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All Journal STTAL POSTGRADUATE - INTERNATIONAL CONFERENCE Jurnal Bisnis Terapan Jurnal Ilmiah Ekonomi dan Manajemen Jurnal Media Akademik (JMA)
Muhammad Gunawan Wibisono
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences Other

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STRATEGIES FOR MANAGING CHANGE IN HUMAN RESOURCE MANAGEMENT IN INDONESIAN HIGHER EDUCATION: A SYSTEMATIC LITERATURE REVIEW (SLR) Sofyan Sauri; Muhammad Gunawan Wibisono
STTAL POSTGRADUATE - INTERNATIONAL CONFERENCE Vol. 8 No. 1 (2024): Indonesia Naval Technology College STTAL Postgraduate International Conference
Publisher : Indonesian Naval Technology College STTAL

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Managing change in human resource management (HRM) is a crucial aspect for the sustainability and advancement of institutions, particularly in educational settings such as universities. This study aims to reveal effective strategies for managing change within such environments, focusing on a case study of developments in a higher education institution. In this dynamic era, understanding and applying appropriate strategies is key to ensuring successful adaptation and innovation amidst ongoing changes. HRM is a primary pillar in maintaining an organization's continuity and progress. Amidst the constant flux of change, strategic HRM becomes increasingly important, serving not only as a guide but also as a foundation that enables organizations to adapt, grow, and succeed in an ever-changing environment. This research offers valuable insights into HRM strategies by deeply understanding how organizations manage their human resources, both in specific contexts like universities and in broader scopes. By identifying successful patterns, potential obstacles, and opportunities for innovation (Wang, Z., Xu, H., & Song, M., 2021), this study provides essential knowledge. Case studies, such as the one detailed in this article, offer concrete insights. By examining specific development cases in universities, we learn about strategic steps such as organizational restructuring, employee development, effective communication, and active stakeholder engagement, each significantly impacting organizational well-being. Therefore, this research aims to explore how these strategies are understood, adopted, and adjusted within the context of universities. It is hoped that a profound understanding of HRM strategies will contribute positively to sustainable and innovative managerial practices in the future. The study employs a systematic and comprehensive literature review approach using the SCOPUS database, considered credible and internationally indexed, to identify research trends and developments in HRM strategies. This methodology ensures an objective, transparent, and replicable analysis, providing a rich and beneficial contribution to the field of strategic HRM in higher education.
CONSTRUCTING WORK ETHICS AND GENERAL HUMAN ETHICS PARADIGM IN INDONESIA Muhammad Gunawan Wibisono; Sundjoto; Sri Rahayu; Muhammad Andri Radiany; Purwanto; Anita Kartika Sari; Rika Yuliastanti
Jurnal Bisnis Terapan Vol. 8 No. 2 (2024): Jurnal Bisnis Terapan
Publisher : Politeknik Ubaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jbt.v8i2.6496

Abstract

This research explores the significance of work ethics and general human ethics in the context of employee development within the corporate industry. Through an extensive review of literature encompassing 140 research findings, the study emphasizes the crucial role of employee development in enhancing human resource quality and company productivity. The research identifies key factors contributing to effective employee development, including the identification of employee needs and potentials, provision of training and coaching, utilization of technology, provision of constructive feedback, and regular evaluations. Furthermore, the research underscores the importance of adapting development programs to meet the specific needs of employees and their work environments. It highlights the pivotal role of managers and supervisors in providing support and guidance to employees throughout the development process. Additionally, the research emphasizes the significance of evaluating the effectiveness of employee development programs to ensure continual improvement and success. By integrating these findings into corporate practices, companies can design and implement more effective employee development initiatives tailored to their workforce. This, in turn, will lead to improved employee performance, strengthened competencies, and ultimately, enhanced company growth and sustainability. Copyright © 2024 by Authors, Published by Jurnal Bisnis Terapan. This work is licensed under a Creative Commons. Attribution-ShareAlike 4.0 International License.
The Influence Of Brand Awareness, Call To Action, And Customer Reviews On Purchase Decisions Of Taboya Skincare Products On Tiktok Shop Ghishela Yuwanasari; Muhammad Gunawan Wibisono; Parwita Setya Wardhani
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 10 (2025): Oktober
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i10.6846

Abstract

TikTok Shop is an e-commerce feature integrated within the TikTok application that allows users to buy and sell products without leaving the platform. This feature utilizes the power of short, interactive, and entertaining videos to promote products directly to the audience. This study aims to analyze the influence of brand awareness, call to action, and customer reviews on purchase decisions for Taboya Skincare products on TikTok Shop, both partially and simultaneously. This research employs a quantitative method, with data collected through questionnaires distributed to 100 Taboya Skincare buyers in Surabaya. Data analysis was conducted using multiple linear regression, with the F-test and t-test used as hypothesis testing tools. The results indicate that brand awareness, call to action, and customer reviews have a significant influence on purchase decisions on TikTok Shop, both partially and simultaneously, with an F-test significance value of 0.000 (< 0.05).
PENGARUH MOTIVASI DAN BEBAN KERJA TERHADAP KINERJA KARYAWAN KAFE DI KAVLING DPR SIDOARJO Kadek Yulia Putri Gita Iswara; Anita Kartika Sari; Muhammad Gunawan Wibisono
Jurnal Media Akademik (JMA) Vol. 3 No. 9 (2025): JURNAL MEDIA AKADEMIK Edisi September
Publisher : PT. Media Akademik Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62281/nhrk3467

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh motivasi dan beban kerja terhadap kinerja karyawan kafe di Kavling DPR Sidoarjo. Motivasi dan beban kerja merupakan faktor penting yang diduga memengaruhi kinerja karyawan dalam menjalankan tugasnya. Sampel penelitian berjumlah 102 responden yang merupakan karyawan kafe di lokasi tersebut. Metode pengumpulan data menggunakan kuesioner yang telah diuji validitas dan reliabilitasnya. Analisis data dilakukan dengan menggunakan perangkat lunak IBM SPSS Statistic versi 26. Teknik analisis yang digunakan adalah regresi linear berganda untuk menguji hubungan antara variabel motivasi, beban kerja, dan kinerja karyawan. Hasil penelitian menunjukkan bahwa motivasi memiliki pengaruh positif dan signifikan terhadap kinerja karyawan. Temuan ini menegaskan pentingnya motivasi sebagai faktor pendorong kinerja yang optimal. Selain itu, pengelolaan beban kerja yang tepat juga diperlukan agar karyawan tidak mengalami kelelahan yang dapat menurunkan kinerja. Penelitian ini memberikan rekomendasi kepada manajemen kafe untuk meningkatkan program motivasi dan mengatur beban kerja secara efektif. Dengan demikian, kinerja karyawan dapat meningkat dan mendukung keberhasilan operasional kafe. Penelitian ini juga membuka peluang untuk penelitian lanjutan dengan variabel lain yang dapat memengaruhi kinerja. Kesimpulannya, motivasi dan beban kerja merupakan faktor kunci dalam meningkatkan kinerja karyawan kafe di Kavling DPR Sidoarjo.
Co-Authors Anita Kartika Sari Ghishela Yuwanasari Kadek Yulia Putri Gita Iswara Muhammad Andri Radiany Parwita Setya Wardhani Purwanto Rika Yuliastanti Sofyan Sauri SRI RAHAYU Sundjoto