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All Journal Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) Jurnal Geografi LIngkungan Tropik (Journal of Geography of Tropical Environments)
Ramadhan, Khalid Ahmad
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Decision Sciences, Operations Research & Management Earth & Planetary Sciences

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Upgrading the Capacity of Local Community and Tourism Branding in Pagar Jaya Village Rahman, Yudha; Kurnianingsih, Nela Agustin; Putri, Marsista Buana; Wiguna, Anindita Nanda; Rahmadinanti, Nabila Azahara; Sofiani, Nita; Raihan, Ahmad; Ramadhan, Khalid Ahmad; Falyajaya, Fatthah Ikhwan
Jurnal Pengabdian kepada Masyarakat (Indonesian Journal of Community Engagement) Vol 10, No 3 (2024): September
Publisher : Direktorat Pengabdian kepada Masyarakat Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jpkm.88786

Abstract

Pagar Jaya Village is a coastal area at the southernmost tip of Sumatra Island and isolated in Punduh Pidada District, Pesawaran Regency, Lampung becoming one of the tourism villages in Lampung that has two main problems poor accessibility and low capacity of the community. As a result of this problem, the "KITA PAGAR JAYA" program has successfully enhanced the community’s capacity in tourism, particularly in the area of tourism branding. This program itself is implemented with Sadar Wisata and Sapta Pesona approaches. It was developed on 4 stages, first stage is potential and problem identification, second stage is delivering material about tourism management, the third is about MSMEs and branding knowledge, and the last stage is about evaluation of tourism management to develop sustainable system in Pagar Jaya Tourism. The implication of this program is to enhance the local community’s capacity to manage tourism by focusing on Sadar Wisata, Sapta Pesona, and disaster management. As a result, more community members are joining the Pagar Jaya Village Tourism Awareness Group and MSMEs to help with tourism management. The program also includes creating promotional materials like pocketbooks, tourism videos, and social media campaigns to enhance the branding of Pagar Jaya Village.
THE IMPACT OF AGRICULTURAL LAND CONVERSION ON THE ECONOMY AND SPACE UTILIZATION IN JATIMULYO AND WAY HUWI VILLAGES, SOUTH LAMPUNG REGENCY, LAMPUNG PROVINCE Rahman, Yudha; Asbi, Adnin Musadri; Maharani, Annisa; Ramadhan, Khalid Ahmad
Jurnal Geografi Lingkungan Tropik (Journal of Geography of Tropical Environments) Vol. 9, No. 1
Publisher : UI Scholars Hub

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Co-Authors Asbi, Adnin Musadri Falyajaya, Fatthah Ikhwan Maharani, Annisa Marsista Buana Putri, Marsista Buana Nela Agustin Kurnianingsih Rahmadinanti, Nabila Azahara Raihan, Ahmad Sofiani, Nita Wiguna, Anindita Nanda Yudha Rahman