Article Per Year (5 Year)
p-Index From 2020 - 2025
0.702
P-Index
This Author published in this journals
All Journal Journal of Language, Literature, Social and Cultural Studies Asian Journal of Science, Technology, Engineering, and Art International Journal of Education, Culture, and Society International Journal of Education, Management, and Technology
Aondowase, Saawuan
Unknown Affiliation
Arts Computer Science & IT Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Social Sciences Other

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Impact of education and communication on behaviour change Udoudom, Uduak Imoh; Aondowase, Saawuan; Igiri, Anthony
Journal of Language, Literature, Social and Cultural Studies Vol. 1 No. 3 (2023): Nov 2023
Publisher : Yayasan Mitra Persada Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jllscs.v1i3.120

Abstract

This paper delved into the intricate relationship between educational interventions and communication strategies in the context of fostering significant behaviour change. With a focus on comprehensive exploration, the investigation aimed to uncover the synergistic effects of these two key components in influencing individuals' behaviours positively. Through an extensive literature review, various educational interventions and communication strategies were identified, ranging from traditional didactic methods to innovative technology-driven approaches. The study explored how these interventions were strategically communicated to target audiences across diverse settings, including healthcare, education, and environmental conservation. The study underscores the pivotal role of effective communication strategies as a catalyst for enhancing the impact of educational interventions on behaviour change. The findings will contribute to a deeper understanding of the interplay between these two components and offer valuable insights for practitioners, policymakers, and researchers seeking to design and implement comprehensive behaviour change initiatives.
Mass Media and Health Communication Messages: Implications for Rural Development in the 21st Century Nigeria Aondowase, Saawuan; Udoudom, Uduak I.; Pam, Christiana
International Journal of Education, Management, and Technology Vol 1 No 1 (2023): International Journal of Education, Management, and Technology
Publisher : Darul Yasin Al Sys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/ijemt.v1i1.1885

Abstract

This paper explores the role of mass media in health communication campaigns for rural development in the 21st century Nigeria. Mass media have been found to be critical components of Nigeria’s rural development because of their role in disseminating health communication messages with the aim of empowering and improving the health knowledge and skills as well as changing health behaviours of rural dwellers to improve their living conditions. The paper meticulously pinpoints the contributions of mass media in health communication; identified some select health communication programmes that succeeded in Nigeria courtesy of mass media amplification role as well as explored the challenges of mass media channels in rural health communication efforts. The paper is anchored on the agenda setting theory. The paper concluded that mass media are catalysts to rural development in Nigeria. The study recommended that communication should be the priority of government and development programme designers because of the pivotal role it plays in combating ignorance and misinformation in public health issues in Nigeria.
Perception and Social Influence of Sports Betting Advertisements on Gambling Behaviour of Youths in Makurdi Metropolis: An Assessment Aondowase, Saawuan; Udoudom, Uduak Imoh; Pam, Christiana Chundung
Asian Journal of Science, Technology, Engineering, and Art Vol 1 No 1 (2023): Asian Journal of Science, Technology, Engineering, and Art
Publisher : Darul Yasin Al Sys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/ajstea.v1i1.1867

Abstract

This study assessed the perception of sports betting advertisements and influence on the gambling behaviour of youths in Makurdi metropolis. Survey research method was adopted for the study, while questionnaire was employed as instrument for data collection. A sample size of three hundred and fifty three (353) was statistically drawn using Taro Yamane’s sample determination formula. Data from the study were presented in tables using simple percentages. Findings revealed that youths in Makurdi perceived sports betting advertisements as part of sports which hsas no harmful influence on them thereby justifying their regular participation in sports betting activities. The study further found that sports betting advertisements have significant influence on Makurdi youths by inducing them to bet more on sports as well as make them nurture intentions to consume sports betting products. The ubiquity of sports betting advertisements, the pressure from peers and the proliferation of bet shops have been found to be the cardinal determinants to the surge of sports betting activities among youths in Makurdi metropolis. The study recommended among others that the current regulatory systems for gambling advertising are ineffective. Urgent restrictions are needed across a range of media channels to prevent exposure to promotions that may encourage young people’s interest and involvement in sports gambling; and that, APCON should continually evaluate existing and newly implemented advertising techniques to ensure that promotions of sports betting products or contents are not unduly targeting youths or increasing the risk of gambling among youths.
Eket Audience Perception of ‘Ekid Idediongo’ Radio Programme on Heritage FM as a Tool for Rural Development Udoudom, Uduak Imoh; Pam, Christiana Chundung; Aondowase, Saawuan
International Journal of Education, Culture, and Society Vol 1 No 1 (2023): International Journal of Education, Culture, and Society
Publisher : Darul Yasin Al Sys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/ijecs.v1i1.1868

Abstract

Recognizing the pivotal role of media in fostering societal progress, this study sought to investigate how the radio programme ‘Ekid Idediongo’ on Heritage radio contribute to the advancement of rural communities in Eket. Through a comprehensive survey method, data was collected from quantitative sources. A survey questionnaire was administered to a diverse sample of 400 respondents within Eket LGA, encompassing various demographic backgrounds. Findings from the study indicated a generally positive perception of the "Ekid Idediongo" radio programme among the Eket audience. Respondents highlighted the programme's role in raising awareness about local heritage, culture, and developmental issues. The radio programme was recognized as a valuable platform for disseminating information, fostering community engagement, and promoting social cohesion. Furthermore, the study revealed that the "Ekid Idediongo" radio programme play a significant role in knowledge dissemination, education, and empowerment of rural residents. Listeners reported an increased understanding of traditional values, history, and developmental opportunities as a result of their engagement with the programme. Notably, the radio programme emerged as a means to amplify local voices, allowing community members to actively participate in discussions on matters affecting their lives. While acknowledging the positive impact of the programme, certain challenges were identified, including limited reach in some remote areas, technological barriers, and occasional discrepancies between listener expectations and programme content. The study concluded that the "Ekid Idediongo" radio programme on Heritage 104.9FM demonstrated its potential as a potent tool for rural development in the Eket region. By fostering cultural preservation, knowledge dissemination, and community engagement, the programme contributed to the overall advancement of rural communities. The study recommended that to capture and maintain the attention of the Eket audience, 'Ekid Idediongo' programme producers should diversify its content and format.
Co-Authors Igiri, Anthony Pam, Christiana Pam, Christiana Chundung Udoudom, Uduak I. Udoudom, Uduak Imoh