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All Journal Jurnal Ilmiah Manajemen Kesatuan Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat
Puspadewi, Roels Ni Made Sri
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Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Empowering Communities: A Homestay Management Strategy In Sukajadi Village, Bogor Regency Pujiastuti, Sri; Puspadewi, Roels Ni Made Sri; Choesrani, Dikki Z.
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.3562

Abstract

This study aims to analyze and formulate a development strategy for homestays in Sukajadi Tourism Village, Tamansari District, Bogor Regency, using the SWOT analysis framework. Employing a descriptive qualitative approach, data were collected through in-depth interviews and field observations involving six homestay units and key stakeholders, including the Chairman of the Tourism Awareness Group (Pokdarwis). The findings reveal that the internal condition of homestay management in Sukajadi Village is weak (total IFAS score: 1.74), primarily due to deficiencies in hygiene, facility standards, safety, access to information, and unprofessional operational and financial management. Although the homestays possess a key strength in the form of the owners’ hospitality, these weaknesses significantly limit the ability to leverage external opportunities such as growing tourist interest in authentic experiences and government support. From an external perspective, the homestays demonstrate a moderately responsive position (total EFAS score: 2.46) but face serious threats from competition with modern accommodations and rising tourist expectations. The study underscores the urgency of improving service quality, strengthening management capacity, and enhancing human resources through continuous training. Collaborative efforts among homestay owners, Pokdarwis, and local government are crucial to establish minimum operational standards, improve infrastructure, and promote authentic local experiences to achieve sustainable homestay development and meaningful community empowerment.   Keywords: Homestay, Community Empowerment, SWOT Analysis, Tourism Village
MENJELAJAHI INDUSTRI PERHOTELAN DAN PARIWISATA DALAM TAHAP AWAL Ritonga, Roozana Maria; Sofiani, Sofiani; Puspadewi, Roels Ni Made Sri; Claudia, Angel; Hardjasa, Gracia Eugene; Prawira, Nicky Narada; Metha, Metha; Dhanka, Randy
Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat Vol 4 No 3 (2023): Abdi Laksana : Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/abdilaksana.v4i3.35986

Abstract

Pariwisata merupakan salah satu bidang ilmu yang saat ini dikembangkan, dengan pertumbuhan pariwisata bisa membuka lowongan pekerjaan. Pengenalan bidang ilmu pariwisata pada tahapan awal perlu dilakukan salah satunya dengan mengenalkan pada jenjang Pendidikan Sekolah Menegah Keatas (SMA). Pengenalan bidang ilmu pariwisata pada tahap awal ini diharapkan mampu untuk memberikan pemahaman serta peluang karir yang bisa digeluti dimasa depan sesuai dengan keahlian yang dimiliki oleh Siswa/Si. Tujuan dari kegiatan pengabdian kepada masyarakat adalah untuk memberikan pengetahuan dasar tentang pariwisata dan hospitality pada siswa/i Dian Bangsa School Tangerang, memberikan pembelajaran tentang Hygene and Sanitation, memberikan pemahaman tentang Travel and Mice Industry, dan memberikan pelatihan mengenai cara membuat Appetizer dan Mixing Drink. Materi yang di sampaikan adalah mengenai The Hospitality and Tourism Industry oleh, Hygiene and Sanitation, Travel and MICE Industry, Praktik pembuatan makanan yaitu Appetizer Demo, Praktik pembuatan minuman Mixing Drink. Hasil kegiatan Berdasarkan perhitungan hasil kuesioner yang di berikan kepada peserta sebanyak 60 orang untuk seluruh materi maka katagori Edukatif (Kegiatan Abdimas bermanfaat dan menjawab kebutuhan Peserta) hasil rata-rata kuesioner adalah sebesar 3,61, Objektif (Materi yang disampaikan sesuai dengan kondisi dan masalah yang dihadapi peserta) hasil rata-rata kuesioner sebesar 3,53, Akuntabel (Materi disampaikan dengan jelas dan dapat dipahami oleh peserta) hasil rata-rata kuesioner sebesar  3,55%, Transparan (Peserta dilibatkan secara aktif dalam pelaksanaan kegiatan) hasil rata-rata kuesioner sebesar  3,40%.
Co-Authors Choesrani, Dikki Z. Claudia, Angel Dhanka, Randy Hardjasa, Gracia Eugene Metha, Metha Prawira, Nicky Narada Ritonga, Roozana Maria Sofiani, Sofiani Sri Pujiastuti