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BUSINESS PLAN FOR BEAUTY CARE IN LAMPUNG METRO CITY Kurniawan, Denny; Putri, Sastya
FIDUSIA : JURNAL KEUANGAN DAN PERBANKAN Vol 6, No 2 (2023): NOVEMBER
Publisher : UNIVERSITAS MUHAMMADIYAH METRO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/jf.v6i2.1833

Abstract

This research is about the preparation of business planning intended to obtain the results of the study of opportunities in the development of Fazia Beauty business and can be used as a guideline for the manager in this case is the owner. The research methods used are qualitative descriptive analysis and quantitative analysis. Through this method of analysis is expected to obtain an overview of the business environment of sales of products such as beauty care and skincare products by studying the existing environmental conditions and performing mathematical simulation calculations to see the prospects of this business financially. The results show that business opportunities in the beauty sector are still profitable for entrepreneurs. Continuously improving the quality of services and products will make consumers feel satisfied with all their needs. Increased sales as well as efficiency and efficiency so that they can continue to earn increased net profits
SOLUSI LEGALITAS DAN MANAJEMEN USAHA UNTUK UMKM DI DESA LABUHAN RATU 1 KECAMATAN WAY JEPARA KABUPATEN LAMPUNG TIMUR Putri, Sastya; Faiqoh, Dina Nadiyah; Setiowati, Reni Diah; Yulianti, Tri Endang
Batara Wisnu : Indonesian Journal of Community Services Vol. 4 No. 3 (2024): Batara Wisnu | September - Desember 2024
Publisher : Gapenas Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53363/bw.v4i3.295

Abstract

This PKM activity is carried out in Labuhan Ratu Village, Way Jepara District, and is aimed at MSME entrepeneurs in Labuhan Ratu 1 Village, which consists of a variety of culinary businesses. PKM is conducted to provide business operators with an understanding of factors that support their business, such as legality and management, so that the business does not only focus on profit but can also develop in the future by paying attention to and applying these supporting factors. Therefore, PKM is conducted to provide an understanding of business legality. There are three stages in the method of implementing activities. First is the preparation. This includes pre-survey, team formation, proposal creation and submission, team and partner coordination, and preparation of training tools and materials. The second stage is program socialization. This is done through counseling 9presentation of material) and discussion. The third stage is evaluation are compared before and after the program implementation through interviews and observations. After that, a report is prepared for publication. The sozialization discusses brand, legality, and marketing strategies. After the socialization, there were several outcomes and external activities produced. First, business actors gained a better understanding of the function of trademarks and their legality, and they began implementing trademark registration to obtain legal protection for their trademarks. Second, entrepeneurs learn about brands as a marketing strategy and they make their brands attractive and sellable. The societal value system in the field of Education, especially in economics and law, is improved with this program.
Sosialisasi Kewirausahaan dan Workshop Pembuatan Sabun Cuci Piring Ula di Pondok Pesantren Minhajur Rufaqo’ Lampung Timur Hendrawan, Diky Angga; Putri, Sastya; Faiqoh, Dina Nadiyah; Sivi, Nuari Nisa; Nasihin, Muhamad
Jurnal Pendidikan Tambusai Vol. 8 No. 1 (2024): April 2024
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v8i1.13033

Abstract

Kegiatan Pengabdian Kepada Masyarakat merupakan salah satu Tridharma Perguruan Tinggi yang wajib dilaksanakan oleh dosen. Pelaksanaan PKM dilakukan bersama mitra yang diharapkan dapat mentransfer ilmu yang dipelajari di perguruan tinggi kepada mitra baik itu pihak sekolah, instansi tertentu, komunitas, maupun kelompok masyarakat. Dengan demikian, sinergisitas antara perguruan tinggi sebagai pusat ilmu pengetahuan dengan masyarakat terutama yang ada di lingkungan kampus dapat terjalin dan keduanya dapat merasakan manfaat dari kegiatan yang dilaksanakan. Pelaksanaan PKM di Universitas Nahdlatul Ulama Lampung dilakukan dengan tujuan menjalin kerjasama antara Dosen Universitas Nahdlatul Ulama Lampung dan di Pondok Pesantren Minhajur Rufaqo’ Lampung Timur. Kegiatan PKM dilaksanakan selama satu hari dengan tema “Sosialisasi Kewirausahaan dan Workshop Pembuatan Sabun Cuci Piring Ula di di Pondok Pesantren Minhajur Rufaqo’ Lampung Timur” Kegiatan PKM ini melibatkan 4 dosen prodi dan 1 mahasiswa Fakultas Ekonomi dan Bisnis. Metode yang akan digunakan pada kegiatan PKM ini dengan metode ceramah dan Project Based Learning. Output dari kegiatan ini berupa artikel yang dipublikasikan pada jurnal pengabdian terakreditasi dan laporan pengabdian.