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Journal : JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi)

Pengaruh Social Influence dan Facilitating Conditions Terhadap Behavioral Intention Pengguna e-wallet Triana, Betha; Suherman, Ujang; Pranata, Rengga Madya
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 11 No. 3 (2025): Juni 2025
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v11i3.4174

Abstract

This study aims to examine the effect of social influence and facilitating conditions on behavioral intention in using electronic wallets (e-wallets) among students of the Karawang Buana Perjuangan University Management Study Program, both partially and simultaneously. The research sample consisted of 80 respondents selected using purposive sampling technique based on the Slovin formula. Data were collected through a questionnaire instrument with a semantic differential measurement scale. Before further analysis, the research instrument was tested for validity and reliability to ensure the accuracy and consistency of the data. The analysis technique used was multiple linear regression.The results showed that the variables of social Influence and facilitating conditions had a significant effect on behavioral intention in using e-wallets, both individually and simultaneously. This finding indicates that the greater the social Influence and the better the supporting conditions, the higher the intention of students to use e-wallets. The two independent variables together are able to explain 46.1% of the variability in behavioral intention, which indicates that there are other factors outside this model that also influence students' intention to use e-wallets.
Pengaruh Uang Saku dan Self-control Terhadap Perilaku Pembelian Impulsif Merchandise K-Pop Pada Kpopers Karawang Saepudin, Lisnawati; Suherman, Ujang; Pranata, Rengga Madya
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 11 No. 3 (2025): Juni 2025
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v11i3.4185

Abstract

This study aims to determine the effect of pocket money and self-control on impulsive buying behavior of K-Pop merchandise among K-Pop fans in Karawang. A quantitative approach with a descriptive correlational method was applied. A total of 75 respondents were selected using purposive sampling. Data were collected through an online questionnaire and analyzed using multiple linear regression. The results showed that pocket money has a positive and significant effect on impulsive buying behavior, while self-control has no significant effect. Despite most respondents having high self-control, emotional impulses triggered by idol merchandise remained hard to suppress. Simultaneously, pocket money and self-control significantly influence impulsive buying, although with a relatively small contribution. This research suggests the importance of enhancing financial literacy and strengthening self-control to reduce consumptive behavior among popular culture enthusiasts.