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All Journal JURNAL ABDIMAS TRIDHARMA MANAJEMEN Jurnal Lokabmas Kreatif : Loyalitas Kreatifitas Abdi Masyarakat Kreatif Journal of Research and Publication Innovation Jurnal Ilmiah Ekonomi dan Manajemen
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Pengaruh Harga Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Pada Jasa Ekspedisi JNE Cabang Bogor Irawan, Rayhan Diki; Senen
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 7 (2025): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i7.6030

Abstract

This study aims to determine how much Price Influences the Decision to Purchase Services on JNE Expeditions in Bogor, to determine how much Service Quality Influences the Decision to Purchase Services on JNE Expeditions in Bogor, to determine how much Price and Service Quality Influences the Decision to Purchase Services on JNE Expeditions in Bogor. This study uses a quantitative approach with a research sample of 99 respondents and probability sampling techniques, as well as data collection techniques through questionnaire distribution. The data analysis methods used are data instrument tests, classical assumption tests, simple and multiple linear regression tests, coefficient of determination and hypothesis testing. The results of the study indicate that Price (X1) and Service Quality (X2) have a significant effect on Purchase Decisions (Y) with the regression equation Y = 0.778 + 0.657 X1 + 0.371 X2. The correlation value of 0.921 means that the independent variable with the dependent variable has a very strong relationship. The coefficient of determination value is 84.7% while the remaining 15.3% is influenced by other factors. Hypothesis test obtained F count value > F table or (266.622 > 3.09). Thus H0 is rejected and H3 is accepted. This means that there is a significant simultaneous influence of Price and Service Quality on Purchase Decisions for JNE Expedition Services in Bogor.
Pengembangan Manajemen SDM Yang Berbasis Pada Kebutuhan Masyarakat Dan Pengembangan Kapasitas Pengelolaan Sumber Daya Manusia Di LPM Kelurahan Pamulang Barat Andri Priadi; Shelby virby; Senen; Rizaldi, Muhamad
Jurnal Lokabmas Kreatif : Loyalitas Kreatifitas Abdi Masyarakat Kreatif Vol. 6 No. 2 (2025): Juli 2025
Publisher : Universitas Pamulang

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Abstract

This community service aims to analyze the role and function of Community Empowerment Institutions (LPM) in supporting the implementation of the East Pamulang Village work program. LPM functions as a bridge between sub-district government and the community in designing and implementing empowerment programs in various fields, such as economic, social, educational and infrastructure. The methods used in this activity include interviews, field observations, and focus group discussions to comprehensively identify the role of LPM. The results of the service show that LPM plays a significant role in encouraging community participation and ensuring that sub-district work programs are in line with the needs and aspirations of residents. However, there are several challenges, such as limited resources and community participation that still need to be improved. Therefore, it is recommended to increase the capacity of LPM through training and collaboration with various parties to support the effectiveness of sustainable community empowerment programs. Keywords: Management function, Performance
Strategi Pengelolaan Kewirausahaan Siswa Dalam Membangun Jiwa Uasaha Di Sekolah Senen; Adhelia Cantika Putri; Friskha Putri Azhara; Ridha Faiqatul Himmah
Jurnal Abdimas Tri Dharma Manajemen Vol. 6 No. 3 (2025): Abdimas Vol 6 No 3 Agustus 2025
Publisher : Universitas Pamulang

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Penelitian ini bertujuan untuk mengeksplorasi strategi pengelolaan kewirausahaan siswa dalam membangun jiwa usaha di sekolah. Pendidikan kewirausahaan memiliki peran strategis dalam mempersiapkan generasi muda yang kreatif, inovatif, dan berdaya saing, sekaligus menjawab tantangan globalisasi dan perkembangan ekonomi. Penelitian ini menggunakan metode kualitatif dengan teknik pengumpulan data berupa wawancara mendalam, observasi partisipatif, dan studi dokumentasi pada sekolah-sekolah yang telah menerapkan program kewirausahaan. Hasil penelitian mengungkapkan bahwa strategi pengelolaan kewirausahaan di sekolah mencakup beberapa aspek utama, seperti integrasi pendidikan kewirausahaan dalam kurikulum, pembentukan unit usaha siswa, dan penerapan metode pembelajaran berbasis proyek. Selain itu, keterlibatan siswa dalam kegiatan kewirausahaan, seperti bazar, pameran, dan pelatihan keterampilan praktis, secara signifikan membantu mengasah kemampuan siswa dalam berinovasi, manajemen waktu, dan pengambilan keputusan. Faktor pendukung utama keberhasilan strategi ini meliputi dukungan dari kepala sekolah, guru, dan orang tua, serta adanya kerja sama antara sekolah dan dunia usaha. Namun, penelitian juga menemukan beberapa tantangan, seperti keterbatasan fasilitas dan kurangnya pemahaman siswa terhadap pentingnya kewirausahaan. Oleh karena itu, diperlukan penguatan kolaborasi antara pihak sekolah dan pemangku kepentingan eksternal, serta optimalisasi sumber daya untuk mendukung keberlangsungan program. Penelitian ini merekomendasikan penerapan strategi berbasis praktik dan pengembangan jejaring kewirausahaan yang lebih luas untuk memotivasi siswa agar mampu menciptakan peluang usaha di masa depan. Dengan demikian, jiwa kewirausahaan dapat terbangun secara optimal sejak dini sebagai modal dalam menghadapi tantangan kehidupan. Kata kunci: Kewirausahaan, Strategi Pengelolaan, Jiwa Usaha, Pendidikan, Siswa, Sekolah.
Co-Authors Adhelia Cantika Putri Ali Zaenal Andri Priadi Ayu Metarini Candida Karim, Tanika Chepi syafiii Darwin Telaumbanua, Septi Frida Kusnadi, Syalsya Friskha Putri Azhara Gatut Drajad Gina Fauziah Halawa, Jeniati I Nyoman Marayasa Irawan, Rayhan Diki Muhamad Wimar Putra Wijaya Rassya Saputra, Thitan Ridha Faiqatul Himmah Risza Putri Elburdah Rizaldi, Muhamad Salsabilla Hemalia Putri Shelby virby