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All Journal Indonesian Journal Of Business And Entrepreneurship Research Pinisi Journal of Entrepreneurship Review INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE
Amraeni
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Economics, Econometrics & Finance

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THE EFFECT OF WORK DISCIPLINE ON EMPLOYEE PERFORMANCE OF THE OFFICE OF THE REGIONAL LIBRARY AND ARCHIVES OF GOWA REGENCY Amraeni; Muhlis
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 11 (2024): November
Publisher : Adisam Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to determine how much influence work discipline has on the performance of employees of the Regional Library and Archives Office of Gowa Regency. The population of this study were all employees of the Regional Library and Archives Office of Gowa Regency. While the sampling method used is the slovin method, so that the number of samples is determined as many as 30 people. To obtain the required data, the data collection methods used are observation, questionnaires and interviews. While the analysis method used is quantitative descriptive analysis, simple regression analysis and hypothesis testing. Based on the results of the research analysis on the effect of work discipline on employee performance at the Office of the Regional Library and Archives of Gowa Regency, this can be seen from the t test which shows that there is a positive effect of work discipline on the performance of employees of the regional library and archives office of Gowa Regency at 0.003 <0.005 and the value of T Count. 0.005 and the T Count value of 3.325> the T Table value of 2.052, the t test shows that there is a positive effect of work discipline on employee performance at the library and archives office of the Gowa Regency area of 0.000 <0.05 and the T Count value of 4.963> the T Table value of 2.052. Sadangakan from the results of the coefficient of determination (R2). Based on the results of the above analysis, it shows that performance and work discipline are able to explain the achievement variable, amounting to 53.9% while the rest can be explained by other variables not examined.
How Digital Payment and Online Marketing Strategies affect Consumer Experience in the Culinary Industry? Rachmawaty Kadir; Andi Naila Quin Azisah Alisyahbana; Nursinah Amrullah; Ririn Mardhani Syakur; Amraeni
Indonesian Journal of Business and Entrepreneurship Research Vol. 2 No. 2 (2024): Vol. 2, No. 2, May 2024: Indonesian Journal of Business and Entrepreneurship Re
Publisher : Fakultas Ekonomi dan Bisnis Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/ijober.v2i2.2493

Abstract

This study aims to analyze the impact of digital payment and online marketing strategies on the customer experience in the food industry, with a focus on the company "Kaku Food." As digital technology increasingly shapes the food industry, Kaku Food has effectively leveraged these advancements to enhance service quality and customer interaction. The research method involved a survey of 57 respondents who were Kaku Food customers. The results of the analysis show that both digital payment and online marketing have a significant impact on the customer experience. Specifically, the implementation of digital payment methods, such as e-money and e-wallets, has led to faster transactions and reduced wait times, contributing to higher customer satisfaction. Moreover, creative online marketing strategies, particularly through social media and collaborations with culinary influencers, have proven effective in reaching a digitally active audience, especially young people. The coefficient of determination indicates that 64.2% of the variation in customer experience can be explained by these two variables. The regression results reveal that while both digital payment and online marketing have positive and significant coefficients against customer experience, online marketing exerts a greater influence. This study provides valuable insights for Kaku Food management to formulate effective marketing strategies and payment systems, ultimately enhancing customer satisfaction and fostering greater loyalty.
Does Entrepreneurship Education and Technopreneurship Literacy among Students Contribute to Entrepreneurial Interest through Self Efficacy? Nasruddin; Haddar, Gamar Al; Amraeni; Tahir, Mukhtar; Murthada
Pinisi Journal of Entrepreneurship Review Vol. 1 No. 3 (2023): Pinisi Journal of Entrepreneurship Review (November 2023)
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/pjer.v1i3.1077

Abstract

This study aims to determine whether entrepreneurship education and technopreneurship literacy among students contribute to entrepreneurial interest through self-efficacy in Vocational High School students. This research is categorized as quantitative research with a population of 500 Vocational High School students and a sample of 100 students. Data collection was done with documentation and questionnaire techniques. The analysis technique used is path analysis using SPSS software. Research shows that both directly and indirectly entrepreneurship education and technopreneurship literacy contribute to positive and significant interest in entrepreneurship through self-efficacy in vocational high school students. Based on the results of this study, entrepreneurship education and technopreneurship literacy are very important to start teaching and given to students in Vocational High Schools, not only in one particular department but need to be taught in all departments, because with entrepreneurship education and technopreneurship literacy can increase self-efficacy and and ultimately can contribute to entrepreneurial interest in students.
Co-Authors Andi Naila Quin Azisah Aliasyahbana Gamar Al Haddar, Gamar Al Muhlis Murthada Nasruddin Nursinah Amrullah Rachmawaty Kadir Ririn Mardhani Syakur Tahir, Mukhtar