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Inovasi Pemasaran Aksesoris Sepeda Motor dengan Augmented Reality Fatimah, Dini Destiani Siti; Rahayu, Raden Erwin Gunadhi; Habib, Reza Hasnan
Jurnal Algoritma Vol 21 No 1 (2024): Jurnal Algoritma
Publisher : Institut Teknologi Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33364/algoritma/v.21-1.1445

Abstract

Technological advances nowadays continue to increase rapidly, where shops or entrepreneurs who run their business using technology will provide advantages in doing business. Meanwhile, shops that do not have information technology in business will easily be overtaken by other shops, such as the Pitbox shop where sales have decreased due to the lack of technology in marketing products, making it difficult to reach potential customers and the lack of information is not conveyed to consumers. . This research aims to develop a website-based application that uses Augmented Reality (AR) technology to assist Pitbox shops in marketing motorbike accessory products. The main objective is to provide marketing media that can convey complete information about motorbike accessory products to consumers. The method used in this research is the Multimedia Development Life Cycle (MDLC), which consists of six stages, namely concept, design, material collecting, assembly, testing, and distribution. Augmented Reality technology is used to integrate AR features into the website applications being developed. The results of this research show that this application allows users to view motorbike accessories in real-time, provides complete information about the product, and improves consumer experience in selecting and purchasing motorbike accessory products.
Inovasi Pemasaran Aksesoris Sepeda Motor dengan Augmented Reality Fatimah, Dini Destiani Siti; Rahayu, Raden Erwin Gunadhi; Habib, Reza Hasnan
Jurnal Algoritma Vol 21 No 1 (2024): Jurnal Algoritma
Publisher : Institut Teknologi Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33364/algoritma/v.21-1.1445

Abstract

Technological advances nowadays continue to increase rapidly, where shops or entrepreneurs who run their business using technology will provide advantages in doing business. Meanwhile, shops that do not have information technology in business will easily be overtaken by other shops, such as the Pitbox shop where sales have decreased due to the lack of technology in marketing products, making it difficult to reach potential customers and the lack of information is not conveyed to consumers. . This research aims to develop a website-based application that uses Augmented Reality (AR) technology to assist Pitbox shops in marketing motorbike accessory products. The main objective is to provide marketing media that can convey complete information about motorbike accessory products to consumers. The method used in this research is the Multimedia Development Life Cycle (MDLC), which consists of six stages, namely concept, design, material collecting, assembly, testing, and distribution. Augmented Reality technology is used to integrate AR features into the website applications being developed. The results of this research show that this application allows users to view motorbike accessories in real-time, provides complete information about the product, and improves consumer experience in selecting and purchasing motorbike accessory products.
Peningkatan Kapasitas Penggunaan Media Pembelajaran Daring di SMPN 1 Tarogong Kaler Garut Ramanda, Reza; Nurmahmudi, Raihan; W, Shantang Adhiimusyari; Fauzan, Zamzam Rizki; Nurhalim, Ahmad; Habib, Reza Hasnan; Maulana, Randi; Anwar, Deviliana Nabila; Komalasari, Iis; Ainun, Taanafa Nurul; Fatimah, Raden Dini Destiani Siti
Jurnal PkM MIFTEK Vol 2 No 2 (2021): Jurnal PkM MIFTEK
Publisher : Institut Teknologi Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33364/miftek/v.2-2.1122

Abstract

Covid-19 yang sudah hampir 2 tahun berjalan berdampak kepada seluruh sektor tak terkecuali sektor Pendidikan, di mana pelaksanaan pembelajaran yang biasanya dilakukan tatap muka harus dilaksanakan secara daring sehingga menimbulkan banyak permasalahan. SMPN 1 Tarogong Kaler Garut salah satu sekolah yang menghadapi masalah karena pembelajaran daring. Tujuan dari pelaksanaan Kuliah Kerja Nyata Komunitas Maya Informatika 4 ini adalah untuk memberikan bantuan berupa pelayanan kepada masyarakat khususnya di lingkungan SMPN 1 Tarogong Kaler untuk mengurangi permasalahan dengan memberikan materi dan pelatihan teknologi yang digunakan dalam pembelajaran. Metode yang dipakai berupa penyampaian materi dan pelatihan melalui webinar, serta pre test & post test sebagai bahan evaluasi. Hasil akhir kegiatan ini menunjukan adanya peningkatan pengetahuan mengenai media teknologi untuk mendukung pembelajaran daring di masa pandemi.