengenalan dan simulasi penggunaan teknologi pemeriksaan kesehatan, pengembangan aplikasi edukatif tentang kewaspadaan dan prehospital stroke, aplikasi layanan kegawatdaruratan dan penggunaan fasilitas ambulans. Hasil pegabdian masyarakat menunjukkan jumlah kader meningkat yang mengetahui tentang stroke dan penanganan kegawatdaruratnnya, serta kader sudah dapat mencoba penggunaan aplikasi layanan kegawatdaruratan pada call center 119 dan permintaan layanan fasilitas ambulans daerah DKI Jakarta melakui aplikasi JAKI. Kader kesehatan menjadi bagian penting di masyarakat untuk penangananan prehospital kegawatdaruratan stroke dengan memiliki pemahaman tentang stroke dan kemampua pemanfaatan layanan ambulans kesehatan untuk pertolongan kegawatdaruratan. Pendampingan dan evaluasi kader dan masyarakat perlu dilakukan berkesinambungan serta penentuan program yang berkelanjutan. Kata Kunci: Ambulans Kesehatan, Kegawatdaruratan, Prehospital Stroke   ABSTRACT Lack of understanding and readiness of the community in making decisions about stroke management causes prehospital delays with high severity of stroke patients. PK3D DKI Jakarta Province has a task focused on prehospital services, medical evacuation from the scene to the hospital, and from hospital to hospital. The condition of the community and the significant role of UPT PK3D DKI Jakarta Provincial Health Office as a partner in implementing community empowerment. To increase the readiness of posyandu cadres and the community of RW 14 Kapuk Village, Cengkareng, West Jakarta in prehospital stroke management and utilization of regional health office ambulance services. Community service that has been carried out includes socialization of activities and initial discussions with cadres, providing training to increase knowledge about stroke and its emergencies, introduction and simulation of the use of health examination technology, development of educational applications on stroke awareness and prehospital, emergency service applications and use of ambulance facilities. The results of community service show an increasing number of cadres who know about stroke and its emergency handling, and cadres have been able to try using the emergency service application at the 119 call center and request for DKI Jakarta regional ambulance service facilities through the JAKI application. Health cadres are an important part of the community for the handling of stroke emergency prehospitals by having an understanding of stroke and the ability to use health ambulance services for emergency assistance. Assistance and evaluation of cadres and the community need to be carried out continuously and determine sustainable programs. Keywords: Health Ambulance, Emergency, Prehospital Stroke.
Pemberdayaan masyarakat berbasis penguatan kelembagaan dan teknologi informasi bagi perangkat desa dan usaha mikro di Desa Kadubelang Pandeglang Purwaningsih, Endang; Fathurahman, Muhamad; Yusuf, Chandra; Ramadhan, Muhammad Satrio; Nugraha, Farel Fathin
Abdimas Siliwangi Vol. 8 No. 3 (2025): Oktober 2025
Publisher : IKIP SILIWANGI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22460/as.v8i3.28867

Abstract

Desa Kadubelang di Kabupaten Pandeglang masih tergolong desa tertinggal dengan permasalahan utama berupa belum adanya koperasi, kelembagaan usaha mikro, serta sarana promosi digital. Program pengabdian masyarakat ini bertujuan untuk memberdayakan perangkat desa dan pelaku usaha mikro di Desa Kadubelang, Kecamatan Mekarjaya, melalui penguatan kelembagaan dan teknologi informasi. Kegiatan dilaksanakan melalui metode partisipatif dan persuasif, dengan pendekatan penyuluhan, pelatihan, pendampingan, dan fasilitasi pembuatan web company profile desa (pemdeskadubelang.com). Hasil kegiatan menunjukkan peningkatan pengetahuan, partisipasi, dan kompetensi perangkat desa serta pelaku usaha mikro dalam kelembagaan dan teknologi digital. Selain itu, telah dilakukan penyuluhan kelembagaan koperasi dan branding digital desa melalui website. Program ini menghasilkan luaran berupa situs pemdeskadubelang.com, 2 hak cipta, dan 1 artikel ilmiah pada jurnal terindeks Sinta. Diperlukan kolaborasi dan pendampingan berkelanjutan untuk memperkuat posisi Desa Kadubelang sebagai desa berkembang menuju smart village