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WASPADAI KOLESTEROL TINGGI : SEBUAH ARTIKEL PENGABDIAN KEPADA MASYARAKAT Prehanawan, Refian Putra; Rayidah, Tasya; Mulyani, Amelia Sri; Ariyanti, Rika; Safitri, Aisyah Nur; Maharani, Suciana; Renatasari, Distya Ayu; Sarif, Nabil Nawal; Sulistyani, Sulistyani; Fortuna, Tista Ayu
Jurnal Pengabdian Masyarakat Medika Vol 2. No. 1, Maret 2022
Publisher : Universitas Muhamamdiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (912.983 KB) | DOI: 10.23917/jpmmedika.v2i1.457

Abstract

ABSTRAK Penyakit Tidak Menular (PTM) saat ini termasuk salah  satu  masalah  kesehatan  yang  menjadi perhatian tingkat nasional maupun global, peningkatan PTM erat kaitannya dengan konsumsi makanan mengandung tinggi kolesterol. Penyuluhan ini bertujuan untuk memberikan edukasi dan meningkatkan pengetahuan kepada masyarakat tentang komplikasi serta pencegahan kolesterol. Pelaksanaan penyuluhan dilakukan secara offline atau tatap muka langsung dengan peserta. Data pretes dan postes dengan uji shapiro-wilk didapatkan p<0,05 untuk pretes dan p<0,05 untuk postes, artinya data berdistribusi tidak normal karena P>0,05. Hasil uji wilcoxon menunjukkan <0,05 ar tidak terdapat kendala yang berarti.   ABSTRACT Non-Communicable Diseases (NCD) is currently one of the health problems that are a concern at the national and global levels, the increase in PTM is closely related to the consumption of foods containing high cholesterol. This counseling aims to provide education and increase knowledge to the public about complications and cholesterol prevention. The counseling is carried out offline or face to face with participants. Pretest and posttest data with Shapiro-Wilk test obtained p<0.05 for pretest and p<0.05 for posttest, meaning that the data is not normally distributed because P>0.05. Wilcoxon test results showed p<0.05 where there was a significant difference between pretest and posttest. This counseling was carried out well without any significant problems.
The Role of Social Media Platforms as a Means of Digital Marketing Innovation for Startups in Indonesia Widjaja, Trees Nia Sari; Putri, Melati Triani; Renatasari, Distya Ayu; Wardhana, Hendra; Redjeki, Finny
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 2 (2025): Mei - Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i2.1933

Abstract

This study explores the role of social media platforms as an innovative digital marketing tool for startups in Indonesia. With the growing number of digital startups and internet penetration, social media has become a strategic platform to build brand awareness, engage customers, and enhance business growth. The research adopts a qualitative literature review approach, analyzing various studies and cases in the Indonesian startup ecosystem. Findings suggest that platforms like Instagram, TikTok, Facebook, and LinkedIn significantly contribute to marketing innovation by enabling low-cost promotions, real-time customer interaction, and viral campaigns. The paper also identifies challenges including algorithm changes, content saturation, and limited human resources. Strategic recommendations are provided for startups to optimize their social media presence.