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THE EFFECT OF WORK DISCIPLINE ON EMPLOYEE PERFORMANCE OF THE OFFICE OF THE REGIONAL LIBRARY AND ARCHIVES OF GOWA REGENCY Amraeni; Muhlis
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 11 (2024): November
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to determine how much influence work discipline has on the performance of employees of the Regional Library and Archives Office of Gowa Regency. The population of this study were all employees of the Regional Library and Archives Office of Gowa Regency. While the sampling method used is the slovin method, so that the number of samples is determined as many as 30 people. To obtain the required data, the data collection methods used are observation, questionnaires and interviews. While the analysis method used is quantitative descriptive analysis, simple regression analysis and hypothesis testing. Based on the results of the research analysis on the effect of work discipline on employee performance at the Office of the Regional Library and Archives of Gowa Regency, this can be seen from the t test which shows that there is a positive effect of work discipline on the performance of employees of the regional library and archives office of Gowa Regency at 0.003 <0.005 and the value of T Count. 0.005 and the T Count value of 3.325> the T Table value of 2.052, the t test shows that there is a positive effect of work discipline on employee performance at the library and archives office of the Gowa Regency area of 0.000 <0.05 and the T Count value of 4.963> the T Table value of 2.052. Sadangakan from the results of the coefficient of determination (R2). Based on the results of the above analysis, it shows that performance and work discipline are able to explain the achievement variable, amounting to 53.9% while the rest can be explained by other variables not examined.
How Digital Payment and Online Marketing Strategies affect Consumer Experience in the Culinary Industry? Rachmawaty Kadir; Andi Naila Quin Azisah Alisyahbana; Nursinah Amrullah; Ririn Mardhani Syakur; Amraeni
Indonesian Journal of Business and Entrepreneurship Research Vol. 2 No. 2 (2024): Vol. 2, No. 2, May 2024: Indonesian Journal of Business and Entrepreneurship Re
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/ijober.v2i2.2493

Abstract

This study aims to analyze the impact of digital payment and online marketing strategies on the customer experience in the food industry, with a focus on the company "Kaku Food." As digital technology increasingly shapes the food industry, Kaku Food has effectively leveraged these advancements to enhance service quality and customer interaction. The research method involved a survey of 57 respondents who were Kaku Food customers. The results of the analysis show that both digital payment and online marketing have a significant impact on the customer experience. Specifically, the implementation of digital payment methods, such as e-money and e-wallets, has led to faster transactions and reduced wait times, contributing to higher customer satisfaction. Moreover, creative online marketing strategies, particularly through social media and collaborations with culinary influencers, have proven effective in reaching a digitally active audience, especially young people. The coefficient of determination indicates that 64.2% of the variation in customer experience can be explained by these two variables. The regression results reveal that while both digital payment and online marketing have positive and significant coefficients against customer experience, online marketing exerts a greater influence. This study provides valuable insights for Kaku Food management to formulate effective marketing strategies and payment systems, ultimately enhancing customer satisfaction and fostering greater loyalty.
Does Entrepreneurship Education and Technopreneurship Literacy among Students Contribute to Entrepreneurial Interest through Self Efficacy? Nasruddin; Haddar, Gamar Al; Amraeni; Tahir, Mukhtar; Murthada
Pinisi Journal of Entrepreneurship Review Vol. 1 No. 3 (2023): Pinisi Journal of Entrepreneurship Review (November 2023)
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/pjer.v1i3.1077

Abstract

This study aims to determine whether entrepreneurship education and technopreneurship literacy among students contribute to entrepreneurial interest through self-efficacy in Vocational High School students. This research is categorized as quantitative research with a population of 500 Vocational High School students and a sample of 100 students. Data collection was done with documentation and questionnaire techniques. The analysis technique used is path analysis using SPSS software. Research shows that both directly and indirectly entrepreneurship education and technopreneurship literacy contribute to positive and significant interest in entrepreneurship through self-efficacy in vocational high school students. Based on the results of this study, entrepreneurship education and technopreneurship literacy are very important to start teaching and given to students in Vocational High Schools, not only in one particular department but need to be taught in all departments, because with entrepreneurship education and technopreneurship literacy can increase self-efficacy and and ultimately can contribute to entrepreneurial interest in students.
The Influence of QRIS and E-Wallet Adoption on Transaction Efficiency and Profitability of MSMEs in Makassar City Rahmawaty; Rachmawaty; Amraeni; Nursinah Amirullah; Ririn Mardhani Syakur
Jurnal Informasi dan Teknologi 2025, Vol. 7, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jidt.vi0.686

Abstract

This study aims to examine the influence of QRIS and e-wallet adoption on transaction efficiency and profitability of Micro, Small, and Medium Enterprises (MSMEs) in Makassar City. Digital payment systems are increasingly recognized as key drivers of business transformation, yet many MSMEs still rely heavily on cash-based transactions. Using a quantitative survey method, data was collected from 150 MSME respondents across various sectors including trade, culinary, and services. The research employed multiple linear regression analysis and Sobel test to evaluate both direct and indirect effects. The results demonstrate that QRIS adoption significantly improves transaction efficiency by accelerating payment processes, reducing cash-handling costs, and minimizing recording errors. Similarly, e-wallet adoption has a positive effect on transaction efficiency by offering flexibility and convenience to customers, thereby strengthening MSME competitiveness. Transaction efficiency itself has the strongest effect on profitability, indicating that operational improvements directly translate into higher revenues and profit margins. In addition, both QRIS and e-wallet adoption exhibit direct positive effects on profitability, showing that digital payments not only enhance efficiency but also attract more customers and expand sales opportunities. Still, the analysis confirms that transaction efficiency mediates the relationship between adoption and profitability, suggesting that efficiency gains are a crucial mechanism through which digital payments improve financial outcomes. These findings highlight the strategic role of digital payments in enhancing MSME performance and provide valuable implications for policymakers, financial institutions, and service providers to accelerate financial inclusion and digital transformation among MSMEs in Indonesia.
Analysis of Entrepreneurship Training in Improving Entrepreneurial Skills in Women's Empowerment Business Groups in Makassar City Kadir, Rachmawaty; Fiddah, Andi izatul; Amraeni
Indonesian Journal of Business and Entrepreneurship Research Vol. 1 No. 2 (2023): Vol. 1, No. 2, May 2023: Indonesian Journal of Business and Entrepreneurship Re
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (257.32 KB) | DOI: 10.62794/ijober.v1i2.143

Abstract

This research is to find out the extent of the implementation of women's empowerment business group training in Makassar City, how entrepreneurial activities of women's empowerment business groups in Makassar City, and what factors hinder and support entrepreneurial training of women's empowerment business groups in Makassar City. The data collection techniques used in this research are interviews, observation, and documentation. The data analysis method used is descriptive analysis. The results showed that the implementation of training provided by the National Program for Independent Community Empowerment (PNPM) Mandiri in improving entrepreneurial skills was very influential, then the entrepreneurial activities of women's empowerment business groups in Makassar City were carried out well, when training was provided by the National Program for Independent Community Empowerment in Makassar City. The inhibiting factor in this case is the lack of knowledge possessed by women's business groups in developing businesses, while the supporting factor is the spirit of cooperation from women entrepreneurs who have the desire for existing businesses in Makassar City to develop. It can be concluded that the entrepreneurship training provided by the National Independent Community Empowerment Program to empower women in Makassar City has been successful.