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All Journal SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Nusantara Hasana Journal Unram Journal of Community Service (UJCS) Jurnal of Applied Business and Banking (JABB) Jurnal Kompetitif : Media Informasi Ekonomi Pembangunan, Manajemen dan Akuntansi ShariaBiz International Journal of Economics and Business
Titin Windiasari
Universitas Islam Al-Azhar
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : unram journal of community service ujcs

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Local Snack Innovation in the Arrendi Home Industry Through Product Diversification and Modern Packaging in Mataram Titin Windiasari; Sari Novida; Baiq Inggar Linggarweni
Unram Journal of Community Service Vol. 7 No. 1 (2026): March
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v7i1.1522

Abstract

Product innovation is an effort to increase sales value and business profits that can be done in several ways such as product diversification and packaging innovation. Product diversification carried out on target partners is by providing innovative flavor and shape variants in the various chips produced and packaging the products well. The resulting products must be adapted to current consumer tastes. The purpose of this activity is to provide knowledge, skills and assistance to target partners on product diversification through diversification of flavor and shape variants, packaging innovation so that it can become consumer attraction. The target partner is the Arrendi home industry. The activity methods are: (1) socialization; (2) training; (3) monitoring and evaluation; (4) program sustainability. The results of the activity are that 100% of target partners are satisfied with the activities carried out by the implementation team, 82% of partners are able to operate the tools provided, 85% of partners know about product diversification and packaging. The outputs produced in this activity are various chips with flavor variants and modern packaging, journals, activity videos, IPR.
Co-Authors Abdul Basit Ahmad Ridho Hidayat Ajeng Khalifatun Wardani , Lale Baiq Inggar Linggarweni Muhamad Sayuti Novida Sari Radhitya Putra Ramadhan Ridho Hidayat , Ahmad Rosmiati Rosmiati Rosmiati Sahar Selamat Riadi Tondoyekti, Kukuh Vegalyra Novantini Samodra Yayuk Mayasni Yudhi Kurniawan Zahari