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All Journal Community Development Journal: Jurnal Pengabdian Masyarakat Innovative: Journal Of Social Science Research West Science Business and Management West Science Social and Humanities Studies
Idrus, Rini Angriani
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Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Kewirausahaan Sosial Sebagai Solusi Bisnis Di Kota Gorontalo Idrus, Rini Angriani; Karim, Yuliana A; Darman, Darman
Innovative: Journal Of Social Science Research Vol. 4 No. 5 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i5.15670

Abstract

Kewirausahaan sosial semakin diakui sebagai solusi inovatif untuk mengatasi masalah sosial dan ekonomi di Indonesia, termasuk di Kota Gorontalo. Penelitian ini bertujuan untuk menganalisis peran kewirausahaan sosial dalam menghasilkan dampak positif bagi masyarakat, selain keuntungan finansial. Dengan pendekatan kualitatif, data dikumpulkan dari pelaku kewirausahaan sosial, pemerintah, dan masyarakat untuk memahami dinamika serta tantangan yang ada. Hasil penelitian menunjukkan bahwa kewirausahaan sosial di Gorontalo telah memberdayakan masyarakat lokal, menciptakan lapangan kerja, dan meningkatkan kesejahteraan, meskipun masih ada tantangan seperti akses modal dan regulasi yang rumit. Berbagai jenis kewirausahaan sosial, termasuk di sektor pertanian, pendidikan, dan kesehatan, telah berkembang di kota ini. Dampak positifnya tidak hanya terlihat dalam aspek ekonomi, tetapi juga dalam peningkatan kesadaran sosial dan penguatan jaringan komunitas. Namun, tantangan seperti kurangnya pengetahuan manajerial dan dukungan pemerintah yang terbatas menunjukkan perlunya langkah strategis. Rekomendasi mencakup kebijakan yang mendukung, program pelatihan keterampilan, dan kampanye kesadaran masyarakat untuk memperkuat ekosistem kewirausahaan sosial di Gorontalo.
A Bibliometric and Thematic Analysis of Digital Marketing Research in Reputable Journals (2010-2024) Judijanto, Loso; Rauf, Nuzmerini; Anani, Siske; Idrus, Rini Angriani
West Science Business and Management Vol. 3 No. 02 (2025): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v3i02.1991

Abstract

This study presents a bibliometric and thematic analysis of digital marketing research published in reputable journals between 2010 and 2024, utilizing VOSviewer to map structural, conceptual, and temporal developments in the field. A total of curated Scopus-indexed journal articles were analyzed to identify key trends, prolific authors, collaborative networks, and evolving research themes. The results reveal that digital marketing has undergone significant transformation, with a shift from early emphases on technological enablers such as big data and artificial intelligence to more recent interests in consumer behavior, social media engagement, and sustainability. Co-authorship analysis highlights dominant scholarly clusters in both Western and emerging economies, reflecting a globally distributed knowledge base. Country-level collaboration networks further underscore the increasing contribution of nations like India, Indonesia, and Spain to the digital marketing discourse. Thematic clustering and temporal mapping indicate a maturation of the field, with growing interdisciplinary integration and practical relevance. This study provides critical insights for academics, practitioners, and policymakers aiming to navigate and contribute to the evolving landscape of digital marketing research.
Analysis of the Relationship between the Implementation of Circular Economy Principles and Financial Inclusion to Poverty Alleviation in Indonesia Idrus, Rini Angriani; Sudarmanto, Eko; Muhtadi, Muhamad Ammar
West Science Social and Humanities Studies Vol. 2 No. 04 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i04.792

Abstract

This qualitative study explores the relationship between circular economy principles, financial inclusion, and poverty alleviation in Indonesia. Through semi-structured interviews with key informants representing various stakeholders, the research investigates the integration of circular economy initiatives into financial inclusion strategies, the impact of circular economy practices on poverty alleviation, and the challenges and opportunities for sustainable development. The findings reveal potential synergies between circular economy and financial inclusion, highlighting the role of innovative financing mechanisms, capacity building, and policy reforms in promoting inclusive growth and environmental sustainability. However, significant barriers, including risk perception, collateral requirements, and regulatory constraints, pose challenges to accessing finance for circular businesses and entrepreneurs. Addressing these barriers requires collaborative efforts from policymakers, financial institutions, and other stakeholders to create an enabling environment for circular economy investments and foster inclusive development. The study underscores the importance of holistic and integrated approaches to sustainable development, where circular economy principles and financial inclusion strategies are mutually reinforcing, contributing to shared prosperity and well-being for all Indonesians.
PENDAMPINGAN PENGEMBANGAN BUMDES MELALUI PENDEKATAN EKONOMI KREATIF Rizal, Rizal; Ma’ruf, Fatmah; Napu, Iin Angraen; Akadji, Irfan; Idrus, Rini Angriani
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 5 (2024): Vol. 5 No. 5 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i5.35011

Abstract

Kegiatan pengabdian masyarakat ini berfokus pada pendampingan pengembangan Badan Usaha Milik Desa (BUMDES) di Desa Komangaan, Kecamatan Bolaang, Kabupaten Bolaang Mongondow, melalui pendekatan ekonomi kreatif. Tujuan utama dari kegiatan ini adalah untuk meningkatkan kapasitas dan kemandirian ekonomi masyarakat desa dengan memanfaatkan potensi lokal yang ada. Dalam pelaksanaannya, tim pengabdian melaksanakan serangkaian pelatihan yang mencakup manajemen usaha, inovasi produk, dan strategi pemasaran. Hasil dari kegiatan ini menunjukkan peningkatan signifikan dalam pengetahuan dan keterampilan masyarakat dalam mengelola BUMDES. Masyarakat berhasil mengembangkan produk kreatif yang mencerminkan budaya lokal, yang tidak hanya meningkatkan pendapatan, tetapi juga menarik minat wisatawan. Dampak positif lainnya adalah terciptanya kerjasama antara masyarakat, pemerintah desa, dan pelaku usaha lokal, yang memperkuat jaringan pemasaran. Selain itu, program ini juga berkontribusi pada peningkatan kesadaran masyarakat tentang pentingnya ekonomi kreatif sebagai solusi untuk pengembangan ekonomi berkelanjutan. Secara keseluruhan, kegiatan ini berhasil mengubah cara pandang masyarakat terhadap potensi ekonomi desa, memfasilitasi pertumbuhan ekonomi yang inklusif dan berkelanjutan.
Co-Authors Akadji, Irfan Anani, Siske DARMAN Judijanto, Loso Karim, Yuliana A Ma’ruf, Fatmah Muhtadi, Muhamad Ammar Napu, Iin Angraen Nuzmerini Rauf Rizal Rizal Sudarmanto, Eko