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All Journal Journal Islamic Business and Entrepreneurship / JIBE Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) Global Leadership Organizational Research in Management
Bayu Pramutoko
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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Journal : Journal Islamic Business and Entrepreneurship / JIBE

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Pengaruh Kualitas Pelayanan, Lokasi, dan Harga Terhadap Keputusan Pembelian LPG di PT. Jivantara Amaryz Sumbersongo Taraka Karya Fadhel Kastara; Bayu Pramutoko; Rafikhein Novia Ayuanti
Jurnal Bisnis Islam dan Kewirausahaan Vol 4 No 1 (2025): Journal of Islamic Business and Entrepreneurship (JIBE)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Islam Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33379/jibe.v4i1.6673

Abstract

This study aims to determine the effect of service quality, location, and price on LPG purchasing decisions at PT. Jivantara Amarys Sumbersongo. The method used in this study is quantitative descriptive. The population in this study were consumers of PT. Jivantara Amarys Sumbersongo who are still actively purchasing LPG until 2022, totaling 3285 consumers. The sample in this study were consumers at PT. Jivantara Amarys Sumbersongo who made purchases until November 2022, totaling 97 samples. The sampling technique used in this study was saturated sampling. Data analysis in this study includes validity test, reliability test, correlation test, multiple linear regression, coefficient of determination (R2), t test and F test. The results of this study are that: 1). service quality has a partial effect on purchasing; 2). Location has a partial effect on Purchasing decisions; 3). Price does not have a partial effect on Purchasing decisions  and 4). Service quality, location and price have a simultaneous effect on employee performance
Co-Authors Angga Permana Mahaputra Aprilia Dian Evasari Arviliasih Arviliasih Baby Meilinda Silviana Edy suwasono Indah Yuni Astuti, Indah Muchamad Arianto Natasya Tegar Nadila Ninditya Putri Hayuningtyas Nurali Agus N.Z Rafikhein Novia Ayuanti Ririn Wahyu Arida Siska Novia Sari Taraka Karya Fadhel Kastara Ustadus Sholihin