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All Journal Jurnal Manajemen dan Agribisnis Jurnal Medik Veteriner Policy Brief Pertanian, Kelautan, dan Biosains Tropika
Nor, Norhariani Mohd
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Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Earth & Planetary Sciences Economics, Econometrics & Finance Environmental Science Social Sciences Veterinary

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Consumer Perception of Charolais Mixed Breed (Lembu Sado) Meat Consumption in Terengganu, Malaysia Hisham, Ain Dania Badrul; Suhaimi, Nurul Aisyah Mohd; Arumugam, Nalini; Nor, Norhariani Mohd; Indrawan, Dikky
Jurnal Manajemen & Agribisnis Vol. 19 No. 3 (2022): JMA Vol. 19 No. 3, November 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.19.3.461

Abstract

Charolais mixed breed, also known as Lembu Sado locally, is a quite new cattle breed in Malaysia. Lembu Sado usually been raised in certain states in Malaysia such as Terengganu, Kelantan, Pahang, and Johor. Consumer perceptions on Lembu Sado meat for consumption are being measures since Lembu sado meat become relevant as one of meat beef. This study aims to identify the level of consumer perception on Lembu Sado meat consumption and to determine the significant factor of consumer perception that influence Lembu Sado meat consumption. A Google form survey was distributed to 50 respondents across Terengganu, to test the hypotheses whether the perception factors such as psychological, sensory, and marketing factors had influenced consumer consumption of Lembu Sado meat. Descriptive analysis and factor analysis were employed in this study. The results indicated that leanness of meat, health, ethnicity and advertisement are the main factors that influence the consumption of Lembu Sado meat. The findings may help consumer to decide which variables they should consider when purchasing Lembu Sado meat and also give them a clear view on what to expect when consuming Lembu Sado meat in the future. Keywords: consumer perception, lembu sado, factor analysis, Terengganu
Adopsi Teknologi Informasi di Marikultur Berbasis Ekonomi Inovasi dan Ekologi Lingkungan di Asia Tenggara Indrawan, R. Dikky; Damar, Ario; Yonvitner; Nor, Norhariani Mohd; Buda, Mark; Ngoc, Pham Ti Anh; Tolentino-Zondervan, Frazen
Policy Brief Pertanian, Kelautan, dan Biosains Tropika Vol 5 No 3 (2023): Policy Brief Pertanian, Kelautan dan Biosains Tropika
Publisher : Direktorat Kajian Strategis dan Reputasi Akademik IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/agro-maritim.0503.723-727

Abstract

Penerapan teknologi informasi pada di Marineculture di Asia Tenggara, yang berfokus pada inovasi ekonomi dan ekologi lingkungan, sangat penting bagi pembangunan berkelanjutan. Rekomendasi yang diberikan adalah melalui pendekatan dan aplikasi : (1) Transformasi Digital. Hal ini mencakup peningkatan infrastruktur, promosi e-commerce, dan pengembangan kewirausahaan digital. (2) Pengembangan Sains, Teknologi & Inovasi: harus dipandang sebagai investasi untuk mendorong pertumbuhan ekonomi dan kemajuan teknologi berbasis Ekonomi Digital. (3) Adopsi dilakukan dengan Transisi Ramah Lingkungan agar pengembangan teknologi berkontribusi terhadap ekologi lingkungan. (4) Dukungan penuh dari pemerintah melalui kebijakan pemberian kredit finansial dan penyuluhan tentang aplikasi teknologi berbasi IoT kepada pembudidaya ikan kecil. Oleh karena itu, negara-negara Asia Tenggara harus memanfaatkan teknologi untuk inovasi ekonomi sambil memastikan kelestarian lingkungan melalui penerapan praktik dan kebijakan ramah lingkungan.
Dietary Chlorella vulgaris Improves Growth and Modulates Gut Microbiota in Giant Freshwater Prawn (Macrobrachium rosenbergii) Norazman, Ammar; Tahir, Nur Diyana Mohamad; Salleh, Annas; Nor, Norhariani Mohd; Azmai, Mohamad Noor Amal; Ikhsan, Natrah
Jurnal Medik Veteriner Vol. 8 No. 2 (2025): October
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jmv.vol8.iss2.2025.350-367

Abstract

The giant freshwater prawn (Macrobrachium rosenbergii) is a commercially vital species in global aquaculture due to its rapid growth and high market demand, and Chlorella vulgaris is a nutrient-rich microalga lauded for its potential as a sustainable feed supplement. In this preliminary study, the effects of C. vulgaris supplementation on the growth and gut microbiota of giant freshwater prawn was investigated. Prawns were randomly assigned to three groups and fed diets supplemented with C. vulgaris at 0 g/kg (control), 30 g/kg (T1), or 60 g/kg (T2) for 14 days. For growth performance analysis, body weight was measured in a randomly selected 10% of the population at the beginning, midpoint, and end of the experiment. For gut microbiota analysis, faecal samples were taken from M. rosenbergii and used for DNA extraction and amplification via PCR. The PCR product was sequenced using 16S rRNA sequencing on Illumina platform. Results showed significantly improved growth rates in the supplemented groups, with T2 (highest growth rate) having 55% higher weight gain compared to the controls. Gut microbiota analysis revealed increased diversity, with the alpha biodiversity indices showing higher indices in supplemented groups compared to the controls although non-significant (p = 0.196, 0.136, 0.532 and 0.304 for Ace Chao1, Shannon and Simpson respectively). Specifically, the T1 group (highest alpha biodiversity) exhibited the following increases compared to the control: Ace by 53.55%, Shannon by 61.16%, Chao1 by 55.94%, and Simpson by 55.90%. In β-biodiversity analysis, there were shifts in bacterial community composition, with a notable increase in beneficial bacteria such as Synechocystis spp. and decrease in potentially pathogenic ones such as Chitinibacter spp. in the supplemented groups. PICRUSt2 analysis predicted enhanced metabolic pathways related to vitamin synthesis and energy metabolism, suggesting improved gut health and nutrient utilization. Although some results lacked statistical significance due to the short study duration, the findings suggest that long-term C. vulgaris supplementation may yield more pronounced benefits in M. rosenbergii aquaculture, potentially improving growth performance.
Co-Authors Ario Damar Arumugam, Nalini Azmai, Mohamad Noor Amal Buda, Mark Hisham, Ain Dania Badrul Ikhsan, Natrah Indrawan, Dikky Ngoc, Pham Ti Anh Norazman, Ammar R. Dikky Indrawan Salleh, Annas Suhaimi, Nurul Aisyah Mohd Tahir, Nur Diyana Mohamad Tolentino-Zondervan, Frazen Yonvitner -