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All Journal Cakrawala: Jurnal Pengabdian Masyarakat Global Jurnal Publikasi Manajemen Informatika (JUPUMI) International Conference On Association Of Indonesian Entrepreneurship Study Programs
A. Nur Asri Ainun
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Artificial intelligence dalam Rekrutmen dan Seleksi Karyawan : Manfaat dan Tantangannya Sewang Sewang; A. Nur Asri Ainun; Misrah Misrah
Jurnal Publikasi Manajemen Informatika Vol. 3 No. 3 (2024): JURNAL PUBLIKASI MANAJEMEN INFORMATIKA
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupumi.v3i3.3685

Abstract

Artificial intelligence (AI) is revolutionizing recruitment by automating candidate screening, interview analysis, and job success prediction. This study evaluates the benefits and challenges of implementing AI in employee selection through case studies and comparative analysis. The results show that AI improves the efficiency and objectivity of selection, but faces obstacles such as algorithmic bias, system transparency, and user resistance. To overcome these challenges, recommended solutions include bias mitigation strategies, integration of AI with human evaluation, and implementation of best practices. This study provides insights for companies and Human Resource (HR) practitioners in optimizing AI for more effective and fair employee selection.
Strategi Penjualan Produk UKM Berbasis Lorong Sewang Sewang; A. Nur Asri Ainun
Cakrawala: Jurnal Pengabdian Masyarakat Global Vol. 2 No. 2 (2023): Cakrawala: Jurnal Pengabdian Masyarakat Global
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/cakrawala.v2i2.983

Abstract

The sales strategy of SME products is carried out to determine and analyze efforts to increase sales of SME products, can provide convenience in the process of promotion and buying / selling carried out by SMEs to market products directly or through social media, especially in SMEs Lorong 310 Mariso Village Makassar City, and able to maximize the cost of selling their products. In determining the right sales strategy, there are many important factors to consider, such as the target market the first thing in determining the sales strategy is to know the target market of the product you offer, and the marketing system, as well as the type of product. Social media is a medium that customers often use to shop. Everyone has social media. Social media is great to use in improving sales strategies. Many customers will see your product with effective accuracy because all types of businesses carried out in this era of globalization all use the internet which can get a wider reach.
The Correlation Between Job Demand and Performance: An Empirical Analysis in a Higher Education Work Environment A. Nur Asri Ainun; Muhammad Idrus Taba; Sumardi; Wahda
International Conference On Association Of Indonesian Entrepreneurship Study Programs Vol. 1 No. 1 (2024): Proceeding International Conference On Association Of Indonesian Entrepreneursh
Publisher : Association Of Indonesian Entrepreneurship Study Programs

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Abstract

Enhancing lecturer performance is necessary to raise the standard of higher education. The purpose of this study is to assess the work requirements for instructors at Makassar City's private universities. job demands in this scenario encompass a variety of factors, including task ambiguity, time pressure and work overload. In this study, quantitative methodologies were applied. Teachers at several private universities in Makassar City received questionnaires. The analysis tool SPSS version 26 was used to examine the data that had been gathered. The study's findings demonstrated that role ambiguity significantly affected lecturers' performance. Time constraints and work overload have a beneficial but insignificant impact. Furthermore, compared to academics with less experience, lecturers with more experience typically exhibit superior job demand management skills
Co-Authors Misrah Misrah Muhammad Idrus Taba Sewang Sumardi Wahda