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MENDORONG KEWIRAUSAHAAN GEN Z DENGAN MENGOPTIMALKAN SOSIAL MEDIA Subhan, M. Nuruddin; Andhyka, Bintang; Indriati, Petiana; Nugroho, Adi; Nisa, Chaerani; Widyaningsih, Murti; Yustisiana, Riska; Herniansyah, Kurnia; Andres, Shan Nemuel; Ephraim, Nathanel
Jurnal Pengabdian Pendidikan Masyarakat (JPPM) Vol 5 No 1 (2024): Jurnal Pengabdian Pendidikan Masyarakat (JPPM) Vol 5 No 1 (2024)
Publisher : LPPM UNIVERSITAS MUHAMMADIYAH MUARA BUNGO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52060/jppm.v5i1.1865

Abstract

Cultivating an entrepreneurial mindset from a young age might inspire youths to pursue entrepreneurship. Introducing the entrepreneurial spirit is crucial for high school students. You are expected to have a business plan ready to be implemented when you become an undergraduate student. Faculty of Economics and Business at Pancasila University (FEB UP) mandates its academics to engage in community service as part of their responsibilities. One type of service involves fostering an entrepreneurial mindset through social interaction. FEB UP lecturers conduct entrepreneurship outreach lectures to help high school students understand entrepreneurship. The seminar activities indicate a strong interest in the entrepreneurial profession.
How does leader humility affect micro and small enterprises' organizational agility and marketing performance? Indriati, Petiana
Jurnal Manajemen Strategi dan Aplikasi Bisnis Vol 8 No 1 (2025)
Publisher : Lembaga Pengembangan Manajemen dan Publikasi Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/jmsab.v8i1.1210

Abstract

This study investigates how leader humility enhances organizational agility by creating a learning climate in micro and small enterprises (MSEs). Using data from 219 MSEs in Jakarta, we test a mediation model to understand better how humble leadership influences organizational adaptability. The results confirm that leader humility significantly strengthens the learning climate (supporting hypothesis H1) and improves organizational agility (H2). The results established a positive relationship between learning climate and agility (H3), partially mediating the relationship between humility and agility (H4), accounting for 30% of the overall effect. This study makes three key contributions: (1) it demonstrates the dual impact of humility on agility through both direct and mediated pathways in MSE contexts; (2) it validates the learning climate as an important, though partial, mediator; and (3) it reveals how informal learning dynamics in MSEs enhance these effects. Moreover, this research expands the leadership literature by empirically testing an integrated humility-learning-agility framework in Indonesia's often-overlooked MSE sector, where flexible leadership is vital for survival.
Peran mediasi kapabilitas ambidextrous pada hubungan learning agility dan kinerja bisnis UMK di Indonesia Indriati, Petiana
Jurnal STEI Ekonomi Vol. 34 No. 2 (2025)
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36406/jemi.v34i2.245

Abstract

This study examines the relationship between learning agility and business performance in 221 MSMEs in Jakarta, considering the mediating role of ambidextrous capability. Using covariance-based structural equation modeling (CB-SEM) through JAMOVI, the results indicate that learning agility significantly influences the development of ambidextrous capability, which in turn positively impacts business performance. The findings reveal that most of the influence of learning agility on business performance occurs indirectly through ambidextrous capability, emphasizing the importance of a balance between exploration and exploitation activities. Practically, this study recommends the development of an organizational learning system that fosters adaptability, the establishment of a structure that balances innovation and efficiency, and the creation of a conducive organizational culture. The study's findings provide practical contributions to MSMEs, enhancing their competitiveness in a dynamic business environment.
Student Experience And Digital Engagement As Drivers Of Private Higher Education Reputation: A Systematic Literature Review 2005–2025 Indriati, Petiana; Widyastuti, Sri; Zulkifli , Zulkifli
Journal Research of Social Science, Economics, and Management Vol. 5 No. 3 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v5i3.1106

Abstract

Fierce competition among private universities demands that institutions cultivate reputations rooted in student experience and a robust digital presence. Empirical evidence on the interplay between student experience, digital engagement, e-service quality, electronic word-of-mouth (e-WOM), brand image, and institutional reputation remains fragmented and often contradictory. This study synthesises the 2005–2025 literature through a Systematic Literature Review guided by PRISMA 2020. Searches in Scopus, Web of Science, ProQuest, Google Scholar, and Garuda yielded 125 records; after deduplication, screening, and JBI appraisal, ten mixed-methods studies (quality score ? 70 %) were analysed. Thematic synthesis reveals three dominant patterns: (1) student experience—especially academic interaction and support services—consistently enhances brand image and reputation; (2) rich digital interactivity sparks positive e-WOM that strengthens institutional perceptions; and (3) e-service quality shapes reputation indirectly via student satisfaction. The research landscape is limited by a predominance of cross-sectional designs and a scarcity of studies in emerging-economy contexts, signalling the need for longitudinal and integrative investigations, including tests of industry collaboration as a new dynamic capability. Findings provide university leaders with actionable guidance: implement a student-experience dashboard, adopt a “3E” digital-content strategy (Educate–Engage–Empower), and set clear e-service benchmarks to fortify reputation and sustain competitive advantage.
Does industry type matter?. Sustainability reporting disclosure gaps between manufacturing and non-manufacturing firms Yatim, Muhammad Rubiul; Al Islami, Muhammad Izzah; Wahyudi, Ade; Indriati, Petiana; Azizah, Widyaningsih
Keberlanjutan : Jurnal Manajemen dan Jurnal Akuntansi Vol. 9 No. 2 (2024): Keberlanjutan
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/keberlanjutan.v9i2.y2024.p140-150

Abstract

This study examines the differences in the level of sustainability report disclosures between manufacturing and non-manufacturing companies listed on the Indonesia Stock Exchange in 2022. Using GRI standards, the analysis was conducted on 699 companies selected through purposive sampling. The Mann-Whitney test results show that manufacturing companies have higher levels of sustainability disclosure compared to non-manufacturing companies. This research is significant as it addresses the global demand for corporate accountability in sustainability, particularly in Indonesia, where disclosure quality varies across sectors. The findings emphasize that stakeholder and regulatory pressures play a critical role in promoting sustainability practices, consistent with Stakeholder Theory and Legitimacy Theory. The implications of this study highlight the need for stricter regulatory policies to encourage sustainability disclosures across all sectors. Non-manufacturing companies can leverage these findings to enhance their reputation and competitiveness through the adoption of sustainability practices. This study provides strategic insights for regulators, companies, and the public to strengthen sustainability agendas comprehensively.
Peningkatan Penjualan UMKM Desa Tamansari mengunakan Promosi Digital Marketing Indriati, Petiana; Andhira , Alya
Capacitarea : Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 3 (2023)
Publisher : Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/capacitarea.2023.003.03.15

Abstract

Pada pelaksanaan hari pertama Kuliah Kerja Nyata (KKN) di Desa Tamansari kami melakukan pengumpulan data terkait UMKM melakukan kegiatan observasi dan wawancara dengan mengidentifikasi masalah setiap UMKM, selanjutnya akan dibagi menjadi beberapa kelompok : untuk melakukan wawancara ke 4 UMKM diantaranya; UMKM Sepatu dan Sandal, UMKM Catering Pawon Fitri, dan UMKM Kembang Goyang. Pada hari kedua, kami melakukan observasi dan wawancara terhadap UMKM Catering Pawon Fitri. Pada hari ketiga kami melakukan program kerja untuk UMKM Catering Pawon Fitri guna meningkatkan promosi di media sosial, seperti membuatkan design logo, design menu, design packaging, serta membuat laman media sosial yang berisikan konten-konten kreatif sebagai sarana untuk membentuk brand image dari UMKM Catering Pawon Fitri. Hal tersebut kami lakukan karena dari observasi dan analisis yang kami lakukan kami menemukan permasalahan pada UMKM tersebut salah satunya pada UMKM ini pemilik hanya memasarkan produknya melalui status WhatsApp, berdasar pada upaya yang kami lakukan besar harapan kami bahwa nantinya melalui platform media sosial yang telah kami sediakan dapat membantu untuk meningkankan penjualan dan memperluas target pasar dengan memanfaatkan digital marketing. Setelah membuat program kerja, saya melaporkan hasil program kerja kepada narasumber pelaku UMKM Catering Pawon Fitri, dan juga memberikan saran agar produk tersebut disebar luaskan melalui aplikasi pengiriman jasa antar seperti Gosend dan Lalamove.
ENHANCING ENTREPRENEURIAL MOTIVATION OF CULINARY MSME OWNERS IN KEBON MANGGIS, JAKARTA TIMUR Fujianti, Lailah; Prakoso, Roy; Indriati, Petiana; Crenata, Rachel Marsilea
Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Vol. 8 No. 3 (2024): SEPTEMBER
Publisher : LPPM Univ. Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/abdidos.v8i3.2458

Abstract

The service aims to increase the knowledge of Kebon Manggis MSME players about the need to maintain motivation and entrepreneurial spirit to advance and maintain business sustainability and be able to face challenges or obstacles in running a business. This service was carried out using the lecture method. The implementation of the service has four stages: initial survey, preparation, implementation, and evaluation of implementation. This service was carried out on 19 July 2023 and was attended by 19 MSME actors. The evaluation results show that there is an increase in knowledge before and after the implementation of the service.
Mengevaluasi Peran Pendidikan Tinggi dalam Meningkatkan Daya Saing Lulusan dan Prestise Institusi: Wawasan dari Teori Identitas Institusional dan Profesional yang Dinamis Indriati, Petiana; Djaddang, Syahril
Jurnal Pendidikan dan Kebudayaan Nusantara Vol. 2 No. 3 (2024): Jurnal Pendidikan dan Kebudayaan Nusantara (Juli-September 2024)
Publisher : Dinasti Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jpkn.v2i3.640

Abstract

Penelitian ini secara keseluruhan menunjukkan bahwa ada hubungan signifikan antara reputasi universitas dan employability lulusan, di mana kualitas dan jenis pendidikan yang diberikan oleh universitas sangat berpengaruh terhadap kesuksesan lulusan di pasar kerja. Hal ini menggarisbawahi pentingnya universitas untuk tidak hanya fokus pada aspek akademik, tetapi juga pada pengembangan kompetensi yang relevan yang diperlukan di pasar kerja. Penelitian ini bertujuan untuk mengevaluasi pengaruh keterpilihkerjaan terhadap reputasi perguruan tinggi dalam konteks ilmu ekonomi human capital. Studi ini menyelidiki bagaimana universitas dapat meningkatkan keterpilihkerjaan melalui kolaborasi dengan industri, transisi karir, pembelajaran di tempat kerja, adaptasi kurikulum, dan inovasi intrapreneurial untuk memperkuat reputasi mereka. Melalui analisis literatur yang komprehensif, penelitian ini menyoroti bagaimana inisiatif-inisiatif ini tidak hanya meningkatkan kompetensi lulusan tetapi juga mempromosikan citra perguruan tinggi sebagai lembaga yang responsif dan inovatif.
PENINGKATAN KEAHLIAN PEMBUKUAN SEDERHANA BAGI UMKM KELURAHAN KEBON MANGGIS JAKARTA TIMUR Fujianti, Lailah; Indriati, Petiana; Prakoso, Roy; Devi Saputri, Reza; Faiyah, Isti
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 7, No 4 (2024): MARTABE : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v7i4.1448-1459

Abstract

Tujuan dari pengabdian adalah untuk meningkatkan keahlian  pembukuan bagi pelaku UMKM khususnya UMKM Kebon Manggis Jakarta. Ada empat  tahapan metode pelaksanaan pengabdian ini yaitu pemetaan, persiapan, selanjutnya pelaksanaan,  terakhir  evaluasi pelaksanaan. Pengabdian ini dilaksanakan pada tanggal 19 Juli 2023 dan diikuti 19 pelaku UMKM.  Hasil evaluasi menunjukkan ada peningkatan keahlian sebelum dan sesudah pelatihan. Namum pelaku UMKM menginginkan pengabdian lanjutan dalam bentuk pemdapingan pembukuan agar pengetahuan yang diperoleh dapat diimplementasikan.
Mampukah Model Enam Faktor Fama and French menggungguli Model Tiga Faktor Fama and French dengan Proksi Indeks Kompas 100 Dasril, Yuki Dwi Darma; Indriati, Petiana; Pujiharta, Pujiharta; Hartati, Nani; Indriani, Meika
JRAP (Jurnal Riset Akuntansi dan Perpajakan) Vol. 11 No. 1 (2024): Januari - Juni
Publisher : Magister Akuntansi Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35838/jrap.2024.011.01.07

Abstract

accompanying risks, many researchers have attempted to find financial asset valuation models. One of the most popular ones today is the Fama and French model. The initial model introduced was the Fama and French 3-factor model, which encountered various failures in some emerging market capital markets. In response, Fama and French improved their model, transforming it into a 6-factor model by adding aspects of profitability, investment, and momentum. This adjustment aimed to capture the relationship between the returns of securities or portfolios formed with systematic risk. However, the Fama and French 6-factor model did not perform well in some emerging market capital markets. The objective of this research is to test the accuracy of the Fama and French 6-factor model in the Indonesian Capital Market from 2017 to 2021. The research method employed is multiple linear regression, forming portfolios based on the framework established by the Fama and French 6-factor model. The research findings indicate evidence that the Fama and French 6-factor model can explain the returns of the formed portfolios. Market risk, book-to-market ratio, and investment aspect significantly impact the performance of the formed portfolio returns.